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Milind Sarwate has been reappointed as an Independent Director for a second five-year term
e4m Staff Jul 10, 2026 12:25 PM
Sitapati is currently Managing Director & Chief Executive Officer of Godrej Consumer Products
e4m Staff May 29, 2026 12:41 PM
The partnership aims to foster greater awareness, encourage open dialogues and promote acceptance around mental health
e4m Staff Mar 19, 2026 3:26 PM
Experts tell e4m that social media has heightened curiosity about stars and their families. Here’s a look at how South cinema’s next-gen is choosing unconventional paths before their acting debut
Pooja Yadav Mar 10, 2026 9:30 AM
Guest Column: Chandana Agarwal, President, 82.5 Communications, writes how recent dowry deaths expose society’s complicity and calls for a renewed commitment to respecting women’s dignity
Chandana Agarwal Sep 23, 2025 5:38 PM
In a recent podcast, Aamir Khan has said that he is not against OTT but seeks longer theatrical window
e4m Staff Sep 15, 2025 12:31 PM
As Applause turns eight, MD Sameer Nair sets his sights on theatrical films, reimagining IPs, and adapting Jeffrey Archer’s novels
Kanchan Srivastava Aug 5, 2025 8:55 AM
'Sitaare Zameen Par' will be available exclusively on YouTube and will not be released on any other digital platform
e4m Staff Jul 29, 2025 5:33 PM
From turning down crores in OTT to championing inclusive narratives, Aamir Khan opens up on ‘Sitaare Zameen Par’, approach to endorsements & why he continues to walk the path of Saraswati—not Lakshmi
Kanchan Srivastava Jun 27, 2025 8:49 AM
Speaking at a media roundtable, GCPL Managing Director & CEO Sudhir Sitapati shared that the company has moved away from traditional media silos and now focuses purely on cost per reach
Sunidhi Vijay May 8, 2025 9:04 AM
Guest Column: Sitaraman Shankar, Former CEO at TPML, writes about the essentials of running a newsroom entails
e4m Staff Feb 26, 2025 5:55 PM
GCPL’s decision to invite pitches for its multimedia account marks a strategic pivot, signalling the company’s intent to explore fresh media perspectives
Tasmayee Laha Roy Nov 8, 2024 8:26 AM
VS Kannan Sitaram, Co-founder and Partner, Fireside Ventures, engaged in an interesting conversation with Nawal Ahuja, Co-Founder of exchange4media, at the e4m D2C Revolution Summit 2024
e4m Staff Sep 20, 2024 8:34 AM
Shankar’s career spans over 30 years including roles at Reuters, Hindustan Times, Economic Times, and News18
e4m Staff Aug 6, 2024 10:55 PM
Sudhir Sitapati, MD and CEO of Godrej Consumers Products Limited, is optimistic about revival in rural consumption and feels that the upcoming budget should stimulate rural growth
Kanchan Srivastava Jul 12, 2024 4:13 PM
A distinguished marketing veteran, Sitapati is recognized as one of the top leaders in the field
e4m Staff Jul 12, 2024 3:25 PM
Before joining RHI Magnesita, she led the corporate communication and PR at KONE Elevators India
Ritika Upmanyu Feb 23, 2024 10:52 AM
Sudhir Sitapati, MD and CEO of Godrej Consumer Products, was delivering the Subhas Ghosal Memorial Lecture at the Advertising Agencies Association of India (AAAI) event on Thursday
Sonam Saini Jan 19, 2024 8:48 AM
Ipsita joins HP from Apple where she most recently served as Senior Director of Marketing for Apple Services
e4m Staff Oct 20, 2023 1:15 PM
With Deccan Herald completing 75 years in circulation, Editor of the publication & CEO of The Printers Mysore Sitaraman Shankar speaks to e4m about the journey of the company
Nilanjana Basu Jul 3, 2023 8:27 AM
Media reports say GCPL’s ad spends have grown by over 49% as compared to the same quarter last year
exchange4media Staff Nov 10, 2022 8:40 AM
Sitapati, MD & CEO of Godrej Consumer Products, spoke to exchange4media on the sidelines of the launch of a ready-to-mix bodywash
Kanchan Srivastava Jul 20, 2022 8:15 AM
Sudhir Sitapati, Managing Director & CEO, Godrej Consumer Products, shared insights on ‘The New Marketing PlayBook’ during the unveiling of Pitch Madison Advertising Report, 2022
exchange4media Staff Feb 17, 2022 8:51 AM
The report predicts the future growth potential of the Indian advertising industry and provides insights into trends, challenges & opportunities that lie ahead
exchange4media Staff Jan 3, 2022 9:25 AM
Reports say that the video-streaming giant will also remove anti-vaccine activists on the platform who spread misinformation and paranoia
exchange4media Staff Sep 30, 2021 10:12 AM
We bring you a roundup of the news that made headlines this past week
exchange4media Staff May 15, 2021 7:29 AM
Nisaba Godrej, who is currently the Chairperson and Managing Director of Godrej Consumer, will serve as Executive Chairperson
exchange4media Staff May 11, 2021 6:55 PM
From 'Swad Apnepan Ka' for Brooke Bond to 'Daag Ache Hai' for Surf Excel, we list out renowned ads from Sitapati’s 22-year stint with HUL
Misbaah Mansuri May 11, 2021 8:47 AM
Sundaram will take charge as Executive Director-Foods and Refreshment with effect from July 1, 2021
exchange4media Staff May 10, 2021 4:43 PM
We bring you a roundup of the news that made headlines this past week
exchange4media Staff Apr 24, 2021 7:57 AM
'I bid goodbye to my son, Ashish (Biku) at noon today. I thank all of you who have shared our sorrow,' tweeted Yechury
exchange4media Staff Apr 22, 2021 7:54 PM
A webinar curated by TLC and exchange4media Group saw a panel of industry experts deliberate on how the fashion and lifestyle industry has been recovering from the pandemic
exchange4media Staff Sep 9, 2020 9:17 AM
Digi Osmosis has worked with over 2500 influencers on 200+ campaigns in the last 3 years
exchange4media Staff Sep 4, 2020 3:31 PM
The marketing approach helped promote and market the music for the upcoming launches of these entertainers
exchange4media Staff Jun 15, 2020 12:37 PM
The two brands will be using contents of the movie, starring Magicbricks’ brand ambassador Ayushmann Khurana and Amitabh Bachchan, for cross-promotional activities
exchange4media Staff Jun 15, 2020 11:45 AM
At Hotstar, Dasgupta was President, Strategy and New Ventures
exchange4media Staff Jun 3, 2020 9:30 AM
Industry experts say with OTT platforms replacing big screens, brands have the opportunity to expand their reach with this enormous captive audience
Tasmayee Laha Roy May 26, 2020 8:43 AM
The entire TVC was made indoors by a production team of two and with remote technical support
exchange4media Staff May 12, 2020 9:23 AM
The new property, in partnership with OkCupid, will be showcased via TTT’s Instagram, Facebook and YouTube handles
exchange4media Staff Mar 17, 2020 10:00 AM
The event brought together the changemakers, some of Karnataka’s brightest minds across various spheres of work
exchange4media Staff Jan 20, 2020 2:24 PM









