The brand has replaced its iconic logo with faces of Covid-warriors on four million packs

Mansi Sharma Jun 11, 2021 8:56 AM

The top ten list saw a new entrant this week — Google; Dettol products led on the brands' side

exchange4media Staff Jun 11, 2021 8:29 AM

Dettol pays tribute to the numerous unsung protectors of the Covid pandemic in its new campaign #DettolSalutes

exchange4media Staff Jun 7, 2021 6:43 PM

Eight out of ten brands belong to Reckitt whereas Amazon Prime Video and Byju’s Learning App are two non- Reckitt brands featured in the list

exchange4media Staff Jun 4, 2021 11:45 AM

The song raises awareness about the importance of good habits like hand hygiene, wearing masks, maintaining social distance and vaccination

exchange4media Staff May 31, 2021 12:15 PM

Reckitt's Dettol Toilet Soaps and Lizol took the top two spots on the list of top brands this week

exchange4media Staff May 21, 2021 8:34 AM

As per weekly data, Dettol Toilet Soaps secured the top spot whereas Lizol stood at second position on the top ten brands' list

exchange4media Staff May 17, 2021 8:33 AM

As per the data, six out of the top 10 brands in the music genre are from Reckitt Benckiser, viz Dettol (2 brands), Lizol, Vanish, Harpic and Veet

exchange4media Staff Jan 12, 2021 8:16 AM

The partnership program will ensure the use of Dettol products to elevate the disinfection and hygiene levels of the hotel premise

exchange4media Staff Jan 10, 2021 6:00 PM

Chief Minister of Uttar Pradesh Yogi Adityanath inaugurated a hashtag campaign #HaathDhonaRokeyCorona as part of the initiative

exchange4media Staff Oct 16, 2020 12:54 PM

Dettol will join as the naming rights partner of the Men’s One Day International and Men’s T20 International Series as well as Men’s Support Team

exchange4media Staff Sep 28, 2020 12:43 PM

The partnership will enable a fully Immersive movie viewing experience for the customers with safety & sanitisation measures powered by Dettol

exchange4media Staff Jul 24, 2020 12:57 PM

Among the top 10 brands, Dettol Antiseptic Liquid with 16940 insertions is the new entrant

exchange4media Staff Jul 17, 2020 8:23 AM

In the brand's category, Ajio.com is the new entrant with 14,443 insertions

exchange4media Staff Jun 19, 2020 8:46 AM

Among the new entrants in the BARC top-10 brand category for Week 20 are Mobile Premier League, Lifebuoy Toilet Soap, Star Network and Eno

exchange4media Staff Jun 2, 2020 9:06 AM

The advertiser has witnessed a 13.94% growth in the total number of insertions in week 15

exchange4media Staff Apr 28, 2020 7:51 AM

Experts weigh in on the digital approach during the time of COVID-19, and believe that management of social media channels is of utmost priority during the lockdown

Nafisa Shaheen Apr 13, 2020 9:19 AM

The team roped in directors who produced the video from their homes on their mobile phones with little or no equipment and even cast their family members in the ad

exchange4media Staff Apr 2, 2020 6:23 PM

The Coronavirus advisory for maintaining hygiene led to a spike in brand insertions in the hand wash or liquid soap category

exchange4media Staff Mar 30, 2020 8:41 AM

The health & hygiene company has committed the sum as part of 'RB Fight for Access Fund', under which it will donate 10 million Dettol soaps and 3.5 million N95 masks

exchange4media Staff Mar 26, 2020 5:59 PM