indian-advertising
Atul Hegde, Chairman & Managing Director of YAAP Digital Limited, passed away this morning. He was 57
Liz Taylor, Global Chief Creative Officer, Ogilvy, and Kainaz Karmakar, CCO, Ogilvy India, reflect on Ogilvy’s Cannes year and how innovation, craft and culture shape winning ideas globally
Team Impact Jun 27, 2026 9:16 AM
For decades, Indian agencies have operated under a default setting: If it doesn’t impact millions, it isn’t Cannes worthy. Can we try commercial brand solutions and not bank on social macro-problems?
Neeta Nair Jun 27, 2026 7:52 AM
VML’s KitKat campaign keeps India in contention as the country takes its overall shortlist tally to 18 across 24 categories announced so far
e4m Staff Jun 22, 2026 1:44 PM
David has over two decades of experience across events, exhibitions and media businesses
With India chasing global creative glory, creativity, culture, craft and impact take centre stage at Cannes Lions 2026. Here are India's Cannes contenders this year
Isha Khatu Jun 17, 2026 9:05 AM
The shortlists have been released for Dan Wieden Titanium Lions, Glass: The Lion for Change, and the Innovation Lions
e4m Staff Jun 11, 2026 2:27 PM
As CEO of OMD India and a Cannes Lions 2026 Media juror, Anisha Iyer believes the strongest media ideas are deceptively simple, and that complexity is often mistaken for craft
Aryendra Khan Jun 4, 2026 9:08 AM
One agency, 19 years, a PR Grand Prix, and now a seat on the Cannes jury. Rakesh Menon of Ulka says the category has never been more rigorous, or more necessary
Aryendra Khan Jun 3, 2026 8:54 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, reflects on how this honour celebrates a visionary who reshaped Indian advtg through empathy & cinematic brilliance
Ganapathy Viswanathan Jun 2, 2026 8:30 AM
Guest Column: Shubhranshu Singh writes on how the football World Cup has never been an Indian sport, and why that is precisely the point
Shubhranshu Singh May 28, 2026 8:46 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, shares how Piyush Pandey transformed advertising from polished corporate messaging into something deeply emotional
Ganapathy Viswanathan May 26, 2026 8:29 AM
The award was received by his wife, Neeta Joshi, at the Civil Investiture Ceremony-I held at Rashtrapati Bhavan
Guest Column: Dr. Sandeep Goyal shares his take on the recently concluded Goafest 2026 - what worked and what could be improved
Sandeep Goyal May 25, 2026 8:27 AM
The honour recognised Prasoon Joshi’s extraordinary contribution to Indian advertising and media
e4m Staff May 22, 2026 2:03 PM
Dr. Annurag Batra, Chairman & Editor-in-Chief of BW Businessworld Group and e4m, spoke to Dheeraj Sinha, CEO-McCann Group, on key opportunities and challenges reshaping the Indian ad industry
e4m Staff May 21, 2026 3:21 PM
Industry pundits debate if replacing the ‘convention with nothing’ is an un-ad or half-ad
Aryendra Khan Apr 3, 2026 10:02 AM
Marking IWD, Rekha Rao explores how intentional mentorship, access and platforms are quietly transforming women’s leadership in Indian advertising
Rekha Rao Mar 7, 2026 11:12 AM
With brands prioritising safety and short-term results, opportunities for original thinking are reducing, which may have longer-term effects not yet fully recognised
Aryendra Khan Feb 18, 2026 9:00 AM
Pankaj joins Enormous from Ogilvy, where he most recently served as Executive Creative Director
Global network realignments in 2025 led to senior leadership elevations, cross-network role expansions, high-profile exits and much more
Soumya Gawri Jan 1, 2026 8:47 AM
Sonal Dabral, Founder of Tribha and former Vice Chairman of Ogilvy India, was the Chief Guest
e4m Staff Dec 8, 2025 10:08 AM
Order is emerging through compliance, consent frameworks, identity systems, first-party data, retail media power, and a regulator whose interpretations may matter more than the law
Shantanu David Nov 15, 2025 8:55 AM
