The weekly data is released every Thursday

exchange4media Staff Oct 14, 2020 11:24 PM

AAAI said ASCI has viewed the commercial and has found nothing indecent or objectionable in it

exchange4media Staff Oct 14, 2020 5:37 PM

The Advertising Club has condemned the threatening and targeting of Tanishq and its employees

exchange4media Staff Oct 14, 2020 5:25 PM

Chairman & Editor-in-Chief of India TV and News Broadcasters Association, Sharma hailed the bold move by certain advertisers who have taken a stand against hate speech on news channels

exchange4media Staff Oct 14, 2020 5:25 PM

The account was awarded after a multi-agency pitch

exchange4media Staff Oct 14, 2020 5:07 PM

Company intensifies its fight against Covid-19 by donating critical healthcare requirements to most affected states

exchange4media Staff Oct 14, 2020 4:39 PM

The report addressed the changing consumer patterns across categories relevant in current times

exchange4media Staff Oct 14, 2020 4:30 PM

In view of the controversy over the Tanishq ad, IAA has urged govt to ensure that businesses are provided a safe environment to communicate their brand advertising messages

exchange4media Staff Oct 14, 2020 4:13 PM

Verizon, which bought Yahoo in 2017, has cited "a steady decline in usage over the last several years" as the reason

exchange4media Staff Oct 14, 2020 3:25 PM

The first day of the DPAA Video Everywhere Summit explored topics on the value of DOOH and pDOOH on a brand's experience during this pandemic environment and moving forward

exchange4media Staff Oct 14, 2020 3:10 PM

In response to a complaint received against the ad, ASCI has concluded that the film did not violate its codes of honesty, truthfulness and decency in advertising

exchange4media Staff Oct 14, 2020 2:47 PM

The ad film features popular digital entertainer Jeeveshu Ahluwalia

exchange4media Staff Oct 14, 2020 2:38 PM

The network brings together more than 1,200 people from 20 of Havas Creative global agency groups and local agencies

exchange4media Staff Oct 14, 2020 2:28 PM

The actor will be seen in different digital campaigns for the brand

exchange4media Staff Oct 14, 2020 2:24 PM

Radio City and Radio Mirchi led in Bangalore and Kolkata respectively

exchange4media Staff Oct 14, 2020 2:08 PM

Sunfeast India Run As One galvanised 28 states and 8 union territories to cover 4 lakh kilometres through the virtual running and workout initiative 

exchange4media Staff Oct 14, 2020 12:49 PM

The Caribbean-themed festival took its island vibes to a virtual experience this year

exchange4media Staff Oct 14, 2020 12:48 PM

Over 200 pages were printed across 5 city editions of Central East UP - Lucknow, Kanpur, Allahabad, Varanasi and Gorakhpur

exchange4media Staff Oct 14, 2020 12:44 PM

Glow & Lovely has released an ad campaign featuring a dusky celebrity endorser. Industry experts, though not entirely convinced, hail it as a step in the right direction

Neeta Nair Oct 14, 2020 9:22 AM

Guest Column: Debraj Tripathy, Marketing Communication & Advertising Consultant, and former MD of MediaCom, South Asia, enumerates four actions that he says may solve the issue in the long run

Debraj Tripathy Oct 14, 2020 9:17 AM