Experts predict at least 50 per cent increase in digital spends for parties and individuals in the upcoming state polls. The spends would include direct ad buys and indirect content deals

Tasmayee Laha Roy Jun 29, 2020 9:02 AM

The platform will bring different political parties and leaders across the spectrum to discuss and debate issues and strategies relating to the Bihar elections

exchange4media Staff Jun 24, 2020 12:10 PM

Fortified with an increasing number of internet users and a bulky digital budget, the state is well prepared for the fight online, say analysts

Tasmayee Laha Roy Jun 18, 2020 8:23 AM

The new store was launched in Gaya, the second largest city of Bihar near the Lal Kothi compound. This increases the total store count of Spykar in the country to 246

exchange4media Staff Nov 1, 2019 6:06 PM

Over 6 lakh copies circulated across the state

exchange4media Staff Oct 4, 2019 4:07 PM

Sharma previously worked with Taj Television India (A Zee Entertainment Enterprises Ltd. Group Company) as Sr. Vice President – Distribution (Head Retail - PAN India)

exchange4media Staff May 23, 2019 1:14 PM

Bihar Bytes launches a digital campaign #biharsunonahidekho to promote tourism in Bihar

exchange4media Staff Apr 18, 2019 4:49 PM

In 'Cover Story', there will be a face-off between BJP MP Subramanian Swamy and senior Congress leader Randeep Surjewala

exchange4media Staff Apr 5, 2019 6:24 PM

However, as per the survey, 68% Indians feel the Prime Minister has failed to create jobs

exchange4media Staff Mar 29, 2019 4:35 PM

At the IPRCCC 2018, RJ Khurafati Nitin and Charles ‘Biharilal’ Thomson spoke about the battle for audience attention, consumption of content outside India and the YouTube phenomenon

exchange4media Staff Dec 14, 2018 8:48 AM

Atal Bihari Vajpayee, the first non-Congress leader to have completed a full term as Prime Minister, passed away at AIIMS on August 16, 2018

exchange4media Staff Aug 17, 2018 8:59 AM

Vajpayee, a diabetic, has only one functional kidney; he was admitted at AIIMS in June. PM Modi paid him a fourth visit on Wednesday

exchange4media Staff Aug 16, 2018 8:59 AM

The Promoter-Director, Dainik Bhaskar Group, on the promotions and campaigns undertaken in Bihar to further accelerate growth, the recent news-print hike, and focus on new markets

exchange4media Staff Aug 8, 2018 8:59 AM

Expanding the reach of Dainik Bhaskar to all 38 districts of Bihar has been an exciting but challenging journey, says Girish Agarwal, Director, Dainik Bhaskar Group

exchange4media Staff May 16, 2018 8:55 AM

The radio station will amplify its reach across 11 cities in the region to benefit advertisers through differentiated content

exchange4media Staff May 27, 2017 5:47 PM

Refreshed channels re-launched in Madhya Pradesh/Chhattisgarh, Bihar/Jharkhand, and Rajasthan

exchange4media Staff Feb 28, 2017 1:03 PM

What can Communications professionals learn from the GST Bill? Strategic Communications Consultant Anup Sharma lists down five Public Relations lessons from the GST Bill

Anup Sharma Sep 15, 2016 8:09 AM

The agency replied with the reasoned apology for what went wrong

exchange4media Staff Nov 10, 2015 8:39 AM

Hindi dailies gave some of the best one liner headlines. Interestingly, Pakistani newspaper, Dawn, did front page report on Bihar election results

Abid Hasan Nov 10, 2015 8:16 AM

Controversial advertisements from the Bhartiya Janta Party forced the Commission to ban their ads thrice and also file an FIR

Abid Hasan Nov 10, 2015 8:06 AM