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While GSK’s premium brands will get a taste of HUL’s massive distribution & marketing muscle, HUL will emerge as the biggest business in the food & refreshment category, say industry experts

exchange4media Staff 1 week ago

The campaign went live in the second week of October, 2018 and will run across popular offline and online channels

exchange4media Staff 21-October-2018

The agency will work closely with PHD India that won the smartphone brand's digital media duties earlier this year

exchange4media Staff 12-October-2018

Prior to joining Oppo, Yadav served stints at Huawei Technologies and Vivo

Ruhail Amin 27-September-2018

The film focuses on kabaddi as a sport that demands immense bravery and peak fitness from its players

exchange4media Staff 15-September-2018

With a commitment to the ‘Make in India’ program, V11 Pro has been manufactured at Vivo’s Greater Noida facility

exchange4media Staff 08-September-2018

Your weekly news roundup, a summary of some of the stories to keep an eye on

exchange4media Staff 25-August-2018

The account will be managed and supervised from the MediaCom Gurgaon office.

Naziya Alvi Rahman 22-August-2018

The league, to be telecast on Star Sports Network and Hotstar, will go on for a duration of 13 weeks

exchange4media Staff 30-July-2018

The team takes Kabaddi beyond the season; aligns with different communities to build year-round Kabaddi calendar

exchange4media Staff 30-July-2018

According to sources, all top agencies including Mediacom, IPG, Dentsu and Madison are competing for the account

Naziya Alvi Rahman 27-July-2018

Gupta also spoke about the recent rise in various sporting leagues in the country and how they drive entrepreneurship and new business models across the sports eco-system

exchange4media Staff 27-July-2018

The reality show, produced by Endemol Productions promises to be bigger, better and more explosive this season.

exchange4media Staff 02-July-2018

Sir John Hegarty loved IPL ads that were Indian. This begs the question: what is Indian and is Indian exclusively desi?

Venkata Susmita Biswas 11-June-2018

Given its enormous popularity and colossal reach, brands have ramped up their association with the league to gain a high top of the mind recall.

exchange4media Staff 06-June-2018

Meanwhile Vodafone created maximum social media buzz followed by Vivo and Reliance Jio

exchange4media Staff 31-May-2018

Rooter will offer live fantasy game, prediction game, live chat forums and a chance to win Dabang Delhi merchandise and match tickets which will collectively enhance virtual experience for all Kabaddi fans

exchange4media Staff 31-May-2018

Chinese handset manufacturer Vivo had the maximum mentions of over 667k times

exchange4media Staff 31-May-2018