Date-wise News
CEO Harsh Jain says Dream11 will be ‘rationing’ its marketing spends as part of broader optimisation efforts
Sunidhi Vijay Dec 4, 2025 4:00 PM
Rajesh Iyer, EVP & Portfolio General Manager - Business & Industry Solutions, HCLSoftware speaks on the importance of moving from an attention economy to trust economy, and AI’s future in marketing
Simran Sabherwal Dec 4, 2025 2:53 PM
The long term “North Star” is a world where every function in the company, from supply chain to marketing, has platforms with agents and decision tools that make work more intelligent.
Brij Pahwa Dec 4, 2025 2:36 PM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & author of ‘Mastering the Message’, writes on the crisis in the country’s aviation ecosystem
Ganapathy Viswanathan Dec 4, 2025 1:20 PM
In his post, Vaibhav Chawla detailed his journey of building the company from the ground up
Vaishnavi Deshpande Dec 4, 2025 12:52 PM
Gulshan Verma, Director, Amazon Ads, engaged in a conversation with Dr. Annurag Batra, Chairman & Editor-in-Chief, BW BusinessWorld and Founder of exchange4media at e4m Screenage 2025
e4m Staff Dec 4, 2025 12:46 PM
Himanshu Saxena has been appointed President – North & East for the mandate
e4m Staff Dec 4, 2025 12:07 PM
Guest Column: Veteran adman Prabhakar Mundkur writes on how Bill Bernbach build a legacy that transcends generations and mergers
Prabhakar Mundkur Dec 4, 2025 10:02 AM
During his four-show run in the capital this year, Samay Raina hinted at the return of his fan-favourite digital property, ‘India’s Got Latent’
Shalinee Mishra Dec 4, 2025 9:20 AM
Industry planners say traditional evening prime time may still work for TV, but no longer defines consumer attention; categories developing own peak hours based on mindset and behaviour
Sunidhi Vijay Dec 4, 2025 9:12 AM
Guest Column: Shuvadip Banerjee, Chief Digital Marketing Officer of ITC Ltd, highlights the importance of brands grounding themselves in the culture, traditions, behaviours of the people they serve
Shuvadip Banerjee Dec 4, 2025 8:54 AM
With thousands of employees and common client rosters, India may be one of the toughest markets for Omnicom to stabilise, experts say
Kanchan Srivastava Dec 4, 2025 8:54 AM
Alongside revenue compression, the industry is also gearing up for a massive compliance cost curve that will reshape balance sheets over the next 18 months
Anuja Jain Dec 4, 2025 8:40 AM
India is projected to be the world’s fastest-growing ad market in 2026, supported by cricket world cup, IPL, retail media and short form video
Kanchan Srivastava Dec 4, 2025 8:35 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & author of ‘Mastering the Message’, writes on Omnicom–IPG’s merger and its strategic entry into global communication markets
Ganapathy Viswanathan Dec 4, 2025 8:10 AM

























