e4m
The 16th edition continues the legacy of celebrating outstanding work that has shaped narratives, built trust and driven business impact through strategic communications
e4m Staff Jun 27, 2026 1:45 PM
At the e4m CTV Conference 2026, Samsung Ads India’s Nishit Kanchan said CTV’s future extends beyond scale, driven by immersive viewing, first-party data, FAST platforms and changing consumer habits
e4m Staff Jun 23, 2026 3:02 PM
CTV is a strong attention driver, but marketers question its ability to deliver measurable business outcomes as gaps in attribution and execution persist, leaving it between promise and proof
e4m Staff Jun 15, 2026 11:27 AM
FIFA 2026, Zee5, and the moment India's CTV story stops being a conversation and starts being history
e4m Staff Jun 12, 2026 5:45 PM
Here are some special moments from the e4m Play Streaming Media Awards 2026
e4m Desk Jun 12, 2026 11:03 AM
At the e4m CTV Conference 2026 in Mumbai, Ashwin Padmanabhan, COO, WPP Media, delved into the evolution of connected television, how we need to approach CTV differently and more
e4m Staff Jun 12, 2026 9:41 AM
At e4m Connected TV Conference, Publicis Media’s South Asia CEO Lalatendu Das said CTV’s real opportunity lies in combining data, commerce and AI
e4m Staff Jun 12, 2026 9:20 AM
At the e4m CTV Conference 2026, Kedar Ravangave, Head of Marketing at Kotak Mahindra Bank, noted that although algorithms influence what audiences watch, content continues to drive engagement
e4m Staff Jun 12, 2026 9:12 AM
Netflix won 6 wins in Content category and 11 wins in Talent category
e4m Desk Jun 11, 2026 10:19 PM
The steaming platform bagged 5 wins in the Content category, 8 wins in the Talent category and 6 wins in the Brand Integration & Marketing category
e4m Desk Jun 11, 2026 10:19 PM
The platform bagged 6 wins in Content category and 16 wins in Talent category
e4m Desk Jun 11, 2026 10:18 PM
Arha Media Broadcasting Pvt Ltd bagged 5 wins in Content category, 3 wins in Talent category and 3 wins in Brand Integration & Marketing category
e4m Desk Jun 11, 2026 10:18 PM
Among the key winners are JioHotstar, Sony LIV, Netflix, Arha Media Broadcasting Pvt Ltd, Jio Studios and Prime Video
e4m Desk Jun 11, 2026 10:14 PM
From gaming hubs and retail media to IoT homes and creator studios, EY-Parthenon's Raghav Anand laid out why the television screen is rapidly becoming the most powerful commercial real estate in India
e4m Staff Jun 11, 2026 4:15 PM
At the fourth edition of the conference, Ashwin Padmanabhan, COO, WPP Media, will share insights on the topic, 'The Budget Is Ready. But Where Do You Bet? A Leader's Unfiltered Take on CTV'
e4m Desk Jun 10, 2026 12:44 PM
In this ‘In the Spotlight’ series, Abhilasha Gupta, Tech Mahindra discusses her journey as a communicator, leading comms at a global scale, impact of technology, and more
Ritika Upmanyu May 29, 2026 4:54 PM
The 4th edition of the conference is set to take place in Mumbai on June 11
e4m Desk May 29, 2026 10:15 AM
Kailashnath Adhikari, MD of Sri Adhikari Brothers Network, who celebrated his birthday recently, has been strengthening the legacy of the Sri Adhikari Brothers Network while building newer verticals
e4m Staff May 28, 2026 2:09 PM
Sneha Yadav brings over 10 years of experience in the media & entertainment space
e4m Staff May 28, 2026 10:35 AM
Zenab Abbas brings over 10 years of experience leading marketing across the Middle East, Africa, Europe & APAC
e4m Desk May 28, 2026 10:22 AM
The awards aim to recognise outstanding work in performance-driven campaigns, innovation in digital marketing and business impact across categories
e4m Desk May 26, 2026 11:56 AM
The awards aim to celebrate the voices, ideas and audio storytelling that continue to redefine the radio and audio landscape
e4m Desk May 26, 2026 11:29 AM
At the e4m OOH Conference 2026, Mahindra and Mahindra's CMO for Auto, Manjari Upadhye, explained why presence without relevance leads to empty impressions
e4m Staff Apr 27, 2026 2:23 PM
For the OOH advertising industry, India's infrastructure boom spanning metros, airports, and expressways represents a shift in how brands reach, engage, and hold the attention of consumers
e4m Staff Apr 23, 2026 7:39 PM
Leaders at the e4m OOH Conference said localisation now goes beyond translation, focusing on consumer behaviour, dwell time and city nuances, with OOH aligning more closely with digital and commerce
e4m Staff Apr 23, 2026 2:07 PM





















