Star sports?blur=25

The promo is created and conceptualised by the in-house team at Disney Star

exchange4media Staff Jan 23, 2023 4:00 PM


Launched by former Sony executive Mairu Gupta & ex-Metapurse steward Anand Venkateswaranand, eDAO will act as an ‘operating system’ for culture & communities across art, music, film, events & gaming

exchange4media Staff Jun 16, 2022 5:13 PM


Under this program, creators and users can earn GARI, a Social Token, for doing in-app activities including creating, liking and sharing videos

exchange4media Staff Jun 15, 2022 3:18 PM

Amazon Prime Campaign?blur=25

The 'Membership ek, Khushiyan anek' campaign has been executed by Ogilvy & directed by director Shoojit Sarkar

exchange4media Staff Jun 6, 2022 2:40 PM

book launch?blur=25

The book carries short by eloquent writeups focusing on the memories of interactions between Guha and celebrities and head honchos from media, advertising, and cinema

exchange4media Staff Jun 6, 2022 11:16 AM


The #ForeverResilient campaign features true stories of a doctor's COVID journey and a banker who has gone above and beyond to assist others

exchange4media Staff May 30, 2022 4:49 PM


The brand has collaborated with Kuldeep Yadav, Umesh Yadav, Mohammed Shami, Ruturaj Gaikwad, Robin Uthappa & Dinesh Karthik to further strengthen its appeal among the new-age audience

exchange4media Staff May 28, 2022 8:39 AM

book launch?blur=25

The book provides insight into the changing nature of Muslim politics and the ideas of citizenship in independent India

exchange4media Staff May 26, 2022 1:30 PM


Singh Director, Marketing - Biscuits & Bakes, Mondelēz Intl, India, shares the brand is working on a high-decibel media campaign, executed by Leo Burnett and Wavemaker, to promote their partnership

Mansi Sharma May 26, 2022 8:32 AM


The channel launches its new positioning through ‘Apni vibe, apni tribe’ campaign across its key markets

exchange4media Staff May 25, 2022 2:34 PM

The source?blur=25

Filmmaker Raju Hirani has stepped in as the lead creative mentor of the country’s first library of stories and ideas for the creative industry

exchange4media Staff May 20, 2022 4:50 PM

Value 360?blur=25

The company will also offer critical health benefits to working mothers and expecting mothers

exchange4media Staff May 5, 2022 5:24 PM

Karnataka Tak?blur=25

The channel aims to cater to the Kannada-speaking population with content-offerings in their native language

exchange4media Staff Apr 25, 2022 2:48 PM


The campaign ‘Your beautiful new world’ encompasses a women’s self-fulfilling journey and the new beginnings

exchange4media Staff Apr 19, 2022 6:57 PM

Shemaroo Umang?blur=25

The new channel expands Shemaroo’s presence in the broadcast business adding to its existing portfolio of FTA channels, Shemaroo TV and Shemaroo MarathiBana

exchange4media Staff Apr 13, 2022 12:51 PM

Value 360?blur=25

The Relaunch initiative will help professionals with resume gaps from 12 months up to 3 years to update skills and rebuild career

exchange4media Staff Apr 5, 2022 1:33 PM


The campaign features a total of 12 films that target different consumer segments

exchange4media Staff Mar 28, 2022 3:11 PM

concept BIU?blur=25

This service arms the corporate clients & their agencies with accurate and timely social media updates, trends & on-ground intelligence at the click of a few buttons

exchange4media Staff Mar 23, 2022 7:01 PM