Home appliance, air conditioner, water purifier, car, two-wheeler, electronic, clothing, departmental store and home/interior were some of the leading categories in the three sectors

Anjali Thakur 4 days ago

At TechManch 2019, Prachi Mohapatra, CMO, FBB, Future Retail, spoke about how ‘hyper-localisation’ & ‘being regional’ led to the growth of Brand FBB

exchange4media Staff 28-June-2019

Snapdeal will have over 150 Miniso products across categories like beauty, baby care, home furnishing, stationery, mobile accessories, and decor

exchange4media Staff 17-June-2019

Along with 75 plus retail outlets, the initiative also debuted with its cloud store in the form of its website

exchange4media Staff 07-June-2019

Chhabra assumes the role following the departure of Shilpa Ajwani and will be responsible for driving and overseeing the development and execution of Tupperware’s corporate strategy

exchange4media Staff 27-May-2019

Kashyap Vadapalli, CMO, Pepperfry tells us how Pepperfry is aligning its business and communication objectives for this year to stand out amongst competitors

Anam Khan 02-May-2019

Goel has been associated with Shopclues since Aug 2015 in core leadership roles and has most recently served as its Vice President of Products

exchange4media Staff 30-April-2019

Rakesh Biyani re-appointed as joint managing director for three years

exchange4media Staff 26-March-2019

Guest Column: Rohit Dhingra, Co-Founder & CEO of TAGG believes that the current business environment in India has the potential to enhance the growth of the online retail sector

Rohit Dhingra 18-March-2019

The legendary actor features in a classic Bollywood style brand film for Reliance SMART and Reliance Fresh

exchange4media Staff 08-January-2019

Prachi Mohapatra on fbb’s latest campaign, one-year after going omni-channel, and its growing reliance on content marketing

Madhuwanti Saha 07-August-2018

With five collections to suit every mood and personality, the content giant is offering various lifestyle products ranging from laptop sleeves to tote bags and phone covers

exchange4media Staff 26-July-2018

The acquisition will strengthen the online retailer’s New Retail strategy, which seeks to integrate online and offline retail to create a smooth and seamless purchase experience for consumers.

exchange4media Staff 21-July-2018

The Indian retail industry is witnessing a disruptive shift ushered by the rising popularity of online retail. Given the changing dynamics, offline players are trying to stay relevant with a re-imagined approach towards collaboration over competition

Ruhail Amin 27-November-2017

This is Kant’s second stint at Webchutney; the first one lasting almost 10 years till 2014

exchange4media Staff 25-February-2017

According to media reports, Biyani has said that more appointments are soon expected on the consumer business side

exchange4media Staff 24-January-2017

Earth 2 Smartphone + is the second ultra-premium device from the Elements Collection of LYF. Earth 2 Smartphone+ is designed to enhance the digital experience of the discerning smartphone users with its superior specifications, aesthetics, and functionality

exchange4media Staff 16-July-2016

Future group Chairman Kishore Biyani has resigned as Managing Director of Future Retail Ltd in view of the realignment of the group’s business

exchange4media Staff 03-May-2016

At IDMA 2015, Affinity’s Lavin Punjabi, Affle’s Anuj Kumar, Reliance Retail’s Anupama Ahluwalia, Lodestar UM’s Nandini Dias, Vodafone’s Ronita Mitra and Vivek Bhargava of iProspect Communicate 2 discuss the future of mobile advertising

exchange4media Staff 06-June-2015

The multi-agency pitch is expected to be a month-long process, Karan Kumar, GM, Lifestyle Retailing Business Division, ITC has confirmed to exchange4media

Priyanka Mehra 25-April-2014