launch
The international luxury lifestyle media brand is set to launch its Indian edition
e4m Staff Aug 31, 2026 4:27 PM
The Mumbai-based storytelling company will create brand-first microdramas, micro-docs, social series and micropodcasts
e4m Staff Aug 31, 2026 12:47 PM
New global media network, which has been created after merging Hearts & Science and Mediahub will operate across 40 markets with $9.1 bn in 2025 billings; APAC & LATAM leadership to be announced in Q4
At the launch event held at Uprashtrapati Bhavan, New Delhi, the Vice President highlighted India’s rapid progress in Artificial Intelligence
e4m Staff Aug 29, 2026 12:32 PM
Vaseline’s response to a creator’s pronunciation joins a growing list of cases where brands have changed social handles, packaging and even products after the internet took over the conversation
Shalinee Mishra Aug 29, 2026 9:11 AM
Guest Column: Marketing veteran Shubhranshu Singh shares in a social media post his take on OpenAI introducing ChatGPT ads in India
Shubhranshu Singh Aug 28, 2026 11:23 AM
The firm has released three films featuring JordIndian, Vishakha & Divesh, and Biji Basheer
e4m Staff Aug 27, 2026 3:55 PM
Populations of countries where previous roll outs happened pale in comparison to India’s; so advertising built around interpreting conversation matters more than it would for a conventional banner ad
Shantanu David Aug 27, 2026 9:23 AM
WPP and Omnicom named first agency partners; self-serve Ads Manager to open on September 4 with daily budgets starting at ₹725
e4m Staff Aug 27, 2026 7:03 AM
Before joining Aditya Birla New Age Hospitality, Sharma was with Tata CLiQ Fashion
e4m Staff Aug 26, 2026 2:45 PM
Uflex and CreativeMud will work towards developing communication that strengthens consumer engagement
e4m Staff Aug 25, 2026 3:56 PM
Express Publications of The New Indian Express is set to launch business newspaper by Oct-end, Kumudam a Chennai-based daily in Tamil and English & Dinamalar a Tamil business daily
e4m Desk Aug 22, 2026 11:50 AM
A popular cultural segment returns to the digital space, years after its successful run on ETV Urdu
e4m Staff Aug 14, 2026 1:54 PM
The new model is positioned as a lower-cost option for businesses building autonomous AI systems
e4m Staff Aug 14, 2026 8:57 AM
The company said growth was driven by demand from direct advertisers in quick commerce, BFSI, fintech and retail
e4m Staff Aug 12, 2026 12:31 PM
A new category of consumer intelligence that turns real-time declared choice into activation-ready audiences, at a scale few platforms can match
The round also saw participation from Sanjay Kapoor, founder of Genesis Luxury and an early backer of the brand, and SRF Family Office
e4m Staff Aug 6, 2026 12:51 PM
This round also saw participation from existing investors Yamaha Motor Corporation, Al Futtaim Group, Mitsui & Co. and venture debt firms like Alteria Capital, Innoven Capital and Stride Ventures
Nykaa's beauty business remained the company's largest growth engine, with gross merchandise value reaching Rs 4,105 crore during the quarter
The event held in New Delhi was attended by RSS Sah-Sarkaryawah Dr Krishna Gopal as the chief speaker
As part of the integration, OpiGo will become a key pillar of ET NOW Pro, a premium subscription offering designed for India's growing community of retail investors
Its vision, in the company's own words, is to become the definitive creative and intellectual voice of luxury across the India, Southeast Asia, Middle East and the Africa corridor
Shinde has built television channels, launched entertainment formats and created industry institutions that continue to shape Punjabi media
As the Founder, Managing Director, and President of GTC Network celebrates his birthday, we look back at a career defined by pioneering firsts and an unwavering belief in regional storytelling
e4m Staff Aug 3, 2026 12:46 PM
Jayen Mehta, Managing Director, GCMMF (Amul), recalls Shashi Sinha’s unique perspective, his consistency and humility
e4m Staff Jul 31, 2026 9:19 AM
Amazon expects third-quarter net sales to be between $197 bn and $202 bn, representing year-on-year growth of 9% to 12%, while operating income is projected to be in the range of $22.5 bn to $26.5 bn
e4m Staff Jul 31, 2026 8:30 AM
With a content-first strategy, KFC partnered with PlayAce to take the product - Double Chicken Dynamite directly into authentic social settings
NATIVE CONTENT Jul 30, 2026 12:35 PM
The revival of "Googly Woogly Wooksh" also highlights the importance of protecting creative equity
After leading Kotak’s brand relaunch and several customer- and AI-focused initiatives, Ravangave says the future of marketing will be shaped by better organisations—not merely better campaigns
e4m Staff Jul 27, 2026 11:46 AM
Industry experts say suspension of weekly television ratings disrupts commissioning, scheduling and content decisions, forcing broadcasters to depend on experience rather than data
Imran Fazal Jul 21, 2026 9:33 AM
Kaun Banega Crorepati Season 18 will premiere on Monday, August 10 at 9.00PM exclusively on Sony Entertainment Television and Sony LIV
e4m Staff Jul 20, 2026 4:06 PM
According to Haresh Nayak, Founder & CEO, Connect Network Inc., IMMERSIVE is designed to understand real-world variables such as mobility patterns & consumer behaviour before creating recommendations
e4m Staff Jul 20, 2026 8:54 AM
The family has announced the establishment of Shri Nand Kishore Goenka University in Agroha, Hisar with an investment of nearly Rs 100 crore
e4m Staff Jul 16, 2026 8:54 AM
As JioStar Vice-Chairman, Uday Shankar, turns a year older, a look back at his stellar three-decade media journey
e4m Staff Jul 16, 2026 8:23 AM
Beyond Communication Solutions brings together strategic communications, marketing, creative ideation, brand building and business solutions under one roof
e4m Staff Jul 15, 2026 5:02 PM
Among those present at the launch was Kerala Legislative Assembly Speaker Thiruvanchoor Radhakrishnan
e4m Desk Jul 15, 2026 11:25 AM
India has the manufacturing, talent and consumers to build premium activewear brands. So why does the category's highest pricing power still belong almost exclusively to foreign labels
Sandhi Sarun Jul 14, 2026 8:33 AM
From disappearing faces to a boardroom run by pink wigs, this week's ads bet big on the absurd
Aryendra Khan Jul 11, 2026 8:06 AM
Roli Shrivastava will lead marketing across Hocco Ice Creams, Hocco Restaurants, Hocco Eateries, Hocco Foods, and Huber & Holly Ice Creams
e4m Staff Jul 8, 2026 12:32 PM
Mrinall Dey has founded Brevanta Communications to offer strategic counsel to business leaders after a successful career in corporate communications
e4m Staff Jul 8, 2026 12:16 PM
Rajeev Beotra retired from HT Media last year after stepping down as Executive Director – Revenue
Singh unveiled the new venture through his newsletter, Connectively, where he outlined his vision of creating a platform for thoughtful industry conversations
The agency has been founded by Vijay Amruth Raj, a former journalist, PR leader, and corporate communications expert with over 25 years of experience
e4m Staff Jun 29, 2026 3:51 PM