However, in the Hindi GEC (U+R) category, Dangal is steady at number 1 with 928209 impressions

exchange4media Staff Sep 12, 2019 4:15 PM

The re-entry of Sony Entertainment Television in the list is significant as Kaun Banega Crorepati season 11, which began August 19, may have boosted the channel’s impressions in a big way

exchange4media Staff Aug 30, 2019 3:15 PM

In the Hindi GECs urban category, Star Plus has retained its top position

exchange4media Staff Aug 2, 2019 12:33 PM

In the GEC category, the second and third places have been occupied by Dangal TV and Star Plus

exchange4media Staff Jul 25, 2019 8:04 PM

The industry has mixed emotions about the new viewership reporting pattern

exchange4media Staff Jul 12, 2019 8:52 AM

Datta comes with an experience of more than 22 years in the TV industry

exchange4media Staff May 27, 2019 6:53 PM

Star Sports 1 Hindi is out of the top 10 list across genres

exchange4media Staff May 23, 2019 7:41 PM

In the top-5 programme category in the Hindi GEC genre, Zee TV’s Kumkum Bhagya has stayed put on the first position

exchange4media Staff May 16, 2019 6:15 PM

The screening of 'Viswasam' on Sun TV fetched 18143 impressions

exchange4media Staff May 9, 2019 6:20 PM

Star Plus continues to be the leader in urban market and Dangal in rural market

exchange4media Staff May 3, 2019 4:15 PM

Star Sports 1 Hindi and Dangal continue to be top channels for the fourth consecutive week

exchange4media Staff Apr 25, 2019 3:41 PM

The Kapil Sharma Show enters top 5 programme category in the urban market while Naagin 3 climbs up the ladder

exchange4media Staff Apr 23, 2019 4:13 PM

The week 14 data is here and there has been a major reshuffle

exchange4media Staff Apr 15, 2019 5:39 PM

We bring you a roundup of the news making headlines this past week

exchange4media Staff Apr 13, 2019 8:44 AM

BARC India finally starts publishing weekly ratings on its website after refraining from doing so for several weeks post TRAI's NTO rollout

exchange4media Staff Apr 8, 2019 3:42 PM

The film for girls' empowerment is for Building Blocks Group

exchange4media Staff Jun 19, 2018 4:24 PM

Film promotion and marketing has come a long way from being a generic subject for marketers to something that is extremely targeted and uses data driven insights. We unravel the latest trends in movie marketing and promotion, and look at key shifts in this domain

Ruhail Amin Apr 28, 2017 8:01 AM

In cinema advertising is fast emerging as an important channel for brands to target audiences effectively and the segment is already pegged at over Rs 500 crore

Ruhail Amin Jan 17, 2017 8:46 AM

The film’s no-frills brand associations is a refreshing change in these times of ‘filmy’ excess

exchange4media Staff Jan 5, 2017 8:29 AM

The first trailer of the much-hyped Aamir Khan starrer Dangal has already garnered in excess of 6 million views on YouTube with the a majorly positive sentiment on social media within 24 hours of its release

exchange4media Staff Oct 21, 2016 8:16 AM