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Guest Column: Senior PR professional Sanjay Rammoorthy writes PR narratives are being buffeted by hyperactive digital ecosystems, politicized discourse, regulatory flux, and outrage on social media
Sanjay Rammoorthy Aug 27, 2026 6:49 PM
This e4m’s Corp Comm & PR ‘Too Young to Start?’ series features Brand Talk India’s Ruhani Singh Mann on starting early, scaling fast and redefining the path to PR agency ownership
Ritika Upmanyu Aug 27, 2026 5:37 PM
Vaibhav Maloo, who has turned a year older, represents a generation of Indian entrepreneurs comfortable moving between boardrooms and books, commercial ambition and public purpose
e4m Staff Aug 27, 2026 3:46 PM
The next generation of PR agency founders are starting earlier, building leaner and challenging the traditional agency model. But can youth translate into long-term credibility?
Ritika Upmanyu Aug 27, 2026 3:37 PM
Guest Column: Marketing veteran Shubhranshu Singh says the decision shaping how Facebook and Instagram engage with teenagers is bigger news than the fine
Shubhranshu Singh Aug 27, 2026 2:54 PM
Dr Annurag Batra has built his journey as a media entrepreneur with faith, passion, persistence and, above all, a constant eye on the future, writes Ganapathy Viswanathan
Ganapathy Viswanathan Aug 27, 2026 2:26 PM
Populations of countries where previous roll outs happened pale in comparison to India’s; so advertising built around interpreting conversation matters more than it would for a conventional banner ad
Shantanu David Aug 27, 2026 9:23 AM
On his birthday, a look at a first-generation entrepreneur whose influence rests as much on people, faith and generosity as on the institutions he has built
e4m Staff Aug 27, 2026 12:08 AM
The controversy began after a section of users objected to Kriti’s outfit in the ad
e4m Staff Aug 26, 2026 12:34 PM
The discussions come at a time when the government is increasingly positioning the creative economy
e4m Staff Aug 26, 2026 9:44 AM
Rohit Jawa will work with Bessemer portfolio companies on market entry & growth, business transformation, brand building, go-to-market excellence and more
The ad drew flak for the actor’s Indo-Western styling in a rakhi campaign, but many defended it by calling it a contemporary expression
e4m Staff Aug 25, 2026 11:42 AM
Industry heads say brands are looking beyond immediate conversions to retention, repeat purchases and potential lifetime value since marketing spends need to drive sustainable, profitable growth
Sunidhi Vijay Aug 25, 2026 8:46 AM
As Warikoo celebrates his 46th birthday, his journey goes beyond finfluencing, with content, credibility and community shaping a diversified media and business ecosystem
e4m Staff Aug 25, 2026 8:38 AM
NDTV CEO and Editor-in-Chief Rahul Kanwal says Prannoy Roy, Aroon Purie and Raghav Bahl are examples of media builders
e4m Staff Aug 22, 2026 3:47 PM
As per reports, Gunjan Bhartia, Senior Vice President of business finance, and Amer Hussain, Vice President of supply chain for Grocery and Minutes are set to step
e4m Desk Aug 22, 2026 12:05 PM
As per news agencies, the Indian Cyber Crime Coordination Centre has ordered at least 57 websites and databases hosted on Firebase to be removed in August alone
e4m Staff Aug 22, 2026 8:59 AM
As the case comes up before the Delhi HC today, Beco doubles down with new hoardings built around the controversy
e4m Staff Aug 21, 2026 2:23 PM
Additionally, the Central Government has appointed Somanath Sreedhara Panicker as a part-time, Non-Official Director on RBI’s Central Board
e4m Desk Aug 21, 2026 12:42 PM
The fifth edition of the league brings together business leaders, CXOs and senior professionals from across the NCR
e4m Staff Aug 21, 2026 12:04 PM
With consumers expecting clarity, relatability and trust, healthcare companies are adopting FMCG-style branding, storytelling and communication to be discoverable
Sunidhi Vijay Aug 21, 2026 8:54 AM
Prior to this, Nandan Srivastava was with Jantantra TV for about three years
