Conceptualized by J Walter Thompson the digital film addresses the myth of mosquitoes not biting during the daytime

exchange4media Staff 1 week ago

As part of the mandate, Tute Consult will manage the consumer and business led public relations as well as advocacy management for the brand

exchange4media Staff 1 week ago

Industry stalwarts give their predictions for the new year

Misbaah Mansuri 1 week ago

Conceptualized by Whyness Worldwide, film shows how Nav-Tal Ultra XL+ padlock's safety features give nightmares to robbers

exchange4media Staff 26-December-2018

He was appointed as the CMO for the GCPL India business in February 2017 and has worked at GCPL for over 14 years.

exchange4media Staff 04-December-2018

From applauding the recent SC verdict against Sec 377 to teaching boys to cook, here are few Children’s Day campaigns that caught our attention

exchange4media Staff 14-November-2018

The objective is to highlight an everyday story, where consciously and very often unconsciously, we condition our children with the age-old gender biases

exchange4media Staff 13-November-2018

The brand has partnered with house help turned comedian Deepika Mhatre for a stand-up video conceptualised by Ogilvy

exchange4media Staff 24-October-2018

CEO, India & SAARC, Godrej Consumer Products Limited talks about the evolution of content marketing and digital content

exchange4media Staff 11-September-2018

The TVC is conceptualised by Creativeland Asia and communicates the innovation and the ease of making the handwash in an interesting way

exchange4media Staff 03-September-2018

The campaign is being leveraged across all media platforms including, digital video, print, out of home, radio and social media

exchange4media Staff 03-September-2018

CEO – India & SAARC, Godrej Consumer Products Limited (FMCG Business), shared the idea behind the company's new innovation and how it helps bring about a change in society

exchange4media Staff 21-August-2018

Rajesh Ramakrishnan, MD, Perfetti Van Melle India, & Sunil Kataria, Business Head - India & SAARC, Godrej Consumer Products Limited (GCPL) to address Content JAM conference at ICMA 2018

Pallavi Borkar 13-August-2018

The brand engaged with audiences with a personalised tweet response every 30 seconds, leading to nearly half-a-million impressions for the activity

exchange4media Staff 10-August-2018

Launches brand thematic film promoting its public awareness initiative #HowSafeAreYou

exchange4media Staff 12-June-2018

In a free-wheeling chat with exchange4media, Gandhi reveals what she will be looking for while judging the entries for 'Product Design Lions' Cannes 2018

Misbaah Mansuri 08-June-2018

Conceptualized by Creative Land Asia, the genesis of the film lies in the idea that companies can help solve critical environmental issues while strengthening their competitive advantage by putting the planet alongside profits.

exchange4media Staff 05-June-2018

Isobar’s core idea was to enhance and capture the bond between the mother’s voice and her kid’s reaction in an engaging, yet relatable manner

exchange4media Staff 28-May-2018