Industry observers say the shift is more of an outcome of changing reality and an evolution as the middle-class dream has not faded but has just gone digital
Aryendra Khan Nov 8, 2025 9:37 AM
Anand Bhardwaj, Founder & CEO, The Posh Monk, and Founder & Partner, Live4Freedom, remembers Piyush Pandey
e4m Staff Oct 24, 2025 5:45 PM
The book ‘Pandeymonium: Piyush Pandey on Advertising’ reminds us why he was called the ‘Adman of India’
e4m Staff Oct 24, 2025 5:27 PM
Tributes have poured in from politicians, industry peers, admirers and well-wishers, honouring the life, work and legacy of Piyush Pandey
e4m Staff Oct 24, 2025 5:12 PM
Satyabrata Das pays tribute to the ‘Desi Heart of Indian Advertising’
e4m Staff Oct 24, 2025 4:46 PM
Prasoon Joshi remembered Pandey as one for whom emotion was strategy, and simplicity, craft
e4m Staff Oct 24, 2025 4:28 PM
Jaideep Gandhi, Founder of Another Idea, writes about his experience of knowing, learning from, and working with Piyush Pandey as a valued industry partner
e4m Staff Oct 24, 2025 4:21 PM
Indian cricket commentator Harsha Bhogle remembers Piyush Pandey as the ‘advertising ka gold mohur’
e4m Staff Oct 24, 2025 4:04 PM
Anand Mahindra, Chairman of Mahindra Group, paid tributes to advertising legend Piyush Pandey remembering his “irrepressible zest for life”
e4m Staff Oct 24, 2025 3:54 PM
Former cricketer Sachin Tendulkar honours adman Piyush Pandey with a social media tribute
e4m Staff Oct 24, 2025 3:46 PM
Srinivas, Country Manager, WPP India, remembered Pandey as someone who was always willing to help with his wise counsel and sharp wit
e4m Staff Oct 24, 2025 3:45 PM
Gautam Adani wrote a heartfelt note paying tributes to advertising legend Piyush Pandey who passed away this morning
e4m Staff Oct 24, 2025 3:35 PM
Ganapathy Viswanathan, an Independent Communication Consultant, who knew legendary adman Piyush Pandey for over four decades, has shared a heartfelt tribute
e4m Staff Oct 24, 2025 3:32 PM
Pratip Francis of MRF Tyres reflects on how Piyush Pandey fundamentally transformed Indian advertising
e4m Staff Oct 24, 2025 3:19 PM
He made mass communication feel truly Indian, intimate, accessible and deeply familiar writes Sardesai
e4m Staff Oct 24, 2025 3:18 PM
Union minister Piyush Goyal took to X to pay tributes to his ‘friend whose brilliance shone through his authenticity, warmth, and wit’
e4m Staff Oct 24, 2025 3:06 PM
Remembering the advertising legend, Vaz said his work reminded us that creativity can unite, inspire and transform
e4m Staff Oct 24, 2025 2:58 PM
Gayatri Yadav, Group CMO and EVP Strategic Initiatives, Chairman’s Office, Reliance, remembers 'a friend, a partner, and a giant'
e4m Staff Oct 24, 2025 2:44 PM
Manish Tiwary, Chairman & Managing Director, Nestle India, & Market Head, Nestlé South Asia, remembers the ad legend Piyush Pandey
e4m Staff Oct 24, 2025 2:17 PM
Amit Syngle, MD & CEO, Asian Paints, remembers Piyush Pandey’s unique gift of turning a utilitarian product into a profound emotion
e4m Staff Oct 24, 2025 1:49 PM
Niranjan Kaushik, the Chief Content Officer at Fingerprint Films, India, an advertising creative director and filmmaker, has paid tribute to adman Piyush Pandey
e4m Staff Oct 24, 2025 1:44 PM
Kartik Sharma - Group CEO, Omnicom Media Group India, remembers Piyush Pandey’s energy, warmth, and an unmistakable sense of reverence
e4m Staff Oct 24, 2025 1:27 PM
Raj Kamble reflects on adman Piyush Pandey’s legacy, emphasising the timeless lesson he shared
e4m Staff Oct 24, 2025 1:27 PM
Sir Martin Sorrell, Founder & Executive Chairman of S4 Capital, pays a heartfelt tribute to Piyush Pandey, calling him a global force who led with heart, creativity, and courage
e4m Staff Oct 24, 2025 1:21 PM
Avinash Pandey, IBDF Secretary General, and ABP Network’s former Chief Executive Officer and Chief Operating Officer, pays a heartwarming tribute to Piyush Pandey
e4m Staff Oct 24, 2025 1:13 PM