future
Vinay Anand Exits Aer Media After a Decade of Growth?blur=25

Anand co-founded the influencer marketing and talent management company in 2016

e4m Staff Aug 31, 2026 6:03 PM

Noel Tata and the strategic restoration of The House of Tata?blur=25

Noel Tata’s leadership of Tata Trusts signals a return to family-led stewardship while balancing legacy, professional management and future growth, writes Dr Annurag Batra

Dr Annurag Batra Aug 31, 2026 10:38 AM

HDFC Bank?blur=25

Dr. Annurag Batra explores whether HDFC Bank’s next CEO needs deep banking expertise or a broader leadership skill set to steer its next phase of growth

Dr Annurag Batra Aug 31, 2026 9:53 AM

HDFC Bank?blur=25

Guest Column: Ganapathy Viswanathan, Independent Comm. Consultant & Author, explores the leadership qualities HDFC Bank needs as it prepares for a new CEO after Sashidhar Jagdishan’s retirement

Ganapathy Viswanathan Aug 31, 2026 8:15 AM

Vaibhav Maloo?blur=25

Vaibhav Maloo, who has turned a year older, represents a generation of Indian entrepreneurs comfortable moving between boardrooms and books, commercial ambition and public purpose

e4m Staff Aug 27, 2026 3:46 PM

The Rise of Young PR Founders in India: A New Era Begins?blur=25

The next generation of PR agency founders are starting earlier, building leaner and challenging the traditional agency model. But can youth translate into long-term credibility?

Ritika Upmanyu Aug 27, 2026 3:37 PM

Dr. Annurag Batra Turns 54: A Visionary's Unfinished Journey?blur=25

Dr Annurag Batra has built his journey as a media entrepreneur with faith, passion, persistence and, above all, a constant eye on the future, writes Ganapathy Viswanathan

Ganapathy Viswanathan Aug 27, 2026 2:26 PM

Why FMCG giants are betting big on D2C?blur=25

Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, explores how FMCGs are embracing digital commerce, quick commerce, social media and direct consumer relationships

Ganapathy Viswanathan Aug 25, 2026 8:08 AM

Tata Group?blur=25

Guest Column: Marketing veteran Shubhranshu Singh explores why India’s next phase of growth will depend on institutions that can outlast political, economic and generational cycles

Shubhranshu Singh Aug 24, 2026 8:14 AM

The future of creativity belongs to Humans and AI?blur=25

Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, on why AI can enhance creativity but cannot replace human thinking, judgement and imagination

Ganapathy Viswanathan Aug 21, 2026 8:40 AM

Wooster & Jeeves on Spider-Man, Superheroes and the Next 007?blur=25

An affectionate contemporary homage by Rajeev Beotra to P. G. Wodehouse and his immortal creations, Bertie Wooster and Jeeves

Rajeev Beotra Aug 21, 2026 8:23 AM

Sunita Rajan Reflects on Her Impactful Journey at Bloomberg Media?blur=25

e4m was the first to break the news of Rajan moving on from Bloomberg Media

e4m Staff Aug 18, 2026 4:57 PM

BJP's Leadership Shift: Preparing for the Next Generation of Voters?blur=25

The BJP's organisational changes can be looked at as a form of brand renewal, writes Dr Annurag Batra

Dr Annurag Batra Aug 18, 2026 3:57 PM

Hero Future Energies Welcomes PV Sindhu?blur=25

HFE has been part of India’s clean energy journey for the last 14 years

e4m Staff Aug 17, 2026 10:54 AM

Independence day?blur=25

Vikkramm Chandirramani, astrologer, psychic and Founder of Futurescopes, writes how Brand India is evolving into a confident, youth-driven global identity

Vikkramm Chandirramani Aug 15, 2026 11:05 AM

Vineet Jain Takes Helm as COO of Reliance Retail Fashion Division?blur=25

Prior to joining Reliance Retail, Jain served as Chief Operating Officer at V-Mart Retail

e4m Staff Aug 14, 2026 3:30 PM

N. Chandrasekaran?blur=25

Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, examines what will matter beyond who succeeds N. Chandrasekaran - authority, independence and accountability

