digital leaders?blur=25

Here we feature the leaders who have driven growth for digital platforms through transformative sales

Imran Fazal Jan 18, 2023 8:52 AM


Sankalp Mehrotra, VP - Monetization, Flipkart, spoke to e4m about the growth of Flipkart Ads, what’s driving AdEx on e-commerce platforms in the country and more

Javed Farooqui Nov 17, 2022 9:00 AM


On Children's Day 2022, we look back at some of the most beloved ad campaigns of India that celebrated childhood

Sandhya Raghavan Nov 14, 2022 7:41 AM

digital platform?blur=25

Industry watchers expect the growth to continue thanks to digital's superior audience with intent, brands' e-comm adoption and platforms' excellent conversion rates

Javed Farooqui Nov 7, 2022 8:33 AM


Flipkart will enable select brands to organize unique product launches and create engaging experiences for users within the virtual world

exchange4media Staff Oct 17, 2022 1:44 PM


Flipkart and Amazon have recorded a significant jump in engagement from rural areas since the beginning of the festive sale season

Nilanjana Basu Oct 11, 2022 9:09 AM


The platform has onboarded influencers like Chef Karishma Sakhrani and Chef Kirti Bhoutika, along with Mira Kapoor

exchange4media Staff Sep 17, 2022 8:33 AM


The ‘Yeh Sikka Kahan Chalega’ campaign has actor Jatin Sarna of Sacred Games fame

exchange4media Staff Sep 10, 2022 8:48 AM


The film will air on TV channels, digital platforms and YouTube in multiple languages

exchange4media Staff Aug 13, 2022 8:46 AM

Pocket FM?blur=25

Flipkart users will be able to discover Pocket FM’s repository of audiobooks library on the platform

exchange4media Staff Jul 26, 2022 1:38 PM

Prakash Sikaria?blur=25

Adarsh Menon, who was earlier leading Flipkart Wholesale, will take over Shopsy, according to media reports

exchange4media Staff Jul 23, 2022 11:18 AM


The interface for Flipkart’s automobile section has been designed to ensure easy navigation, discovery and seamlessness in journey completions

exchange4media Staff Jul 13, 2022 11:36 AM


The brand has released a film that gives glimpses into the challenges and ambitions of MSMEs and entrepreneurs

exchange4media Staff Jul 2, 2022 8:27 AM


According to sources, the pitch was called in Bangalore last week

Neeta Nair Jun 9, 2022 8:30 AM


Conceptualized by Art-E MediaTech, the films are set around crucial seller touchpoints

exchange4media Staff Jun 4, 2022 8:18 AM

Flipkart Campaign?blur=25

The #SelfcarewithFlipkart campaign collaborates with influencers from varied fields

exchange4media Staff May 14, 2022 8:42 AM


In her last role, Agrawal was with Flipkart as Sr.Brand Manager looking after babycare and personal care segments

exchange4media Staff May 10, 2022 11:47 AM