The agency will be responsible for planning the brand's media strategy and overall media buying on all the digital platforms

exchange4media Staff Feb 22, 2022 11:50 AM

Myntra Fashion Superstar aims to identify India’s next big fashion influencer. The show is now up for its third season

exchange4media Staff Nov 10, 2021 8:17 AM

Agency to strategize and manage the brand's overall communication and digital presence

exchange4media Staff Feb 3, 2021 4:22 PM

The one hundred trends are drawn from the culture, technology, travel, branding & marketing, food & drink, beauty, retail, health, business and finance sectors

exchange4media Staff Jan 22, 2021 4:11 PM

Economic indicators for August and September indicate that the recovery of the Indian economy is underway

exchange4media Staff Oct 19, 2020 2:14 PM

The first phase of the 'Rupaiyyah Hai Pahiya campaign is live in print media

exchange4media Staff Sep 21, 2020 4:04 PM

Mitra, the CEO of Titan, shares the intricacies of their recent campaign and how they plan to encourage consumers to invest in at least one non-essential item to help move the cycle of the economy

Misbaah Mansuri Aug 18, 2020 8:33 AM

The Times of India today brought out editions with a total of 60 pages in Mumbai; 72 pages in Gurgaon; 58 pages in Delhi; 78 pages in Hyderabad; 52 pages in Bengaluru and 46 pages in Chennai

exchange4media Staff Aug 15, 2020 2:47 PM

As part of the virtual series, industry experts spoke of how brands must strengthen their consumer connect in non-metros to accelerate recovery and growth in a COVID market environment

exchange4media Staff Aug 13, 2020 11:15 AM

India Revival Mission conducts a series of curated initiatives through discourses and deliberations with global visionaries, key policymakers, influencers and corporate leaders

exchange4media Staff Aug 4, 2020 2:31 PM

The account’s access was restricted until the verification process was completed and is now fully functional

exchange4media Staff Jun 6, 2020 7:06 PM

The app clocked more than five million downloads since it was introduced, riding on the anti-China sentiments in the country

exchange4media Staff Jun 3, 2020 2:10 PM

Murarka, VP - Marketing, Duroflex, feels that OTT, Social and Influencer Marketing will become more important ways of reaching out to the consumer, as we go forward

Misbaah Mansuri Jun 1, 2020 9:29 AM

The opportunity is open to social media influencers or professionals pertaining to content development, graphic design, media planning, video production, editing, photography or tech background

exchange4media Staff May 28, 2020 5:17 PM

According to the report 'Impact of COVID-19 on Revenues of World Cricket and Indian Sports', Indian cricket revenue is nearly 45% of total cricket revenues, 75% of which comes from IPL

exchange4media Staff May 21, 2020 4:45 PM

Madison Media's 'Marketing just went viral!' report offers an insight into advertising during the times of the coronavirus pandemic and how brands can stay afloat

exchange4media Staff Mar 28, 2020 9:21 AM

At the launch of the Pitch Madison Advertising Report 2020, the country head of Softbank, Kohli underscored the big trends and changes that will define advertising in the coming years

exchange4media Staff Feb 14, 2020 8:40 AM

The findings are based on an in-depth study conducted across 6,000 MSMEs

exchange4media Staff Jan 30, 2020 1:12 PM

The mandate tasks the agency with precision targeting on digital portals

exchange4media Staff Jan 7, 2020 1:36 PM

A panel talk on Bengaluru’s role in achieving a $1 trillion digital economy at the Bengaluru Tech Summit saw Kiran Mazumdar Shaw, Nivruti Rai, Praveen Rao & Sanjeev Sharma share valuable insights

Neethu Mohan Nov 19, 2019 9:04 AM