Prasoon Joshi named Jury Chair for third edition of e4m Do Good Awards

The awards celebrate agencies, brands, organizations and non-profits driving significant transformations through purpose-driven campaigns

by e4m Desk
Published: Aug 4, 2026 1:40 PM | 2 min read

The e4m Do Good Awards, organized by the exchange4media Group, will hold its third edition to recognize excellence in cause marketing and impactful communications.
Prasoon Joshi, Chairman of Prasar Bharati and Omnicom Advertising Group–India, has been appointed as the Jury Chair, with Dr. Annurag Batra, Founder & Chairman of e4m & BW Businessworld, serving as Co-Jury Chair.
The jury will consist of industry leaders and professionals with diverse expertise, tasked with evaluating campaigns that have made a significant social impact.
The awards aim to celebrate brands, agencies, organizations, and non-profits that contribute to positive change through purpose-driven marketing efforts.

The exchange4media Group is back with e4m Do Good Awards! This year, it will be the third edition of the awards. These prestigious awards celebrate trailblazers in cause marketing and honours the exceptional brands, agencies, organisations, and non-profits that drive positive change through their impactful communications.

Prasoon Joshi, Chairman, Prasar Bharati, & Omnicom Advertising Group– India, has been announced as the Jury Chair for the upcoming edition of e4m Do Good Awards. Joining him as the Co-Jury Chair is Dr. Annurag Batra, Founder & Chairman, e4m & BW Businessworld. The other jury members include industry leaders, seasoned professionals, and renowned personalities who will bring together a wealth of experience from diverse fields.

Prasoon Joshi is a renowned advertising professional, lyricist and storyteller and will lead the jury in recognizing campaigns and initiatives that have created a meaningful social impact. The awards provide a platform for showcasing the remarkable achievements of brands and non- profits dedicated to promoting the greater good through their marketing efforts. It aims to acknowledge and celebrate the agencies, brands, organizations, and non-profits driving significant transformations through purpose-driven campaigns.

The e4m Do Good Awards celebrate purpose-driven work that creates positive change across communities and industries. With Prasoon Joshi and Dr. Annurag Batra leading the jury, the upcoming edition is expected to bring together a distinguished panel to honour impactful campaigns, brands and individuals driving social good.