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Raj Thakkar Joins dentsu India as Senior Director for Sports and Gaming?blur=25

In this role, Raj will focus on strengthening integrated sports, gaming and esports solutions by bringing together media, creative, CXM, data & partnerships

e4m Desk May 28, 2026 1:52 PM

Harsh Deep Chhabra?blur=25

Harsh Deep Chhabra, Global Head – Media at Godrej Consumer Products, discusses how FMCG companies are adjusting media strategies amid supply-side disruptions and geopolitical tensions

Imran Fazal May 28, 2026 9:25 AM

Shipra Wahi Appointed Chief Sales Officer for ZEE5?blur=25

Shipra Wahi will report to Sandeep Mehrotra, Chief Operating Officer – Advertisement Revenue

e4m Staff May 26, 2026 4:28 PM

Sanjay Tripathy?blur=25

Apart from entrepreneurship, Tripathy has also emerged as a prominent mentor, angel investor and industry thought leader

e4m Staff May 24, 2026 12:15 PM

Lupa Systems x Vox Media?blur=25

The new Vox Media will be led by Jim Bankoff, who co-founded Vox Media and has led its growth since its early days

e4m Staff May 21, 2026 12:34 PM

VZY?blur=25

A connected entertainment ecosystem bringing together Streaming Platforms, live TV, and premium smart viewing into a single seamless experience across mobile and Smart TV under one unified platform

NATIVE CONTENT May 20, 2026 1:04 PM

Dentsu's Q1 Performance: India and Japan Drive Growth?blur=25

While APAC saw organic decline of 7.5% and Americas declined 3%, Japan and India achieved organic growth

e4m Staff May 18, 2026 1:44 PM

Prabhakar Mundkur?blur=25

Guest Column: Adman Prabhakar Mundkur writes that the future will not belong to independent agencies that merely offer services but to those that build networks

Prabhakar Mundkur May 14, 2026 9:03 AM

Is DD Free Dish disrupting India’s pay TV ecosystem??blur=25

For cable and DTH operators, migration of price-sensitive households to Free Dish reduces the pool of paying subscribers, directly impacting revenues, share stakeholders

Aditi Gupta May 14, 2026 8:52 AM

Sunil Rao appointed Managing Director of Roblox India?blur=25

Sunil Rao was previously part of the leadership team at Amazon Web Services

e4m Staff Apr 30, 2026 3:09 PM

Shashi Shekhar Vempati Resigns from BARC Board Amid Personal Reasons?blur=25

Vempati, who joined the BARC board in 2024, has stepped down citing personal reasons

Imran Fazal Apr 23, 2026 12:15 PM

e4m OOH Conference 2026?blur=25

The conference will be followed by the the e4m Neons OOH Awards 2026 that celebrates creativity, innovation and excellence in outdoor advertising

e4m Desk Apr 22, 2026 7:22 AM

Rahul Nag exits Pocket FM after 4 years brand communications leadership?blur=25

Rahul Nag was Director – Brands, Communications and Partnerships at Pocket FM

e4m Staff Apr 20, 2026 3:41 PM

Are brands now banking on data-led creator content??blur=25

Early adopters say the intersection of programmatic and influencer marketing drives real business outcomes, allowing marketers to match brand messaging with customer profiles & preferences

Shalinee Mishra Apr 20, 2026 8:47 AM

Why Every CMO Is Quietly Killing Their MarTech Stack?blur=25

CMOs are restructuring martech stacks as AI-led operating systems replace fragmented tools and improve efficiency, integration, and decision-making.

Brij Pahwa Apr 7, 2026 4:21 PM

Vikaas M Sachdeva appointed CEO BitDelta India?blur=25

At BitDelta India, Vikaas will lead overall strategy, market development, and platform execution

e4m Staff Apr 6, 2026 5:08 PM

Magdalena Skipper, Nature Portfolio?blur=25

Magdalena Skipper, Editor in Chief of Nature and Chief Editorial Advisor for the Nature Portfolio reflects on the evolving global research landscape, from women in STEM to research integrity and AI

Ritika Upmanyu Mar 27, 2026 11:38 AM

Roshan Vasu Kotian ZEEL regional growth leadership announcement?blur=25

Kotian will oversee a diverse portfolio of key channels including Zee Marathi, &TV, Zee Punjabi, Zee Anmol, Big Magic and Zee Biskope

e4m Staff Mar 25, 2026 11:14 AM

Pratyush P takes on AVP Marketing role at Persistent Systems?blur=25

In this role, Pratyush will play a key part in strengthening Persistent Systems’ marketing strategy, brand positioning & stakeholder engagement

e4m Staff Mar 24, 2026 5:35 PM

MIB?blur=25

The move is part of the government’s continued effort to streamline the cable distribution ecosystem and enforce stricter adherence to regulatory and licensing norms

e4m Staff Mar 23, 2026 11:53 AM

Nazara?blur=25

Nazara UK will initially acquire a 50% controlling equity stake in both Bluetile and BestPlay

e4m Staff Mar 19, 2026 10:31 AM

Rohiet Ghildyaal?blur=25

Rohiet Ghildyaal, AVP of Business Development for APAC at Eyeota, a Dun & Bradstreet company, decodes the evolving digital advertising ecosystem

