From momo cravings to job listings: Delhi’s elections go viral with memes

Who said elections have to be all serious and boring? The Delhi Elections 2025 proved that democracy can come with a side of humour, creativity, and relatability, thanks to brands hopping onto the meme bandwagon. From witty puns to Delhi-specific humour, these campaigns turned voting into the day’s hottest trend.

Whether it was food, fashion, love, or careers, brands pulled out all the stops to connect with the voters, making democracy not just a duty but a moment to celebrate. These campaigns didn’t just stop at humor—they made voting relatable, shareable, and fun. Here's how they encouraged Delhiites to cast their vote—with a chuckle and a nudge!

Swiggy’s Momo Moment

Swiggy got Delhiites drooling with their post, saying, “Now that I have your attention, don’t forget to vote today!” They paired steaming momos with civic duty, knowing exactly how to speak Delhi’s love language: food.

Zomato’s Cheeky Ink Reference

Zomato played it straight but sharp, posting a snapshot of an inked finger and teasing, “Delhi, we are not delivering this ink. Please go out and get it yourself.” A crisp call-to-action with their signature sass!

Tinder’s Hottest Match

Tinder took romance to the polls, declaring, “The hottest thing you can do in Delhi is go out and vote.” No swiping left on your democratic rights!

OYO’s Hospitality Reminder

OYO Hotels & Homes kept it thematic, posting, “If you are in Delhi, make sure the right government checks in. Go vote.” A clever hospitality pun that got people thinking about leadership as service.

Shaadi.com’s Heartfelt Comparison

Shaadi.com nailed it with their “Dilli ka Chunaav vs. Dil ka Chunaav” meme. One inked finger for elections, and another for love—because why not multitask?

Bewakoof’s Fashionable Ink

Bewakoof called the inked finger “Your best fashion accessory today” and paired it with a photo showing off some polling-day style. Fashion meets democracy!

Naukri.com’s Job for the Day

Naukri.com reminded everyone that “Choosing Delhi’s next leader IS your job.” With a mock job listing for “Delhi’s Next Boss,” they turned voting into a responsibility everyone wanted to check off their to-do list.