The campaign is spread across high footfall catchment areas of North India

exchange4media Staff 16 hours ago

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Shoma Narayanan, Managing Director - Group Strategic Marketing and Communications, DBS Bank India tells us all about the new campaign, brand ethos and the challenges of being a foreign bank in India

Ritika Raj Dec 5, 2022 9:06 AM


The key offerings include brand name on the platform signage, colour scheme of the platform, wrapping/painting on seating benches, branding on the fence of the potted plants, etc.

exchange4media Staff Nov 16, 2022 5:09 PM

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The e4m Media Ace Award is a recognition of works done by the agencies from June last year

exchange4media Staff Oct 7, 2022 10:20 AM

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Some of the most prominent brands executing pDOOH campaigns are Flipkart, Cleartrip, TATA Cliq, Automobile brands Royal Enfield, Mahindra, and Hyundai, the company said

exchange4media Staff Oct 6, 2022 6:55 PM


The outdoor campaign in the backwaters of Kerala has been conceptualised by Tribes Communication

exchange4media Staff Oct 5, 2022 11:00 AM

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Inventech, a Laqshya Media Group company, has created the industry-first 3D DOOH installation

exchange4media Staff Sep 20, 2022 12:01 PM

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The campaign has been launched on digital OOH in partnership with Times OOH

exchange4media Staff Sep 14, 2022 3:28 PM


The bids are for nine metro stations of Corridor 1 of Phase I Extension

exchange4media Staff Sep 1, 2022 7:59 PM


OOH industry observers are unanimous that digital billboards have emerged to be an effective canvas with data capabilities

Sonam Saini Sep 1, 2022 9:01 AM


Nipun Arora, Hardik Kapdi & Mangesh Shinde have collaborated to launch the omnichannel location-based advertising agency

exchange4media Staff Aug 30, 2022 10:52 AM