NATIVE CONTENT Mar 17, 2026 12:55 PM

TRAI, Digital Addressable Systems Audit Manual 2026?blur=25

According to TRAI, stakeholders had raised several concerns during their interactions with the regulator

e4m Staff Mar 11, 2026 10:54 AM

Balamurugan Mani and Fauzan Rahim lead Ventes Avenues?blur=25

Company announces expansion of focus toward first-party data collaboration, CTV ecosystems, premium media supply and proprietary marketing technology

e4m Staff Mar 10, 2026 2:08 PM

Amazon names Menka Asrani to lead branded content initiatives?blur=25

Prior to joining Amazon, Menka Asrani served as Head of Brand Solutions – BigBang.Social at Collective Artists Network

e4m Staff Feb 27, 2026 1:34 PM

Digital news?blur=25

As 65 to 70 per cent of digital ad spends consolidate around big tech and retail ecosystems, the open web is being forced into a decisive performance reset, opine industry leaders

Anuja Jain Feb 27, 2026 9:27 AM

Navin Khemka, WPP Media?blur=25

Khemka, WPP Media’s President–Client Solutions says India’s agency ecosystem is undergoing a structural reset as data, tech & evolving client mandates redefine talent, capabilities and growth models

Kanchan Srivastava Feb 26, 2026 9:07 AM

NewsFirst’s EVready brings Karnataka’s EV ecosystem to Bengaluru?blur=25

EVready is an eco-friendly initiative by News First across television and digital platforms

e4m Staff Feb 18, 2026 2:22 PM

Bhaskar Ramesh to report to Kevin Vaz at JioStar?blur=25

He joins from Google where he most recently served as Director – Omnichannel Businesses

e4m Staff Feb 11, 2026 4:02 PM

Vivek Das?blur=25

Vivek Das, Chief Digital Officer of Madison Media, says that the launch of MbrAIn addresses gaps in media planning, helping brands drive growth with an AI-powered, full-funnel strategy

Sunidhi Vijay Jan 19, 2026 8:34 AM

Air Cambodia?blur=25

The airline unveils its first full brand update since 2009, with a new logo representing protection, strength, and good fortune

e4m Staff Jan 16, 2026 4:07 PM

Advertising’s 2026 Pivot?blur=25

As data access tightens and AI takes the driver’s seat, personalisation is being rebuilt around intent, trust and real-time judgement rather than identity

Anuja Jain Jan 16, 2026 7:56 AM

NDTV appoints Akhil Bhalla and Sanjeev Kumar Choudhary to lead Connected TV strategy?blur=25

The appointments reflect a strategy to build a dedicated Connected TV ecosystem spanning product design, editorial experience, distribution & arevenue

e4m Staff Jan 15, 2026 10:39 AM

Why Indian startups are choosing execution over acceleration?blur=25

Investors are backing execution-led sectors, from deep tech and enterprise software to healthcare and Bharat-focused fintech, note industry pundits

Anuja Jain Jan 12, 2026 9:33 AM

Automotive Marketing: How India’s mobility ecosystem is resetting for 2026??blur=25

Brands to sharpen strategy to make marketing more accountable, engaging and increasingly AI-led, industry leaders tell e4m

Kanchan Srivastava Dec 26, 2025 8:56 AM

MobiKwik names Navdeep Singh Suri as Board Chairperson?blur=25

Navdeep Singh Suri succeeds Upasana Taku, Executive Director, CFO and Co-Founder of the Company as the Board Chair

e4m Staff Dec 18, 2025 12:29 PM

WAVES OTT?blur=25

This collaboration will enable railway passengers across the country to access a curated selection of WAVES OTT content on the go

e4m Staff Dec 10, 2025 12:30 PM

Tarun Ummat at e4m Confluence 2025?blur=25

At e4m Confluence 2025, Teads India MD Tarun Ummat champions a unified data and attention-led omnichannel model to repair the cracks in India’s splintered media ecosystem

e4m Staff Nov 12, 2025 7:39 AM

Ragini Das appointed Head of Google for Startups India?blur=25

Prior to this, Ragini Das served as the Co-Founder of leap.club

e4m Desk Oct 6, 2025 4:04 PM

AI Ecosystem?blur=25

AI platforms are evolving to prioritise seamless integration into users’ everyday lives, rather than focusing solely on intelligence

Anuja Jain Oct 6, 2025 8:22 AM

SEO, GEO?blur=25

As digital platforms shift from search to answers and now to generative engines, brands and marketers are reimagining strategies to stay discoverable in an AI-first world  

Anuja Jain Sep 15, 2025 10:37 AM

OpenAI?blur=25

For India, hosting part of Stargate would not only strengthen digital sovereignty but also attract billions in investment while accelerating the country’s push to become a global AI hub

e4m Staff Sep 9, 2025 4:34 PM

TV?blur=25

While MIB argues removing restrictive clauses will invite innovation, competition, broadcasters and cable operators are warning that the changes risk compromising the credibility of the ratings system

Aditi Gupta Sep 8, 2025 8:52 AM

Shweta Solar?blur=25

The association will propel Shweta Solar's brand outreach, besides reinforcing its position in the renewable energy space

e4m Staff Aug 30, 2025 7:32 PM

Rajiv Dubey, Dabur?blur=25

Guest Column: Rajiv Dubey — Vice President, Head of Media, Dabur India, writes on how the advertising landscape has changed, and his vision for a 'future-ready' measurement system 

Rajiv Dubey Aug 25, 2025 8:45 AM

Parag Agrawal?blur=25

Former Twitter CEO Parag Agrawal’s new venture focuses on research designed to help AI agents outperform both humans and rival models in complex web-based tasks

e4m Staff Aug 20, 2025 12:52 PM

AK Lahoti?blur=25

In a candid conversation with e4m, TRAI Chairman AK Lahoti reiterated the need to introduce competition in audience measurement, which he believes is critical to restoring fairness and accuracy

Aditi Gupta Jun 12, 2025 9:45 AM