delhi-elections
BARC?blur=25

Total news viewership witnessed a growth of 81% whereas Hindi news viewership saw 84% growth on the counting day

exchange4media Staff Feb 25, 2020 8:12 AM

India Today Group?blur=25

India Today Group-Axis-My-India exit poll has got 33 out of 35 elections bang-on over the last 4 years

exchange4media Staff Feb 12, 2020 10:34 AM

AAP Delhi Polls Meme?blur=25

Hashtags such as #DelhiResults, #ManojTiwari, #AAPWinningDelhi, #KamalfattgayaDilliMein,#Rinkiyakepap took Twitter by storm as Arvind Kejriwal-led Aam Aadmi Party won 62 out of 70 seats

exchange4media Staff Feb 12, 2020 8:22 AM

Delhi Election Results?blur=25

Ahead of the results, political parties have taken their fight to social media, sparring over who will rule Delhi for the next term

Shreshtha Verma Feb 11, 2020 8:12 AM

AAPflix?blur=25

With memes, snackable video content, hashtags and a video series, AAP is leveraging its social media presence like never before

Tasmayee Laha Roy Feb 5, 2020 8:14 AM

Radio City?blur=25

Through this initiative, Radio City aims to change the mindset of the people and motivate them to utilise their electoral rights

exchange4media Staff Feb 3, 2020 2:59 PM

Agenda Delhi?blur=25

The conclave will conclude with an exclusive address by and an interview with Delhi Chief Minister Arvind Kejriwal

exchange4media Staff Feb 3, 2020 12:34 PM

Elections?blur=25

Between January 22 and January 28, AAP spent more than Rs 21 lakh which is close to 80% of the party’s ad spends on Facebook compared to the previous month

Tasmayee Laha Roy Feb 3, 2020 8:15 AM

Kartikeya Sharma?blur=25

Kartikeya Sharma, Founder & Promoter at iTV Network, talks about technological disruptions in the newsroom, how television journalism is irreplaceable and the outlook for 2020

Nafisa Shaheen Jan 31, 2020 8:32 AM

Political Battle?blur=25

As poll dates close in, BJP, INC and the incumbent AAP turn social media into a battleground with memes, parodies and jibes

Shreshtha Verma Jan 16, 2020 9:21 AM

News18?blur=25

The election coverage will be led by anchors and journalists like Kishore Ajwani, Amish Devgan, Prateek Trivedi and Anand Narasimhan

exchange4media Staff Jan 7, 2020 1:09 PM

Fake news?blur=25

With Instagram recently rolling out an update to enable users to identify fake news, we speak to industry experts about the menace of misinformation

exchange4media Staff Jan 7, 2020 8:28 AM

Delhi Elections?blur=25

Experts say parties are raising digital promotion budget by around 10% and are creating content in form of infotainment to woo young voters

Tasmayee Laha Roy Dec 6, 2019 8:53 AM

AAP?blur=25

While the party trusts outdoor advertising more as compared to other mediums, it is not shying away from spending on various other mediums as well

Anjali Thakur Oct 29, 2019 8:49 AM

What brands can learn and unlearn from AAP's consummate campaign?blur=25

Aditi Mishra and Ankur Bhartiya of Lodestar UM talk about the key marketing lessons brands can learn from the recently held Delhi elections, which brought the Aam Aadmi Party to power

Aditi Mishra and Ankur Bhartiya Feb 17, 2015 8:40 AM

'Aam' way of campaigning helps AAP win Delhi?blur=25

Unlike the BJP, AAP mainly stuck to radio, outdoor and social media to spread its message

Abhinn Shreshtha Feb 11, 2015 10:53 AM

Kejriwal's staggering comeback in Delhi: What worked for AAP??blur=25

Communication experts recount AAP campaign strategies that wooed Delhi voters to give Kejriwal a landslide win

Priyanka Mehra and Aditi Raval Feb 11, 2015 10:01 AM

Delhi polls bring windfall of Rs 10-15 crore to radio industry?blur=25

With Arvind Kejriwal-led Aam Aadmi Party sweeping the Delhi polls, radio has proved its mettle in regional marketing once again

Abhinn Shreshtha Feb 11, 2015 9:33 AM

'Aam' way of campaigning helps AAP win Delhi?blur=25

Unlike the BJP, AAP mainly stuck to radio, outdoor and social media to spread its message

Abhinn Shreshtha Feb 11, 2015 8:38 AM

Delhi state election boosts OOH spends?blur=25

OOH shines as political parties carry out extensive outdoor campaigns for the elections

Abhinn Shreshtha Feb 9, 2015 8:04 AM