News18 India & News18 Bihar-Jharkhand present programming lineup for Bihar elections

The extensive plan will aim to keep the viewers apprised about every single political development in the state leading up to the counting day

e4m by exchange4media Staff
Updated: Sep 28, 2020 12:19 PM

As the excitement builds up for the upcoming assembly elections in Bihar, the first amidst the COVID pandemic, major political parties are gearing up for a fierce battle. Capturing latest happenings from ground zero, News18 Network’s Hindi News channels News18 India & the Bihar / Jharkhand’s News18 Bihar-Jharkhand, have lined-up extensive programming. The extensive plan will aim to keep the viewers apprised about every single political development in the state leading up to the counting day.

 Reinforcing its commitment of bringing the most comprehensive electoral reportage through a wide array of diverse formats, News18 India will present its election programming under the umbrella branding ‘Sabse Bada Dangal’. Comprising channel’s renowned shows, – Bhaiyaji Kahin and Lapete Mein Netaji –, the programming will highlight the ground realities, connecting with the voters and viewers alike. Bhaiyaji Kahin, the unique travelogue-cum-chaupal show, will travel to Bihar giving voters there a platform to voice not only their concerns but also expectations from the next government. While Lapete Mein Netaji will bring famous poets and politicians together for their unique take on the upcoming elections. A flagship show of the channel, it aims to bring much-needed humour and satire to intense political issues. Other specials are also being planned which will incorporate top stars from the state to flavour the intense electioneering with some local entertainment. The programming on the channel will also consist of debate shows which will bring focus on both key issues faced by voters as well as the political strategies being adopted by key political formations. 

News18 Bihar-Jharkhand will also be carrying extensive programming – Bihar Mein Kiski Bahar - on the biggest elections of 2020 in India. A number of special shows like Bahas Bihar Ki, a high impact debate show will aim to highlight issues that concern the voters the most. Through the unique show Bhabhiji Maidaan Mein Hai, the channel aims to decode what’s on the voter’s mind from a women’s perspective – a special character Bhabhiji, the anchor for the show, travels on-ground to capture the pulse of the voters through direct dialogue. Another special show “Litti Par Charcha” travels across popular Litti Chokha joints and engages in discussion with people at these eateries. Apart from these, there will be a variety of other shows and segments giving viewers unparalleled access and insight into these important elections. 

Bringing top newsmakers from across the leading political parties on a single platform, the channels will present the most impactful debates, discussions and innovative programming on Bihar elections. Supported by a team of experienced anchors, on-ground reporters and eminent experts, News18 Network will offer viewers unmatched coverage of these crucial state elections.

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