Ganapathy Viswanathan Aug 14, 2026 8:18 AM

How India's Youth is Transforming Sports Through Social Media?blur=25

Guest Column: Calisthenics athlete Prableen Kaur Gill writes how mainstream sport has its own calling among Indian audiences, but people have started enjoying different niches now

Prableen Kaur Gill Aug 13, 2026 9:48 AM

Gunjarav Nayak Resigns from ZEEL Amid Leadership Restructuring?blur=25

Nayak was leading the West market as Chief Sales Officer – HMG, Brand Works, IP and Digital Sales

e4m Staff Aug 11, 2026 5:38 PM

The PRactice and ON PURPOSE Unite as The PRactice Group?blur=25

Girish Balachandran appointed Group CEO; Nandita Lakshmanan transitions to Founding Partner Group also strengthens its leadership team with three senior appointments

e4m Staff Aug 11, 2026 3:49 PM

The Digital Media Salesperson, Reinvented?blur=25

Guest Column: Senior business leader Taranjeet Singh on how AI is reshaping media sales in India, from automating operational tasks to valuing human judgement and relationships

Taranjeet Singh Aug 10, 2026 9:44 AM

Understanding Commerce Media: The Future of Advertising in India?blur=25

The clearest point of agreement among industry executives is that commerce media is broader than retail media

Shantanu David Aug 10, 2026 9:30 AM

Cereone?blur=25

As large language models become the first stop for research, planning and purchase decisions, businesses are rethinking brand discovery and how marketing is built for an AI-native world

e4m Staff Aug 6, 2026 3:30 PM

Enhancing the AAAI Lifetime Achievement Award for Future Generations?blur=25

Dr Annurag Batra shares his suggestions that could make the award even more credible, transparent and meaningful in the years to come

Dr Annurag Batra Aug 4, 2026 8:55 AM

Urdu Journalism 40 Under 40: Celebrating New Voices in Media?blur=25

A day-long conclave on credibility, digital transition, identity and the next generation closed with the 40 Under 40 Awards, recognising young journalists carrying Urdu journalism forward

e4m Staff Aug 3, 2026 12:30 PM

Deputy CM Brajesh Pathak Shines at Media Sanwadh 2026 Event?blur=25

Presented by DS Group, the fourth edition brought together over 60 of the Indian journalism's most influential editors and anchors for a day-long dialogue on AI, trust and the future of the newsroom

e4m Staff Aug 3, 2026 12:17 PM

Evolving Skills for Creative Agencies in 2026: What Matters Now?blur=25

As AI rewrites what execution means, Indian creative agencies are looking past the book for talent that is fluent in data, technology and business

Aryendra Khan Aug 3, 2026 9:19 AM

Ken42 announces inaugural edition of 42 Degrees?blur=25

The 3-day summit, taking place from 12–14 August in Udaipur, will see leaders from higher education, policy and technology explore how institutions can remain globally relevant over the next decade

e4m Staff Aug 1, 2026 3:23 PM

Shantomoy Ray?blur=25

Guest Column: Shantomoy Ray, Founder & Director of K Factor Communications, explores the opportunities & challenges of AI-generated content & whether it is driving creativity or digital oversaturation

Shantomoy Ray Aug 1, 2026 8:34 AM

Shashi Sinha Reflects on His Journey and Future After Omnicom?blur=25

In a candid conversation with BW Marketing World, Shashi Sinha opens up about leaving Omnicom, the IPG integration, the future of the agency business and the ideas shaping his next chapter

Noor Fathima Warsia Jul 30, 2026 1:50 PM

Shashi Sinha: Celebrating a Legacy of Leadership in Media?blur=25

As Shashi Sinha steps away from Omnicom, marketing expert Dr. Kushal Sanghvi bids farewell not just to a towering business leader, but to one of the most humble & influential mentors media has known

Dr Kushal Sanghvi Jul 29, 2026 10:08 AM

Shashi Sinha's Impact on Indian Advertising Recognized by Josy Paul?blur=25

Josy Paul, Chairman, BBDO India, shares his thoughts on Shashi Sinha’s exit from Omnicom Group

e4m Staff Jul 29, 2026 9:59 AM

Majority of Indians Open to Paying for Music, EY-IMI Report Reveals?blur=25

According to a report by EY and the Indian Music Industry, India currently has around 14 million paid music subscriptions and 80% of listeners spending more than an hour a day listening to it

e4m Staff Jul 27, 2026 11:54 AM

Transforming PR: Communicators Driving Business Success?blur=25

Manish Sharma, PR Entrepreneur, Co-Founder of Key Communications explores how the communications profession is evolving beyond generating headlines to becoming a strategic business function

