interactive
Ipsos?blur=25

The centre is set to handle the company's data analysis work of North America and other international markets

exchange4media Staff Apr 20, 2022 10:00 AM

Juin?blur=25

Chakraborty was last with Mahindra & Mahindra (Automotive) and was leading their digital strategy, creative, and media planning across brands

exchange4media Staff Feb 25, 2022 10:57 AM

Interactive?blur=25

The agency will drive the entire paid media mandate for Emami Ltd., Emami Agrotech Ltd. and The Man Company

exchange4media Staff Feb 11, 2022 12:40 PM

amardeep singh?blur=25

We speak to Amardeep Singh, CEO, Interactive Avenues – A Reprise Network Company, in part eight of our interview series with the big winners of IDMA 2021

exchange4media Staff Aug 20, 2021 8:44 AM

bob?blur=25

The account will be handled by Interactive Avenues’ Mumbai office

exchange4media Staff Jul 19, 2021 11:04 AM

Gupshup OOH ad?blur=25

These phygital ad formats take traditional physical advertising surfaces like billboards, bus stops, airports, cabs, etc., and convert them into interactive surfaces with the addition of a QR code

exchange4media Staff Jul 14, 2021 5:15 PM

interactive avenues - mediasmart?blur=25

This partnership will enable and empower Interactive Avenues to leverage mediasmart’s unique capabilities to deliver precise, targeted, engaging, and measurable CTV ads

exchange4media Staff Jul 2, 2021 6:45 PM

OTT?blur=25

For OTT platforms, the festive quarter of October-November-December had marked the recovery in ad spends followed by decent growth in the January-February-March quarter

Javed Farooqui Jun 10, 2021 8:48 AM

caliper?blur=25

The suite aims to solve endemic business problems like local asset readiness, last-mile optimization, centralized or de-centralized modules for a business generating demand pan India

exchange4media Staff Mar 17, 2021 11:03 AM

gaming?blur=25

This investment will help LivePools provide a holistic experience to its consumer in the current fantasy sports market in India

exchange4media Staff Feb 23, 2021 12:51 PM

sachdev?blur=25

In her new role, Sachdev will be responsible for driving the entire media practice for the region

exchange4media Staff Feb 11, 2021 8:48 AM

Playerzpot-Interactive Avenue?blur=25

The mandate will include brand and communication development across social and digital media channels as well as other key touchpoints

exchange4media Staff Jan 29, 2021 12:52 PM

mCanvas?blur=25

Integrating a number of interactive features and sensors, the ads provide users across North and South India with a seamless brand experience on mobile

exchange4media Staff Jan 28, 2021 2:49 PM

Ajay Mehta - GroupM?blur=25

Guest Column: Ajay Mehta, Founder & MD, Interactive Television (iTV) & MD, Kinetic India, says, this is the time to move from being perception-based mediums to data-driven & technology-enabled mediums

Ajay Mehta Dec 23, 2020 8:59 AM

Sportz Interactive?blur=25

Guest Column: Sportz Interactive, which deals with sports data and fan engagement, believes there is a pressing need to re-establish the equilibrium between sports and fans

Sportz Interactive Jul 3, 2020 8:37 AM

IAB?blur=25

Greater impact to be felt in immediate terms, majority ad buyers and sellers haven’t changed revenue forecasts for Q3 and Q4

Dipali Banka Jun 25, 2020 8:51 AM