Samriddh Dasgupta?blur=25

Prior to this appointment, Dasgupta led marketing and communications for Bombay Shaving Company as their Vice President - Marketing & New Brands

exchange4media Staff Oct 14, 2021 12:27 PM

Stayfree ad?blur=25

The past two weeks were all about inspiring narratives, creative executions, and taking up social taboos like menstruation

Mansi Sharma Oct 12, 2021 8:24 AM

Vivo Pro Kabaddi League?blur=25

The league will be conducted without spectators, at a single venue, stepping away from the traditional caravan format followed in the previous seasons

exchange4media Staff Oct 6, 2021 1:13 PM

MyGlamm TVC?blur=25

The campaign highlights how consumers asked MyGlamm for more shades so the brand created 100 shades offering a hue for every mood that will make you feel 100/100 all the time

exchange4media Staff Oct 5, 2021 1:10 PM

Siddharth Roy Kapoor?blur=25

As President of the Guild since 2017, Kapur has been at the forefront of spearheading multiple industry initiatives

exchange4media Staff Sep 30, 2021 12:33 PM

Pitch CMO Summit?blur=25

At the Pitch CMO Summit 3.0, a panel shared insights on ‘Future-proofing brands: Need for a playbook for the connected era’

exchange4media Staff Sep 28, 2021 12:42 PM

Stayfree Campaign?blur=25

Conceptualized by DDB Mudra, this campaign brings to light the discomfort fathers feel in having a conversation on menstrual periods with their daughters

exchange4media Staff Sep 28, 2021 12:17 PM

cadbury ad?blur=25

The creative minds of the industry feel that changing the gender roles in advertising is laudable but brands should also be walking the talk and making the world more inclusive

Mansi Sharma Sep 24, 2021 8:17 AM

dentsu MB?blur=25

The agency will handle the strategic planning and creative duties for the brand

exchange4media Staff Sep 22, 2021 11:40 AM


Business promotion expenses of the company rose 40% to Rs 405.5 crore from Rs 289.6 crore

Javed Farooqui Sep 22, 2021 9:02 AM

Yogin Vora?blur=25

Prior to this, Vora had a 3-year stint with HDFC Life as Senior Marketing Manager - Digital Marketing

exchange4media Staff Sep 22, 2021 8:40 AM

Indya Campaign?blur=25

The fashion brand also launched its first campaign ‘That’s My Indya' featuring the actor

exchange4media Staff Sep 21, 2021 5:10 PM

Arjun  Kapoor?blur=25

Through this campaign, the healthcare platform aims to reach out to a larger audience to spread the message about making health a priority amongst individuals

exchange4media Staff Sep 20, 2021 3:53 PM


The integration aims to improve efficiency, help, and facilitate collaborations among the women's community

exchange4media Staff Sep 20, 2021 2:04 PM

e4m Influencer Marketing Conference?blur=25

Woodward, Global Managing Director, INCA delivered the keynote address at e4m’s Influencer Marketing Conference

exchange4media Staff Sep 20, 2021 9:09 AM


The #NoNasties campaign highlights the brand's commitment towards paraben and mineral oil-free products

exchange4media Staff Sep 19, 2021 4:00 PM

Peter Huijboom and Ashish Bhasin?blur=25

Huijboom is the global CEO for media and global clients and will continue to spearhead India operations until the group finds a new CEO

Naziya Alvi Rahman Sep 16, 2021 9:02 AM