social-media

The account was won after a multi-agency pitch held in Delhi

Neeta Nair 2 days ago

Kerala Police's Facebook page has over 10 lakh followers and is known for posting funny memes and witty responses to address social issues

Neethu Mohan 1 week ago

With the general elections a few months away, parties have been using platforms like Facebook and WhatsApp to woo voters, especially the youth

Dolly Mahayan 31-December-2018

The account was won following a direct pitch and will be handled out of Columbus India’s Delhi office

exchange4media Staff 18-December-2018

Consumers who subscribe to pay channels would also be able to watch them on Facebook

exchange4media Staff 14-December-2018

Sunchika Pandey Group Director, Citizen Initiatives & Government division, Gozoop, tells us how she built the social profile for the Mumbai Police Department step by step

Venkata Susmita Biswas 12-December-2018

The agency will be involved in user engagement, retention, acquisition and content discovery at its core

exchange4media Staff 06-December-2018

This partnership will offer content services for brands specifically for social media

exchange4media Staff 27-November-2018

Manish Tewari, former I&B Minister spoke about how social media has created coarseness of dialogue at the launch of his new book ‘Fables of Fractured Times’ in New Delhi

Ruhail Amin 27-November-2018

With social media pages gaining popularity and becoming an integral part of most of our lives, several social media pages are handling sarcasm and humour in commendable ways

Neethu Mohan 26-November-2018

Jack Dorsey, Co-Founder & CEO of Twitter, speaks to Nandan Nilekani of Infosys about his vision for Twitter and the significant role that India plays in the growth of the platform.

Ruhail Amin 13-November-2018

VMLY&R India will manage the digital strategy and communication for the entire portfolio across Facebook, Twitter, and Youtube

exchange4media Staff 13-November-2018

The 360-degree directive will include site branding, creative and media strategy, social media, SEO, ORM, mobile and content marketing, and search engine marketing (SEM) across digital platforms

exchange4media Staff 12-November-2018

Chief Communications Officer, PwC India spoke about the shift in the communications space and the future of corporate communications

Ruhail Amin 29-October-2018

Video ad format continued to account for half of the ad revenue, with Video Website Card increasingly becoming the format of choice with advertisers launching new product/service

exchange4media Staff 25-October-2018

VMLY&R will be in charge of building a strategic approach for Oriflame India through social media channels

exchange4media Staff 25-October-2018

The agency will be responsible for driving and delivering the overall social media requirements of the group

exchange4media Staff 17-October-2018

Guest Column: Ramakant Khandelwal, Chief Marketing Officer, PAYBACK India explains how to keep the digital savvy customer engaged while telling your brand story

Ramakant Khandelwal 01-October-2018