Experiential Marketing News
Red Carpet

A panel of industry heads shared interesting insights on how the experiential industry was adjusting to a new normal

exchange4media Staff Oct 21, 2020 12:16 PM

Red Carpet

As part of e4m Red Carpet 2020, a panel of industry experts deliberated on the fundamentals of event technology

exchange4media Staff Oct 19, 2020 12:45 PM

experiential spends

At the e4m Red Carpet Experiential Marketing Summit, panellists discussed the impact of the pandemic on the experiential industry and the upcoming innovations in the space

exchange4media Staff Oct 19, 2020 8:23 AM

Abbas

Abbas, Managing Director, Encompass and President EEMA, on the initiatives taken to get the experiential industry back on track and new strategies for the events ecosystem

exchange4media Staff Oct 17, 2020 1:05 PM

sunfeast

Sunfeast India Run As One galvanised 28 states and 8 union territories to cover 4 lakh kilometres through the virtual running and workout initiative 

exchange4media Staff Oct 14, 2020 12:49 PM

eema

The special event titled 'India is an Event – We’re ready for Safe Events' showcased simulated corporate event setup with necessary procedures & safety protocols for events

exchange4media Staff Sep 23, 2020 3:09 PM

roshan abbas

EEMA released the guidelines to show authorities the live sector can reopen safely after months at a standstill

exchange4media Staff Aug 28, 2020 4:37 PM

kestone

The company has added support for multiple languages, enhanced user interface and audience engagement features in the new service

exchange4media Staff Aug 24, 2020 3:32 PM

byjus

The event aims to bring over 30k schools on its platform, reaching over 1 crore students

exchange4media Staff Aug 17, 2020 2:55 PM

itc

Kipchoge expressed his support for the movement by stating that it will help the marginalised who are devastated by the pandemic and drive people to lead an active and healthy lifestyle

exchange4media Staff Aug 14, 2020 5:00 PM

Brandstreet

The company expands ‘Store on Wheels’ concept through tie-ups with Borges International Group and Continental Coffee

exchange4media Staff Aug 13, 2020 3:22 PM

budweiser

With the new initiative, the brand is crowdsourcing hacks that show how people are moving forward, resuming their routine activities, getting back to work or simply catching up with their friends

exchange4media Staff Aug 7, 2020 1:14 PM

Sunfeast India Run As One

The initiative is powered by GiveIndia and supported by Fit India and rests on the 3 pillars of Community, Social Impact & Wellness.

exchange4media Staff Jul 31, 2020 4:14 PM

sports

The amount that X1 Racing League owes to the production company runs into eight figures

exchange4media Staff Jul 27, 2020 3:38 PM

Vikram Lalvani

Domestic tourism and local demand will rise, making India stronger and more powerful than before writes Vikram Lalvani, Chief Officer- Revenue Management and Sales, Sterling Holiday Resorts Limited

exchange4media Staff Jul 7, 2020 6:00 PM

Megha H Desai

Megha H Desai, Founder, TABHRASA, talks about the Covid-19 impact on the experiential industry and the road ahead

exchange4media Staff Jul 7, 2020 3:00 PM

Nishant Madhukar

We have trained ourselves to fight this pandemic, restructured arrangements to reduce touchpoints and maintain social distancing at work, writes Madhukar, HR Head, Ferns N Petals

exchange4media Staff Jul 7, 2020 2:00 PM

roshan abbas

With the industry going through a new low in terms of business owing to the COVID-19 crisis, Abbas in this exclusive interview speaks about his vision for the industry and more

exchange4media Staff Jul 7, 2020 1:30 PM

experiential marketing

We are built to be hungry for touch, exploration and interaction in-person and until physical events are back on track we need to innovate to thrive in the uncertainty, writes Rasheed Sait

exchange4media Staff Jul 7, 2020 12:49 PM