As part of details on the political ad ban, the social media platform has said campaign groups can continue to advertise on political issues but will not be allowed to target small sections of users

exchange4media Staff Nov 16, 2019 8:21 AM

National Green Tribunal has notified the Election Commission of India that political parties must use only eco-friendly material for OOH campaigns

Anjali Thakur Nov 15, 2019 7:36 AM

ABP News Network retained its top position with 70 million gross viewership in a day

exchange4media Staff Nov 6, 2019 3:13 PM

Broadcasters expect similar jump in numbers for the upcoming Delhi assembly elections

exchange4media Staff Nov 5, 2019 8:29 AM

BJP and AAP have been aggressive in OOH, and Congress too is expected to spend heavily on the platform for the upcoming state assembly elections, say experts

Anjali Thakur Nov 4, 2019 8:09 AM

While the party trusts outdoor advertising more as compared to other mediums, it is not shying away from spending on various other mediums as well

Anjali Thakur Oct 29, 2019 8:49 AM

The top re-tweeted posts were of PM Narendra Modi announcing his campaigning details for Maharashtra and Salman Khan’s tweet urging people to vote

exchange4media Staff Oct 29, 2019 8:19 AM

Industry experts say investing in regional channels a smarter option due to higher viewership numbers in rural areas

exchange4media Staff Oct 25, 2019 9:14 AM

Commencing at 6 AM, the special programming aims to bring the latest trends, most accurate seat tally, fastest reactions and a 360-degree view of the results

exchange4media Staff Oct 23, 2019 1:16 PM

According to Facebook Ad Library from Sept 19 to Oct 18, official Congress Haryana page saw ad spends worth Rs 3,91,881 on 323 ads; BJP Haryana page records 2 ads with spends of Rs 52,201

Tasmayee Laha Roy Oct 22, 2019 7:55 AM

The programming comprises a detailed analysis along with an overall view of the political scene through a multitude of shows

exchange4media Staff Oct 16, 2019 3:19 PM

Twitter has launched several initiatives to provide real-time updates on the campaign trail

exchange4media Staff Oct 9, 2019 5:53 PM

The show will highlight the ground realities and connect with the voters of Haryana and Maharashtra

exchange4media Staff Oct 9, 2019 1:19 PM

'Sabse Bada Dangal' will be broadcast exclusively on News18 India

exchange4media Staff Sep 30, 2019 12:42 PM

In a classic example of subtle ad placement, the Aam Aadmi Party is using transit OOH to get maximum visibility ahead of the Delhi Assembly elections

Anjali Thakur Sep 30, 2019 8:42 AM

Stakeholders say TPD app not desirable when existing systems of distribution platform operators can be scaled up to meet requirements

exchange4media Staff Sep 5, 2019 12:50 PM

The company will be rolling out a "confirmed organisation" label in the US for political advertisers who show government-issued credentials to denote their authenticity

exchange4media Staff Aug 28, 2019 6:03 PM

#Viswasam, #LokSabhaElections2019 and #CWC19 emerge as most tweeted hashtags for 2019

exchange4media Staff Aug 23, 2019 1:40 PM

‘India Inked- History’s Biggest Election’, made in association with the Election Commission, premieres on the channel August 7 at 9pm

exchange4media Staff Jul 26, 2019 12:59 PM

As per the report, note claims that the selection of the advertising agency was not transparent and the campaign was not conceived properly

exchange4media Staff Jul 6, 2019 2:05 PM