e4m Staff Aug 20, 2026 7:30 PM
As Zakir Khan celebrates his 39th birthday, his brand collaborations show how staying true to his voice has become his biggest commercial strength
e4m Staff Aug 20, 2026 8:42 AM
Guest Column: Shantomoy Ray, Founder and Director of K Factor Communications, examines why great creative ideas begin with clear thinking, meaningful insights and a strong strategic purpose
Shantomoy Ray Aug 19, 2026 9:06 AM
An ad mimicking obituary notices to promote Flipkart’s Freedom Sale has triggered widespread criticism online, with author Shobhaa De calling for a consumer boycott
e4m Staff Aug 17, 2026 8:24 AM
Goyal's response broadly challenges how she believes the AAAI should be governed
e4m Staff Aug 14, 2026 3:50 PM
At a time when BARC's credibility is already under the microscope before MIB, industry executives say the appointment risks opening an uncomfortable new front for the ratings body
Imran Fazal Aug 14, 2026 3:00 PM
Newslaundry’s former employees’ allegations have put the media watchdog under scrutiny over transparency, due process and accountability
e4m Staff Aug 12, 2026 4:38 PM
The company’s consolidated revenue from operations stood at Rs 265.83 crore in the April-June quarter, down from Rs 329.36 crore in the year-ago period
e4m Staff Aug 12, 2026 10:12 AM
Dr Subhash Chandra, Chairman of Essel Group, was speaking at the launch of Zee Media’s Hindi news brand, Zee Bharat, that coincided with International Youth Day
e4m Staff Aug 12, 2026 10:08 AM
The badges will start appearing from mid-September across artist profile banners and About sections
Sharon Joy will lead the people mandate for InvoiceCloud's Global Capability Centre
e4m Staff Aug 11, 2026 5:45 PM
The IPL has trained marketers to think in terms of enormous reach, high-frequency exposure and entertainment-led engagement. Test cricket offers none of those guarantees
Guest Column: Partho Dasgupta, Managing Partner, Thoth Advisors and ex CEO, BARC India, asks, “How did the giants of the Indian media landscape manage to completely bankrupt their own credibility?”
Partho Dasgupta Aug 11, 2026 12:01 PM
The Centro cluster comprises Colombia, Ecuador, Peru, Venezuela, the Caribbean, Miami and Central America
The MIB has also reiterated the time slots during which PSA films can be shown in cinemas
e4m Staff Aug 10, 2026 12:49 PM
Singh joined Max Healthcare in 2023 as General Manager - Sales & Marketing
e4m Desk Aug 10, 2026 11:23 AM
The meeting is expected to cover content moderation safeguards, AI-generated material, verified accounts and measures to tackle harmful content on Meta’s platforms
Industry leaders share their perspectives on what has changed in the communications industry that makes a 25-year corporate career less attractive than building a firm
Ritika Upmanyu Aug 4, 2026 6:16 PM
Media Mantra becomes first Indian independent PR firm to expand to Australia
The event held in New Delhi was attended by RSS Sah-Sarkaryawah Dr Krishna Gopal as the chief speaker
Hebbar brings over three and a half decades of infrastructure and construction leadership from L&T
Tanya Goyal explains why she chose to recuse herself from the selection committee before deliberations began, alleges systemic governance failures within the association
At samachar4media's ‘Journalism 40 Under 40’ event, Amar Ujala Digital Editor Jaideep Karnik
Z has said that the company firmly believes that the order from SEBI has no direct bearing on the fund-raising exercise
Guest Column: Premjeet Sodhi, Global Analytics Lead at WPP Media, writes marketers can now know which half of their advertising is wasted. Most prefer not to find out
Premjeet Sodhi Jul 31, 2026 4:14 PM
Advertising body accused of spreading ‘false and malicious’ allegations; legal notice seeks public apology, explanation and withdrawal of statements
Imran Fazal Jul 31, 2026 1:30 PM
A deep dive into - how did AAAI Lifetime Award process reach a stage where it has become a matter of public disagreement?
Dr Annurag Batra Jul 31, 2026 1:27 PM