Gaurav Mashruwala moves on from Times Experiences

He was tasked with leading the newly formed division and driving its growth and profitability

e4m by e4m Staff
Published: Nov 18, 2024 4:06 PM  | 1 min read
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Gaurav Mashruwala has stepped down as President of Times Experiences, the experiential marketing vertical of Bennett, Coleman & Co. Ltd (BCCL), just months after taking on the role.

Sources close to the development have confirmed this news to e4m.

Mashruwala, who joined BCCL in July 2024 from Viacom18 Media, was tasked with leading the newly formed division and driving its growth and profitability. 

Mashruwala is a seasoned business leader with over 20 years of experience driving revenue and innovation in media, sports, and entertainment. He has a strong background in P&L management, strategic partnerships, and developing experiential marketing initiatives. He has held leadership roles at The Times of India, Viacom18, DOIT Creations, and ELLE Magazine, among others, consistently demonstrating his ability to develop IPs, secure sponsorships, and manage cross-functional teams to achieve business goals.

Published On: Nov 18, 2024 4:06 PM