netflix
Streaming major trims 2026 ad revenue forecast to $2.7 billion as slower growth and US content execution weigh on investor sentiment, viewing hours rise 24% in India
e4m Staff Oct 21, 2026 7:54 AM
The former Disney executive will take charge of Netflix’s global film, television and live programming strategy from Oct 26, as the streamer contends with slowing engagement growth
e4m Staff Oct 16, 2026 8:04 AM
As per reports, the layoffs will be mainly in teams associated with product, tech, legal and HR
e4m Staff Oct 15, 2026 5:05 PM
Netflix India’s VP, Content, spoke on the platform’s shift from a premium-first perception to ‘Netflix for all’, microdramas, why it continues to explore cricket properties in India to invest and more
Kanchan Srivastava Sep 10, 2026 9:29 AM
Explore this week's standout ad campaigns from Flipkart, Google, and more, showcasing creativity, humour, and a courtroom clash in the advertising world.
Aryendra Khan Aug 22, 2026 10:03 AM
As Netflix moves deeper into the creator economy, YouTube is reportedly offering multimillion-dollar deals to retain top creator talent
e4m Staff Aug 21, 2026 3:28 PM
From Netflix's early K-drama push to Prime Video's CJ ENM partnership, platforms are turning to Korean content to deepen engagement; as local originals turn costlier, global IP next competitive moat
Kanchan Srivastava Aug 17, 2026 8:48 AM
For India's OTT industry, accessibility is increasingly becoming a competitive advantage rather than simply a regulatory obligation
Imran Fazal Aug 10, 2026 9:11 AM
He previously served as APAC Chief Strategy Officer at IPG Mediabrands
e4m Staff Jul 29, 2026 8:26 AM
As streaming consolidates around a handful of giants, independent OTT platforms are discovering that survival may depend on owning communities, intellectual property and cultural relevance
Kanchan Srivastava Jul 20, 2026 8:32 AM
Netflix has posted operating income of $4.2 billion, up 11% from a year earlier
e4m Desk Jul 17, 2026 11:53 AM
She held communications leadership roles for several brands, including Netflix India, Vogue India, Lakmé Salon, Audible India, and others
e4m Staff Jul 15, 2026 11:25 AM
Netflix won 6 wins in Content category and 11 wins in Talent category
e4m Desk Jun 11, 2026 10:19 PM
Divya Rao has previously held roles at Netflix, TikTok, and ByteDance
e4m Staff Jun 4, 2026 12:14 PM
RCB's IPL 2026 triumph extended beyond cricket, sparking a wave of moment marketing as brands tapped into the celebratory buzz online
Shalinee Mishra Jun 1, 2026 8:14 AM
Rao has previously worked with TikTok, Eros International PLC and MissMalini Entertainment Pvt Ltd, among others
e4m Staff May 16, 2026 9:11 AM
Huria most recently served as Digital Marketing Lead – YouTube Creators India
e4m Staff Apr 29, 2026 12:52 PM
After walking away from Warner Bros. Discovery, Netflix sharpens focus on advertising, live programming, content ownership and ARPU; India could be a key testbed for its next growth phase
Kanchan Srivastava Apr 20, 2026 9:10 AM
Revenue for the quarter rose 16% to $12.3 billion, driven by a mix of subscriber growth, price increases and a rapidly scaling ads business
e4m Staff Apr 17, 2026 8:26 AM
The streaming company has delinked the departure of Reed Hastings from the unsuccessful bid of Warner Bros
e4m Staff Apr 17, 2026 8:10 AM
The streaming platform has collaborated with the franchise to release a parody-led digital film inspired by Rohit Sharma’s viral meme, “Garden mein aaya hai kya?”
e4m Staff Apr 11, 2026 11:05 AM
Smartphone users in India are expected to grow nearly 20% to 885 million by FY28, supporting streaming growth
e4m Staff Apr 10, 2026 12:41 PM
The account is currently with Wavemaker—part of advertising conglomerate WPP
Imran Fazal Apr 7, 2026 1:59 PM
Netflix finished as the runner-up at the 2026 Oscars, taking home seven awards
e4m Staff Mar 16, 2026 1:29 PM
Guest Article: Ananay Jain – Partner & National Media & Entertainment Industry Leader – Grant Thornton Bharat explore the rising issues in the DTH industry, what changed, and what the future holds
Ananay Jain Mar 10, 2026 11:51 AM
Warner Bros. Discovery informed Netflix that its board has deemed Paramount Skydance’s latest bid a ‘Superior Proposal’ under the companies’ existing merger agreement
e4m Staff Feb 27, 2026 7:32 AM
The revised proposal also includes a daily ticking fee equal to $0.25 per quarter beginning after September 30, 2026
e4m Staff Feb 26, 2026 8:15 AM
While the WBD Board of Directors considers Paramount's revised proposal, Paramount will continue to maintain its previously announced tender offer
e4m Staff Feb 25, 2026 7:39 AM
According to the latest WARC Media Platform Insights report, Netflix’s advertising revenue surpassed $1.5 billion in 2025
e4m Staff Feb 24, 2026 7:58 PM
Paramount Skydance has reportedly made a higher offer than its earlier $108.4 billion, or $30-per-share, bid
e4m Staff Feb 24, 2026 8:09 AM
Media reports indicate that the US antitrust review period for Paramount’s $108.4 billion offer for Warner Bros Discovery concluded on 19 February
e4m Staff Feb 21, 2026 8:42 AM

















