In a social media post, the employee has said that despite complaining to the company authorities she is yet to face any redressal

exchange4media Staff Nov 17, 2022 1:48 PM


Brands are going to pause and play the wait-and-watch game going forward, say industry experts

Shantanu David Nov 17, 2022 9:11 AM


Adds 10 profile pictures, schedule a koo, save drafts & save Koo functionality

exchange4media Staff Nov 11, 2022 3:28 PM

filter cofee?blur=25

The account was won after a multi-agency pitch and will be handled by the agency's Mumbai office

exchange4media Staff Nov 10, 2022 7:02 PM


Only for a short term, say experts, who feel users will be more concerned about their experience on the platform than what is happening inside the company

Tanzila Shaikh Nov 8, 2022 9:05 AM

elon musk?blur=25

Mondelez International, Volkswagen Group, REI, General Motors and General Mills have so far confirmed discontinuation of advertising on the social media platform

exchange4media Staff Nov 7, 2022 6:54 PM


Earlier this week, General Motors too announced that it would pause paying for advertising on Twitter

exchange4media Staff Nov 4, 2022 7:18 PM


Ahead of the layoffs, the company informed the employees that the offices will be temporarily closed and badge access will be suspended

exchange4media Staff Nov 4, 2022 7:04 PM


From Cadbury to Coca-Cola, many big brands are investing in Insta Reels

Medha Jha Nov 1, 2022 9:11 AM


Industry experts say the new boss of the social media giant has expressed his commitment to make the platform less polarised and safer, which would be ideal for most brands to associate with

Shantanu David Nov 1, 2022 8:22 AM


Musk has said that Twitter aspires to be the most respected advertising platform in the world

Shantanu David Oct 29, 2022 9:28 AM

social media?blur=25

MeitY has reportedly pushed for a three-member grievance appellate committee

exchange4media Staff Oct 28, 2022 9:31 AM


The company has recorded its gross ad revenue at Rs 16,189 crore for FY22 and seen its net profit zoom by 132% to Rs 297 crore

exchange4media Staff Oct 18, 2022 8:51 AM


The report also shows that Facebook, YouTube, and Instagram are amongst the most popular platforms preferred by consumers to connect with influencers

exchange4media Staff Oct 12, 2022 6:47 PM


The social media team of Saurav Ganguly accidentally copy-pasted not just the required caption but also the instructions given by Meesho for the teaser campaign, ruining all the suspense

exchange4media Staff Sep 2, 2022 4:59 PM