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From a chessboard with Cristiano Ronaldo to AI-generated versions of himself, Messi has spent two decades turning football's biggest moments into some of advertising's most talked-about campaigns
e4m Staff Sep 1, 2026 10:16 AM
CineNow aims to deploy US$150 mn across 30+ films over six years, with a focus on building long-term value across theatrical, streaming, international distribution, music, licensing and other rights
e4m Staff Aug 26, 2026 2:36 PM
Mishra moves to the corporate communications space after spending more than five years at ET NOW
e4m Staff Aug 26, 2026 1:48 PM
Prior to the elevation, she served as Strategy & Transformation Leader
e4m Staff Aug 19, 2026 3:21 PM
Shabnam Sinha will assume the role for a three-year term, beginning October 1, 2026
e4m Staff Aug 17, 2026 8:19 PM
Under the proposed system, users will be able to see when government authorities have sought the removal of posts or restrictions on particular accounts
e4m Staff Aug 17, 2026 10:58 AM
Goyal's response broadly challenges how she believes the AAAI should be governed
e4m Staff Aug 14, 2026 3:50 PM
The Shiromani Gurdwara Parbandhak Committee and PTC had approached the court seeking a halt to GTC Punjabi’s re-transmission of the SGPC feed
e4m Staff Aug 14, 2026 3:05 PM
Prior to Sanctum Wealth, Ravi was Head of Investments - Equities at Klay
e4m Staff Aug 13, 2026 5:44 PM
At 28, Leavitt is the youngest person to have served as White House press secretary.
e4m Staff Aug 13, 2026 3:41 PM
At exchange4media and Skylight MediaKart's roundtable, marketers explored AI and the future of advertising
e4m Staff Aug 12, 2026 1:05 PM
The brief interruption followed objections from the SGPC regarding the re-telecast of its official Gurbani feed
e4m Staff Aug 10, 2026 11:14 AM
Prior to her elevation, Shweta served as the Global Senior Brand Director, Lysol
e4m Desk Aug 10, 2026 10:20 AM
Panel urged close coordination between MIB, MeitY and other ministries to develop legal and technological mechanisms for identifying and prosecuting those responsible for AI-generated fake news
Imran Fazal Aug 7, 2026 2:27 PM
Alongside the digital portal, the Ministry informed the panel that it had finalised a Model Executive Order and Standard Operating Procedure after consultations with industry stakeholders
Imran Fazal Aug 7, 2026 1:24 PM
IBC is seeking to appoint a marketing and PR services provider to develop and execute marketing and communications programme aimed at building awareness, driving fan engagement
e4m Staff Aug 7, 2026 10:32 AM
The meeting follows Meta’s brief removal of a Facebook video posted by PM Modi on July 23
e4m Staff Jul 31, 2026 4:49 PM
Kunal Majumder, Asia-Pacific Program Coordinator of CPJ, writes about the need for newsrooms to take journalist safety seriously amid rising risks on the ground
Kunal Majumder Jul 29, 2026 4:38 PM
Meta, Google, X and Snapchat have been summoned to appear before the Parliamentary Standing Committee on Aug 3 amid rising concerns over deepfakes, privacy, misinformation and platform responsibility
e4m Staff Jul 28, 2026 5:49 PM
LinkedIn's Head of India tells marketers to trade vanity metrics for "buyability" as AI reshapes how B2B buyers discover and trust brands
e4m Staff Jul 27, 2026 8:33 AM
The move comes after INS members expressed concern over the steep increase in the cost of both indigenous and imported newsprint, along with rising operational expenses
e4m Staff Jul 22, 2026 1:12 PM
Shetty’s second term as CEO of Deloitte South Asia will begin on 1 April 2027
e4m Staff Jul 21, 2026 5:10 PM
Mehra has a decade of experience across global and regional marketing roles in India and Southeast Asia
e4m Staff Jul 20, 2026 12:12 PM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, decodes how luxury has moved from the fashion runway to the football pitch
Ganapathy Viswanathan Jul 17, 2026 9:15 AM
New order supersedes May directive; adds CRS oversight, restructures leadership with dual MIB representation, corrects policy citation error
Imran Fazal Jul 15, 2026 9:59 PM
Guest Column: As discretionary spending shifts from long-term asset ownership towards everyday indulgences, brands must rethink their campaigns and budgets, writes M. Gautham Machaiah
M. Gautham Machaiah Jul 15, 2026 2:17 PM
The special issue examines how Indian women understand, negotiate and experience consent across homes, relationships, workplaces, public spaces and digital life
e4m Staff Jul 10, 2026 2:27 PM
According to reports, the committee has been tasked with reviewing the film's content and will submit its recommendations to the Centre
e4m Staff Jul 10, 2026 9:16 AM
The award was presented by former Chief Justice of India Dr Justice D Y Chandrachud
e4m Staff Jun 27, 2026 5:06 PM
The court called the ED proceedings 'an arbitrary attack and abuse of powers'
e4m Staff Jun 11, 2026 8:43 AM
The company stated that Garima Bhardwaj has decided to step down due to personal reasons and other professional responsibilities
e4m Staff Jun 6, 2026 11:10 AM
Singh said the initiative aimed at giving a new dimension to knowledge traditions, research traditions, and literary writing is both meaningful and commendable
e4m Staff May 29, 2026 4:51 PM
Sitapati is currently Managing Director & Chief Executive Officer of Godrej Consumer Products
e4m Staff May 29, 2026 12:41 PM
The Parliamentary Committee on Communications and Information Technology is reportedly preparing to summon representatives from Google, Meta, X and Amazon
e4m Staff May 27, 2026 4:51 PM
The publication’s ‘Written By Journalists’ campaign has emerged as one of the most celebrated campaigns of the year
e4m Staff May 26, 2026 12:08 PM














