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Vaibhav Maloo, who has turned a year older, represents a generation of Indian entrepreneurs comfortable moving between boardrooms and books, commercial ambition and public purpose
e4m Staff Aug 27, 2026 3:46 PM
Guest Column: Marketing veteran Shubhranshu Singh says the decision shaping how Facebook and Instagram engage with teenagers is bigger news than the fine
Shubhranshu Singh Aug 27, 2026 2:54 PM
The landmark settlement resolves claims brought by 29 US states and ends a federal trial in Oakland, California
e4m Staff Aug 26, 2026 7:52 PM
Guest Column: Ganapathy Viswanathan explains why India’s demanding business environment is shaping global leaders and inspiring a new generation
Ganapathy Viswanathan Aug 26, 2026 2:17 PM
Uflex and CreativeMud will work towards developing communication that strengthens consumer engagement
e4m Staff Aug 25, 2026 3:56 PM
The partnership will strengthen Garden Vareli’s digital presence through strategic media planning and performance-driven campaigns
e4m Staff Aug 24, 2026 10:51 AM
The latest CEO transitions indicate a sector increasingly looking for leaders who can navigate growth, premiumisation and changing consumer behaviour
Sandhi Sarun Aug 21, 2026 5:38 PM
Prabha Narasimhan currently serves as the Managing Director and Chief Executive Officer of Colgate-Palmolive's India business
e4m Desk Aug 21, 2026 10:20 AM
An affectionate contemporary homage by Rajeev Beotra to P. G. Wodehouse and his immortal creations, Bertie Wooster and Jeeves
Rajeev Beotra Aug 21, 2026 8:23 AM
Prior to this, Nandan Srivastava was with Jantantra TV for about three years
e4m Staff Aug 20, 2026 7:30 PM
Hersh Bhandari brings more than two decades of experience across revenue, strategy, brand solutions and media operations
e4m Staff Aug 20, 2026 4:33 PM
He most recently served as National Business Head for Kotak Bank’s flagship private banking business
e4m Staff Aug 20, 2026 2:28 PM
As Zakir Khan celebrates his 39th birthday, his brand collaborations show how staying true to his voice has become his biggest commercial strength
e4m Staff Aug 20, 2026 8:42 AM
The campaign includes more than 70 billboards across Mumbai, Bengaluru, and Delhi in phase 1
e4m Staff Aug 19, 2026 1:26 PM
Guest Column: Brij Kothari, Adjunct Professor, IIT-Delhi, School of Public Policy, writes key aspect of films born accessible is that the features are inalienable elements of Digital Content Package
Brij Kothari Aug 19, 2026 12:21 PM
The suit challenges the FCC’s April directive requiring Disney's eight owned-and-operated ABC stations to seek licence renewals years ahead of schedule
e4m Staff Aug 19, 2026 8:51 AM
Win comes after a multi-agency review; mandate covers both Policybazaar and Paisabazaar
Tasmayee Laha Roy Aug 19, 2026 8:10 AM
Pradeep Bhandari has been appointed National Media Co-Convener of the BJP’s new national media team
e4m Staff Aug 18, 2026 5:04 PM
The mandate encompasses end-to-end media strategy, planning, buying and activation
e4m Staff Aug 18, 2026 12:16 PM
Deepessh D has been with Hyundai Motor since 2021 and was earlier Brand and Media Strategy Head
With 100 million users in under a year and microdrama already contributing 30% of revenue just months after monetization began, Neha Markanda breaks down the growth story
Sandhi Sarun Aug 17, 2026 8:51 AM
As India marks its 79th Independence Day, the AI sovereignty debate shifts to compute, data and indigenous models that could shape the country’s digital future.
Brij Pahwa Aug 15, 2026 12:40 PM
Hersh Bhandari writes how India’s shift towards technology, innovation and digital self-reliance is reshaping Brand India and giving rise to globally ambitious homegrown brands
Hersh Bhandari Aug 15, 2026 10:13 AM
One of the key arguments underpinning the government's decision is the difference in regulatory treatment between television and digital media
Imran Fazal Aug 14, 2026 9:02 PM
At a time when BARC's credibility is already under the microscope before MIB, industry executives say the appointment risks opening an uncomfortable new front for the ratings body
Imran Fazal Aug 14, 2026 3:00 PM
Its performance comes amid the continued shift of video consumption and advertising towards streaming and digitally distributed channels
A month-long celebration of the city featuring an archival exhibition, moonlight cinema, runs, heritage experiences, food, music, games and various online quizzes and contests
e4m Staff Aug 13, 2026 11:49 AM
The ministry first issued the Accessibility Standards for Persons with Disabilities in Television Programmes on September 11, 2019
Imran Fazal Aug 13, 2026 8:59 AM
Krishnan Sundaram joins Bajaj Electricals from Vini Cosmetics, where he served as Chief Executive Officer
e4m Staff Aug 12, 2026 11:51 AM
An AI agent’s gym-booking experiment exposed a software vulnerability, highlighting why permissions, guardrails and human oversight matter as agentic AI enters enterprise workflows.
Brij Pahwa Aug 11, 2026 1:29 PM
As part of the mandate, McCann India will support integrated communications across mainline, social media, e-commerce, influencers and activations
e4m Staff Aug 11, 2026 1:12 PM
The agency will handle media relations and thought leadership for the Pune-based Salesforce partner
e4m Staff Aug 11, 2026 12:23 PM
Season 4 of the Pro Govinda League will be held from August 25 to 27, 2026, at The Dome, SVP Stadium, Worli, Mumbai
e4m Staff Aug 10, 2026 5:34 PM
He is a global brand and communications leader with over 20 years of experience, brings expertise across the automotive, technology and enterprise SaaS sectors
e4m Staff Aug 10, 2026 12:09 PM
His appointment marks a transition from 20 years of newsroom leadership to a communications mandate
e4m Staff Aug 10, 2026 11:56 AM
Prior to his promotion, Kuldeep held the role of General Manager at the company
e4m Desk Aug 10, 2026 11:40 AM
She will be based in Bengaluru and report to Amitabh Sreedharan, EVP – Growth, and Santosh Kumar, COO, INNOCEAN Worldwide India
e4m Staff Aug 10, 2026 11:28 AM
As per sources, the digital business account could be worth nearly Rs 80 crore to Rs 100 crore
IBC is seeking to appoint a marketing and PR services provider to develop and execute marketing and communications programme aimed at building awareness, driving fan engagement
e4m Staff Aug 7, 2026 10:32 AM
The account, worth over $600 million in annual media spend will transition in Q4 2026
Sundaram joins Bajaj Electricals from Vini Cosmetics, where he served as CEO
Of the 40 ads reviewed, 21 were modified or withdrawn by advertisers without contest after ASCI raised concerns, while another 18 were held to be in violation by the Consumer Complaints Council
e4m Staff Aug 6, 2026 12:49 PM
Prior to this, Mandar served as Vice President – Marketing at Samco Mutual Fund
e4m Staff Aug 6, 2026 12:20 PM
The Hype Studio will work closely with TalentGum to elevate its market presence, deepen stakeholder engagement, and further establish its brand presence globally
e4m Staff Aug 6, 2026 11:16 AM
Punt Creative will also lead PizzaExpress India's digital strategy - social media, content and integrated campaign development
e4m Staff Aug 6, 2026 10:23 AM