Manish Sharma Jul 24, 2026 4:40 PM

The Rise of Unified Marketing and Communications Strategies?blur=25

Shagun Walia, Avery Dennison – South Asia and SSA, explores why marketing and communications can no longer work in silos and what happens when brands bring them together

Shagun Walia Jul 23, 2026 11:53 AM

Ganapathy Viswanathan?blur=25

Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, says the communications industry may be talking more about Strategic PR today, but strategy has always been at the heart of PR

Ganapathy Viswanathan Jul 21, 2026 8:27 AM

Parliament Questions Government on BARC and TV Ratings Overhaul?blur=25

Parliament has also turned its attention to the government's proposed Telecommunications (Television, Radio and Associated Services) Rules, 2026

Imran Fazal Jul 20, 2026 8:38 AM

Fay Denis du Peage, Senior Vice President, Media APAC at Monks?blur=25

Fay Denis du Peage, Senior Vice President, Media APAC at Monks, says retail media and LLMs represent the next major opportunities, with Monks focused on helping brands operate in real time

Simran Sabherwal Jul 17, 2026 1:24 PM

The Enduring Power of Relationships in Public Relations?blur=25

Bhaskar Tare, Director, Gloocal Communications Pvt. Ltd., shares his learnings from the profession and reflects on the enduring pillars of PR on World PR Day 2026

Bhaskar Tare Jul 16, 2026 6:36 PM

Is Public Relations Entering Its Golden Age of Strategic Impact??blur=25

Is Strategic PR really in its Golden Age, or is its biggest test still ahead? exchange4media spoke to India's communications leaders to find out

Ritika Upmanyu Jul 16, 2026 1:08 PM

Kumar Suryavanshii?blur=25

Guest Column: Kumar Suryavanshii, a Creative & Strategic Leader, explores on ageism in Indian advertising — an industry's uncomfortable truth

Kumar Suryavanshii Jul 16, 2026 8:22 AM

Somnath Adak Resigns as CEO of APTT, Lu Fang-Ming Takes Over?blur=25

Adak will be stepping down from his role on 21 August 2026 to pursue other opportunities

e4m Staff Jul 15, 2026 1:49 PM

Can FIFA build Zee into India's next great sports brand??blur=25

Guest Column: Mohit Mehra, Founder, MCode Ventures, explores why the next broadcast playbook will be written around fan experiences

Mohit Mehra Jul 14, 2026 7:12 PM

The shrinking duration of content: Is this the future of storytelling??blur=25

Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, explores why the future of storytelling lies in audiences discovering stories across multiple formats

Ganapathy Viswanathan Jul 13, 2026 8:45 AM

Naveen Kundu Takes Majority Stake in VOYAGE 1 to Transform Travel?blur=25

Naveen Kundu will lead the integrated business as Board Chairman & CEO

e4m Staff Jul 10, 2026 2:26 PM

BW Festival of Fintech 2026?blur=25

The sixth edition of India’s leading fintech conference returns on 10 July 2026 at Taj MG Road, Bengaluru

e4m Staff Jul 6, 2026 2:12 PM

Ganapathy Viswanathan?blur=25

Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, says India’s PR industry is evolving from media relations to strategic biz counsel, with ideas and innovation driving its future

Ganapathy Viswanathan Jul 6, 2026 8:06 AM

Gandharv Sachdeva Steps Down as Country Head of Hybrid AdTech India?blur=25

Gandharv played a key role in strengthening Hybrid's presence in the Indian digital advertising ecosystem

e4m Desk Jul 3, 2026 1:12 PM

Ketan K bharti?blur=25

Guest Column: Senior brand, growth & media leader Ketan K Bharati notes that for nearly two decades marketers have focused on discovery - how to get found, rank higher and beat competitors in search

Ketan K Bharati Jul 1, 2026 6:24 PM