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As Netflix moves deeper into the creator economy, YouTube is reportedly offering multimillion-dollar deals to retain top creator talent
e4m Staff Aug 21, 2026 3:28 PM
Neutrogena reportedly faced a social media backlash from actress Panettiere’s supporters over allegations that it abandoned her during a difficult period
e4m Staff Aug 21, 2026 2:45 PM
As per reports, Iger is doing the deal along with venture capitalist Joshua Kushner
Heda was previously serving as Assistant General Manager - Brand & Communications at Vi
e4m Staff Aug 11, 2026 3:44 PM
According to media reports, Paramount is offering theater operators a three-year agreement under which the company will promise to release at least 30 films annually
e4m Desk Aug 11, 2026 11:23 AM
He was the founder of Paadav, a speciality Ayurvedic hospital in Dehradun
e4m Staff Aug 10, 2026 8:38 AM
The Indian-American engineer behind Google's core infrastructure exits to launch Discovery Loop, as Pichai and Hassabis confirm changes atop Google DeepMind
e4m Staff Aug 7, 2026 12:23 PM
Prior to joining Ericsson, Randeep has served as Head of Telco and Strategic Partnerships at Google India
e4m Staff Aug 6, 2026 12:03 PM
The latest transaction marks Elevation Capital's second sale of Paytm shares this year
Red Bull, Reliance Consumer Products, Monster and Hell have sought more time to comply
e4m Staff Aug 4, 2026 10:23 AM
As comedian Sunil Grover celebrates his birthday today, we look at why his endorsement journey has been so memorable
e4m Staff Aug 3, 2026 11:31 AM
The revival of "Googly Woogly Wooksh" also highlights the importance of protecting creative equity
Guest Column: Marketing veteran Shubhranshu Singh shares his take on why publishers must assess - what happens if we switch Google off entirely
Shubhranshu Singh Jul 27, 2026 8:54 AM
As per reports, California and 11 other US states have challenged the proposed $110 billion merger
e4m Staff Jul 24, 2026 1:35 PM
With the clearance from the European Commission, bodies and governments representing 65 jurisdictions have either cleared the transaction or chosen not to challenge
e4m Staff Jul 23, 2026 10:16 AM
The cricket body has said the Invitation to Tender can be purchased till August 4
e4m Desk Jul 21, 2026 11:17 AM
Raju Omlet was launched in 2013 and was popular for its everyday egg dishes
e4m Desk Jul 20, 2026 12:22 PM
Beyond Communication Solutions brings together strategic communications, marketing, creative ideation, brand building and business solutions under one roof
e4m Staff Jul 15, 2026 5:02 PM
Beyond Communication Solutions is a new-age communications, marketing and brand strategy company designed to help businesses, brands, creators and studios
e4m Staff Jul 15, 2026 3:54 PM
The impleaded entities include several of India's leading television networks, such as Zee Media, TV Today Network, ABP Network, Republic Media, Network18, Bennett Coleman & Co among others
Imran Fazal Jul 14, 2026 5:43 PM
Suraj Nedungadi, AVP - Strategy at YAAP, shares how Atul gave him an opportunity when he was a fresher, nurtured his ideas, and shaped the professional he is today
Dr Annurag Batra remembers Atul Hegde as a visionary entrepreneur and a trusted friend whose warmth and generosity touched many lives
Annurag Batra Jul 8, 2026 4:50 PM
Sowmya Iyer, Founder & CEO of DVio Digital, shares that while Hegde's demise is a big loss for the industry, for her, it is the loss of a dear friend
Peers recall his humility, entrepreneurial spirit and unwavering belief in digital innovation, saying his absence leaves a void in both the industry and their personal lives
Sandhi Sarun Jul 7, 2026 4:47 PM
Adman Prabhakar Mundkur remembered Atul Hegde’s contribution to the advertising ecosystem
The last rites will be conducted at 6:00 pm at Oshiwara Hindu Smashan Bhoomi
Rajiv Dubey, Head of Media at Dabur India, said Hegde’s death is a significant loss to the marketing and advertising industry
Pankaj Sharma, CEO & Director MGID India, remembers Atul Hegde as a pioneer who recognized the transformative power of influencer marketing well before it became an industry cornerstone.
Nikhil Kumar, media & tech leader and former CGMO of Affle, remembers Atul Hegde as someone who operated with immense grace, deep empathy, and a genuine passion for guiding others
Jayshree Sundar, Ex President-North of Leo Burnett, recalls how Jishnu Sen was thriving in today’s work environment, blending modern thinking with old-world hospitality and charm
Jayshree Sundar Jul 6, 2026 12:26 PM
Honouring a respected industry veteran whose legacy of leadership, mentorship and brand-building continues to inspire advertising professionals
Guest Column: Sunil Gupta, marketing veteran and independent consultant, shares heartfelt memories of late industry stalwarts Jishnu Sen and Samir Gangahar
Sunil Gupta Jul 6, 2026 8:20 AM
Kunal Chitravanshi most recently served as Assistant General Manager – Creative Brand Solutions at TV9 Network
According to an advisory issued by the CBC on June 24, the current empanelment will remain valid till December 31, 2026
e4m Staff Jun 26, 2026 1:13 PM
Arvind Sharma, former Chairman of Leo Burnett, has remembered his long-time colleague and friend Ashok Kumar Das, whose pioneering work left an indelible mark on India's market research industry
e4m Staff Jun 26, 2026 8:21 AM
The proposal reportedly comes after talks with EU competition regulators on Tuesday
e4m Staff Jun 25, 2026 11:34 AM
The news of his passing away has been shared by his wife NBC News correspondent Andrea Mitchell
e4m Staff Jun 23, 2026 10:01 AM
Softer crude prices and a steadier rupee may ease pressure on marketers ahead of the festive season, though advertisers are likely to see it as a signal of confidence, not a spending trigger
Kanchan Srivastava Jun 22, 2026 9:14 AM
Kirana Club will continue to operate independently within the Meesho group
e4m Staff Jun 19, 2026 10:14 AM
Under the agreement, PMC will acquire Eater, The Verge, SB Nation, Popsugar, The Dodo, Punch, and Thrillist, as well as its premium ad marketplace, Concert, and first-party data platform, Forte
e4m Staff Jun 19, 2026 8:21 AM
According to reports, Jaspal Rana passed away at Max Hospital in Delhi
e4m Staff Jun 12, 2026 10:30 AM
Industry experts say the Airtel-Vodafone debate highlights a shift in India's telecom sector, focusing on brand philosophies and consumer values over technical claims
Imran Fazal Jun 12, 2026 9:23 AM
Girijesh Mishra, Executive Producer of TV9 Bharatvarsh, passed away on Sunday following a brief illness
The order comes nearly 17 years after the MIB terminated the Haryana-based broadcaster's FM radio licence
Imran Fazal Jun 5, 2026 8:49 AM
