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A&Co.’s Abdul Nasir Shaikh explores how bespoke craftsmanship, personalisation, customer understanding and exclusivity shape luxury experiences and lasting relationships.
From a 50% increase in SUTA’s OOH spend to 75,000 sq. ft. of festive branding by Emami’s WeMe, brands are turning Pujo’s cultural capital into advertising real estate
The coalition now includes more than 80 publishers across over 20 countries and is developing technical standards to track how AI systems use journalism
Chhabria reported to Sumanta Bose, Head of entertainment business for Hindi and regional channels across the East and West markets
For DPOs, the draft could mean closer scrutiny of the systems used to manage subscribers, activate services and generate reports
Imran Fazal Oct 9, 2026 5:01 PM
The jury chair for the 10th edition of the awards is Rajesh Jejurikar, Executive Director & CEO (Auto & Farm Sector), Mahindra Group
Stakeholders can submit comments with supporting evidence and proposed alternative wording by October 30, 2026
e4m Staff Oct 9, 2026 12:38 PM
Nirupam Sahay will chair the jury for the sixth edition of Pitch Marketing 30under30 Awards
Ganapathy Viswanathan writes that Nana Patekar could move from one extreme to another without ever losing his own identity
Ganapathy Viswanathan Oct 8, 2026 4:44 PM
Khanna joins Tata Consumer Products after over five years at Dabur India, where he most recently led the skincare business
She most recently held the position of Associate Vice President at MSL India
e4m Staff Oct 8, 2026 11:07 AM
Gaurav Sinha, Head - Marketing & PR, Audi India, on brand’s growth ambition, consumer shifts, AI, crisis preparedness and the changing role of communications in luxury automotive sector
Ritika Upmanyu Oct 8, 2026 10:26 AM
Reddy was earlier Deputy General Manager-Shopper Marketing- AP & Telangana.
The 12th edition of the awards is set to honour impactful marketing initiatives, creative excellence and innovative media strategies
Kaul most recently served as Chief Commercial Head – Rx, India Business at Cipla
The debate has relevance for India as its Digital Personal Data Protection regime moves through a phased rollout
While Andy Gordon will be President, Rebecca Mall named Chief Marketing Officer, Mark Thompson remains Chairman and Editor-in-Chief of CNN, & Bari Weiss to be Editor-in-Chief of CBS News
She is an alumna of MICA, making her latest move a return to the institution in a new capacity
e4m Staff Oct 5, 2026 11:43 AM
At e4m Real Time Programmatic Conference, marketers and ad-tech leaders examined what privacy-first advertising means for programmatic and more
Guest Column: Yesudas S Pillai, Entrepreneur, Investor, and Curious Observer, on why creativity may depend less on what AI generates and more on whether humans can still notice the little things
Yesudas S Pillai Oct 2, 2026 9:10 AM
The account will be handled by a customized team led by Paritosh Srivastava, CEO, Saatchi & Saatchi India, BBH India, and Propagate India, and Jai Lala, CEO, Zenith India
Founded by media marketing professional Jayesh Asher in October 2012, The Resource 24x7 specialises in identifying subjects of editorial relevance & creating suitable media environments around them
e4m Staff Oct 1, 2026 10:44 AM
The appointment comes as Paramount nears completion of Warner Bros. Discovery merger
Temporary bamboo structures, pandal branding and local sponsorships are swelling the festive ad market, but much of this spend sits outside conventional OOH measurement
Sandhi Sarun Oct 1, 2026 9:01 AM
As WPP Media unveils ‘From Concept to Scale’ playbook, Sairam Ranganathan discusses how changing shopper behaviour, faster experimentation, AI-led discovery are pushing brands to rethink launch models
Shantanu David Sep 30, 2026 12:05 PM
Dr. Annurag Batra writes on the road ahead for MRUCI as it seeks to revive IRS and establish a trusted readership currency for today’s media landscape
Annurag Batra Sep 29, 2026 6:36 PM
He has been part of the company’s communications leadership for several years and previously took on the responsibility of building Meta’s global public affairs team in 2022
e4m Staff Sep 29, 2026 4:06 PM
Dr Annurag Batra writes how Durga Puja goes beyond religion and the lessons it offers for brands and marketers
Dr Annurag Batra Sep 29, 2026 2:33 PM
JioStar Vice Chairman honoured for his contribution to Indian media and entertainment
e4m Staff Sep 29, 2026 12:19 PM
FICCI Media and Entertainment Committee chairman says broadcasters need a roadmap to reduce regulatory costs and reliable audience data to help advertisers plan campaigns
e4m Staff Sep 29, 2026 11:00 AM
He will take on the group-wide communications mandate at JSW, as the conglomerate continues to operate across sectors including steel, energy, infrastructure, automotive, paints and sports
e4m Staff Sep 29, 2026 10:30 AM
TV channels face uncertainty as BARC suspension overshadows festive season, but the solution is not far if all stakeholders prioritise industry interest
Markand Adhikari Sep 28, 2026 8:20 PM
Proposed structure is compliant with applicable laws and maintains the operating structure of the House of Tatas
e4m Staff Sep 28, 2026 6:58 PM
Currently Managing Director at Emerald Media Advisors in Singapore, Kamat has spent more than a decade on the investment side of the media and entertainment ecosystem
e4m Staff Sep 25, 2026 2:26 PM
For a group associated so strongly with trust, the bigger question is whether prolonged uncertainty could eventually influence perceptions of the wider Tata Group, writes Dr Annurag Batra
Annurag Batra Sep 25, 2026 1:09 PM
Mrinall Dey, Founder, Brevanta Communications recalls Bhaskar Majumdar’s contribution to the PR fraternity and his lasting impact on peers
e4m Staff Sep 25, 2026 1:08 PM
Guest Column: Dr. Sandeep Goyal writes on how movies like Hanuman Ansh and Jai Santoshi Maa struck a chord with audiences and stood out
Sandeep Goyal Sep 25, 2026 10:28 AM
Vishwas Dass, Account Director, Seraphim Communications, pays tribute to Bhaskar Majumdar, recalling his guidance, warmth and support for industry peers
e4m Staff Sep 24, 2026 4:24 PM
According to Media Partners Asia’s Video Content Dynamics 2026 report, Indian users streamed an estimated 420 billion hours of online video during the year
e4m Staff Sep 24, 2026 3:18 PM
Senior leader and MP Anil Baluni has been appointed coordinator of the BJP’s communication department
e4m Staff Sep 24, 2026 10:18 AM
At the Pitch BFSI Summit, Saptharushi's Founder & CEO outlined how privacy-first data collab, federated AI, consumer-controlled consent could reshape personalisation in the financial services sector
e4m Staff Sep 23, 2026 4:12 PM
Prior to this, he was with Swiggy as Marketing Head- Swiggy Instamart, Noice & Pvt Brands
e4m Desk Sep 23, 2026 11:13 AM
The board has approved the reappointment of Surender Singh as director
e4m Staff Sep 23, 2026 10:42 AM
The mandate will encompass strategic media outreach, press relations, brand storytelling, product communication, influencer engagement & communication around VinFast’s key milestones in India
e4m Staff Sep 22, 2026 1:06 AM