The Hype Studio wins PR and Communications mandate for TalentGum

Integrated public relations and communications agency The Hype Studio has secured the public relations and communications mandate for TalentGum, a leading online platform for live extracurricular activities and skill-building courses for children. Under the mandate, the agency will drive strategic communications, media relations, thought leadership, and brand storytelling to strengthen TalentGum’s presence in India’s growing edtech and extracurricular learning space.

TalentGum has built a strong reputation for helping children discover, develop, and shine through live, interactive classes across dance, chess, AI-ML, art & craft, keyboard, and more. Trusted by thousands of parents across the globe, the platform combines expert-led instruction with a structured curriculum designed to build creativity, critical thinking, collaboration, and confidence in young learners.

As part of the partnership, The Hype Studio's efforts will span media outreach, founder positioning, and content-led storytelling to help TalentGum engage more meaningfully with parents and educators, while spotlighting its growth milestones and expanding global footprint to industry and business audiences.

Commenting on the partnership, Aman Uppal, Head, Strategy & Business, The Hype Studio, said, “Parents today are looking beyond academics to platforms that help children build real-world skills, confidence, and self-expression. TalentGum has created a meaningful space where children can explore their talents and grow through consistent, expert-led learning. We are excited to partner with the brand and look forward to building impactful narratives that strengthen its leadership and accelerate its growth journey.”

Speaking on the association, Saunak Ghosh, Co-Founder & CEO, TalentGum, said, “At TalentGum, our mission has always been to turn screen time into skill time for children across the world. As we continue to expand our curriculum-led course offerings and global footprint, strategic communication becomes essential to how we connect with parents and educators. We are delighted to partner with The Hype Studio and are confident that their expertise in media communications and public relations will help us reach wider audiences while reinforcing our commitment to nurturing young talent.”

The partnership reflects a shared vision of fostering meaningful conversations around child development, extracurricular learning, and holistic growth. Through strategic storytelling and integrated communications, The Hype Studio will work closely with TalentGum to elevate its market presence, deepen stakeholder engagement, and further establish the brand as a leading player in the global online extracurricular learning space.