e4m TechManch: Experts to discuss trends & strategies for creating a unified data approach

The expert panel of industry leaders will share insights on the topic ‘Breaking the Silo Paradox: Creating a Unified Data Approach’

by e4m Desk
Published: Jul 22, 2026 3:54 PM | 2 min read

The tenth edition of e4m TechManch is scheduled for July 24 in Mumbai, featuring prominent industry leaders and marketing professionals.
The conference will include keynote sessions, panel discussions, and fireside chats centered on innovation, technology, AI, data, and customer behavior.
A key panel discussion titled "Breaking the Silo Paradox: Creating a Unified Data Approach" will address the challenges of fragmented data in digital marketing.
Notable panellists include representatives from Mahindra & Mahindra, HDFC Bank, HDFC Life, Bajaj Group, and DEPT, with moderation by Pratik Gupta from Zoo Media.

The tenth edition of e4m TechManch is set to be held on July 24 in Mumbai. The digital marketing conference will be graced by top industry leaders, marketing professional and experts from the industry. The ucoming edition will feature a series of keynote sessions, panel discussions and fireside chats focused on innovation, technology, AI, data and evolving customer behaviour.

One of the impactful panel discussions at the conference will focus on topic ‘Breaking the Silo Paradox: Creating a Unified Data Approach’. As digital marketing becomes more omnichannel, fragmented data and disconnected teams often lead to inconsistent customer experiences and inefficient spends. The experts in this panel discussion will explore how organisations are aligning marketing, sales and data teams to create a unified view of the customer, enabling better targeting, improved attribution, and stronger performance across the funnel.

e4m TechManch 2026: Tenth edition to chart the future of digital marketing.

The panellists include Pavan Kumar, SVP & Head – Sales, CX, Mahindra & Mahindra; Vineet Soni, DVP - Growth Marketing & MarTech, HDFC Bank; Francis Rodrigues, SVP E-Commerce & Digital Marketing, HDFC Life; Suruchi Kore, Head of Media and Corporate Communication, Bajaj Group; Himanshu Mody, Partner & Head, DEPT and Rajkumar Remalli, Founder & Director, BidVid. The panel will be moderated by Pratik Gupta, Founder, Zoo Media.

The discussion is set to focus on connecting data across channels for better campaign effectiveness, improving attribution and measuring true marketing ROI, delivering seamless omnichannel customer journeys and more.