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Guest Column: Dr. Sandeep Goyal compares the rise, mindset and impact of prodigies Vaibhav Sooryavanshi, Sachin Tendulkar and Naomi Osaka
Sandeep Goyal Jun 3, 2026 5:32 PM
Guest Column: Marketing veteran Shubhranshu Singh explains how regional cricket leagues could help discover and develop more talents like Vaibhav Sooryavanshi across India’s cricket ecosystem
Shubhranshu Singh May 30, 2026 10:21 AM
As the debate around minors in advertising heats up, industry heads say that the terrain around minors is murky and the grey zone begins when minors are used less as real consumers and more as shields
Aryendra Khan May 8, 2026 9:16 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, writes about the need for the IPL to enforce surrogate advertising rules consistently across TV, jerseys, & digital
Ganapathy Viswanathan Apr 23, 2026 8:51 AM
The Rajasthan Royals teen’s IPL run is turning him into a Gen Alpha–Gen Z brand asset, with early endorsement deal reportedly in the Rs 75–80 lakh range—even as experts advise a calibrated approach
Kanchan Srivastava Apr 14, 2026 8:42 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, writes why brands are increasingly signing young cricketers early to lock in future value
Ganapathy Viswanathan Apr 13, 2026 9:27 AM
In his post, Vaibhav Chawla detailed his journey of building the company from the ground up
Vaishnavi Deshpande Dec 4, 2025 12:52 PM
Saibal Biswas has over two decades of leadership experience in marketing, sales and revenue operations
e4m Staff Sep 23, 2025 2:32 PM
Vaibhav Maloo’s role at Enso Group continues to define him as one of the central forces in shaping the company’s ambitions and future
e4m Staff Aug 26, 2025 8:00 AM
The 14-year-old IPL star created a jaw-dropping moment in India's cricketing history with scoring 101 runs off just 38 balls, shocking crickets and brands alike
e4m Staff Apr 29, 2025 9:51 AM
Saibal Biswas, Senior VP & Head of Marketing PR and Partnerships at MediBuddy, won the ‘CMO Digital Marketing Award’
e4m Desk Mar 22, 2025 10:07 AM
Media veteran Dr Ashish Kaul, Senior Fellow, CCRT - Ministry of Culture, reflects on how the film industry and policymakers were complicit in the erosion of linguistic and social boundaries
Ashish Kaul Feb 12, 2025 11:00 AM
Saibal Biswas, SVP-Head of Marketing, PR, and Partnership, MediBuddy, talks about marketing in healthcare space, how the brand uses influencers & why Amitabh Bachchan is the perfect ambassador
Simran Sabherwal Dec 30, 2024 11:50 AM
In an in-depth conversation, Vaibhav Maloo, Managing Director of Enso Group, spoke about the company's growth journey, diversification vision, and unique marketing strategies
e4m Staff Nov 8, 2024 11:19 AM
Industry experts weigh in on the implications of the new update noting that it could enhance user engagement and allow creators to focus on storytelling but may also compromise virality
Shantanu David Oct 22, 2024 8:32 AM
Industry experts weigh in on the lack of clarity regarding 'adtech tax', which has left advertisers in the dark about the extent of their spends reaching publishers
Shantanu David Oct 1, 2024 9:21 AM
Pranay Kale has been appointed to head Unicommerce’s sales across India
e4m Staff Sep 25, 2024 11:19 AM
Young entrepreneurs share their entrepreneurial journey, learning and challenges they learnt to tackle along the way at the 3rd edition of e4m’s D2C Revolution
e4m Staff Sep 24, 2024 11:30 AM
Jaibeer Ahmad served as the Chief Transformation and Growth Officer at Havas India
e4m Staff Feb 20, 2024 1:02 PM
Jaibeer Ahmad was earlier Managing Partner – North of Havas Worldwide India
e4m Staff Jan 18, 2024 9:22 AM
He will handle legal, regulatory and governance responsibility across all media verticals
e4m Staff Nov 20, 2023 4:20 PM
Industry experts weigh in on the future of 3D OOH in India and the challenges that lay therein
Tanya Dwivedi Jun 27, 2023 8:37 AM
Prior to joining Zenith, he was heading the national media-buying and partnerships at Dentsu
exchange4media Staff Jun 9, 2023 9:23 AM
Experts to deliberate on the evolving OOH ecosystem, the challenges & opportunities and road ahead on May 17
exchange4media Staff May 15, 2023 8:54 AM
Saibal Biswas, Head of Marketing, Partnerships and PR at MediBuddy, talks about adopting a customer-centric approach for the brand’s marketing strategy
Imran Fazal Apr 18, 2023 10:08 AM
Ajmera has worked with brands such has Mumbai Indians, Tata Sky, Discovery Channel, and Animal Planet Channel
exchange4media Staff Mar 24, 2023 4:17 PM
Vaibhav Arora, Aman Khan, Akash Vashisht and Kartik Tyagi have come on board with the sports agency
exchange4media Staff Jan 19, 2023 5:22 PM
At the e4m-Pitch CMO Summit, industry stalwarts discussed strategies to make the most of the 'season of opportunity'
exchange4media Staff Sep 26, 2022 2:03 PM
Biswas has over 16 years of experience in the marketing domain
exchange4media Staff Jun 28, 2022 12:15 PM
Joshi was earlier with Yes Bank and has over two decades of industry experience
exchange4media Staff May 31, 2022 12:02 PM
Arora’s previous mandate was leading Vendor Management for Cloudtail
exchange4media Staff Apr 25, 2022 12:24 PM
e4m Game On summit saw FEAI Founding Director and Member Vaibhav Dange engaging in a virtual fireside chat with Dr Annurag Batra, Founder & Chairman, exchange4media Group
exchange4media Staff Mar 12, 2022 8:55 AM
Prior to Hopscotch, Biswas served as Vice President-Marketing at Hotstar International, The Walt Disney Company
exchange4media Staff Feb 16, 2022 11:14 AM
mCanvas' mobile ad led to engagement levels that surpassed industry benchmarks
exchange4media Staff Aug 18, 2021 10:55 AM
With a career spanning over 13 years, Mehrotra has worked in leadership positions at DLF Ltd, Max Group, Cognizant Interactive and Photon Interactive
exchange4media Staff Jun 25, 2021 4:28 PM
The first panel discussion on the dentsu-e4m Digital Advertising Conference 2021 focused on the change in consumer behavior and what that means for brand marketers
exchange4media Staff Feb 5, 2021 9:08 AM
The panellists at the Convosight e4m webinar exchanged views on how electronic brands have been innovating in customer reach-out channels in a post-COVID scenario
exchange4media Staff Oct 24, 2020 9:08 AM












