Through this partnership, vivo will leverage its rights to the emblem and official brand identities

exchange4media Staff May 12, 2022 1:17 PM

vivo's #LiveTheJoy campaign?blur=25

The 2-minute video sheds light on the purpose of creating a world of goodness through simplified technology and experiences

exchange4media Staff Apr 30, 2022 8:53 AM


Take a look at exchange4media’s fortnightly collection of the best ads released between February 26 and March 11

exchange4media Staff Mar 15, 2022 8:42 AM


Flipkart has launched a new campaign that has the social media fascinated for the upcoming vivo Series T

exchange4media Staff Feb 3, 2022 5:19 PM


The Vivo V23 campaign enabled influencers and diners to share selfies and stories using live location-based Instagram on Tagtalk

exchange4media Staff Jan 31, 2022 10:01 AM

Vivo IPL?blur=25

The second article in the PowerPlay Series discusses how IPL has empowered brands in their pursuit to become unicorns, as we approach the 15th season of India’s favourite mega event

exchange4media Staff Jan 27, 2022 7:21 PM


The league, which began on 22 Dec 2021 will culminate in in Feb 2022

exchange4media Staff Jan 25, 2022 5:28 PM

PowerPlay Logo?blur=25

The PowerPlay Series discusses why IPL is the preferred choice of platform for brands across categories as we approach the 15th season of India’s favourite mega event

exchange4media Staff Jan 17, 2022 11:14 AM


The partnership will help Vivo’s 50 mn daily active users across South East Asia discover world-leading editorial content in new ways

exchange4media Staff Jan 14, 2022 11:00 AM


While some industry experts say it could be political posturing due to upcoming state polls, others talk about vivo’s dwindling business or poor ROI that forced it to exit as IPL’s title sponsor again

exchange4media Staff Jan 12, 2022 9:13 AM


The decision to get associated with IPL as the title sponsor, experts say, is a logical next step in the company’s attempt to become a modern, new-age, consumer-facing business

Mansi Sharma Jan 12, 2022 9:00 AM


The decision over the sponsorship change was reportedly taken during the IPL Governing Council meeting on Tuesday

exchange4media Staff Jan 11, 2022 2:36 PM

Astral Logo?blur=25

Under this sponsorship, Astral Limited will appear as the 'Powered By' partner for the team across various platforms

exchange4media Staff Dec 23, 2021 7:31 PM


vivo, Tata Motors Commercial Vehicles, A23, Dream11, Mfine, Byju’s, Officer’s Choice and Parimatch News come onboard

exchange4media Staff Dec 20, 2021 10:57 AM


The league returns to Star Sports Network and Disney+ Hotstar with Season 8 on December 22 after a two-year hiatus

exchange4media Staff Dec 6, 2021 12:19 PM

Vivo PKL?blur=25

PKL is breaking all records in its ability to lead consumers through a brand’s adoption cycle, building high associative value for brands through innovative advertising solutions

exchange4media Staff Nov 25, 2021 10:30 AM


Year after year, the Pro Kabaddi league has elevated the status of Kabaddi as a sport, and created ample opportunities for brands to cut across target audiences in India

exchange4media Staff Nov 11, 2021 4:12 PM

Vivo Pro Kabaddi League?blur=25

The league will be conducted without spectators, at a single venue, stepping away from the traditional caravan format followed in the previous seasons

exchange4media Staff Oct 6, 2021 1:13 PM