The brand takes an emotional yet inspirational route by featuring differently abled actors for ‘Har Khushi Ke Liye Kaafi Hai’ campaign

exchange4media Staff Mar 27, 2020 10:00 PM

The devices will help in monitoring health, allowing doctors to check vitals remotely and possibly flag off health deterioration in advance

exchange4media Staff Mar 27, 2020 10:00 PM

The aid will support Government & private hospitals to upgrade ICUs, procure equipment and consumables including ventilators, personal protection equipment, enhance testing and set up isolation units

exchange4media Staff Mar 27, 2020 6:58 PM

Guest Column: Mahesh Chauhan, Director of Salt Brand Solutions, believes that our current phase of self-isolation is a godsent opportunity for introspection and personal growth

Mahesh Chauhan Mar 27, 2020 6:52 PM

With this association, TCL has added over 3,700 titles by ShemarooMe to its content platform

exchange4media Staff Mar 27, 2020 4:54 PM

Finserv MARKETS, Bajaj Finserv Direct’s market place platform, is a digital marketplace that offers loans, insurance, investments, payments, and lifestyle products

exchange4media Staff Mar 27, 2020 4:30 PM

The game is an initiative by McDonald's to engage and entertain people during the lockdown

exchange4media Staff Mar 27, 2020 4:27 PM

In a combined effort between the Ministry of Health, MyGov & Facebook, the chatbot will help raise awareness, provide authentic information and share precautionary measures

exchange4media Staff Mar 27, 2020 4:15 PM

The fast-food chain's Brazilian ad around the COVID-19 crisis was inexplicably pulled down after criticism from some Twitter users

exchange4media Staff Mar 27, 2020 3:42 PM

In the Hindi GEC category, the total number of impressions in urban markets have increased by 0.11%

exchange4media Staff Mar 27, 2020 3:10 PM

The Media and Entertainment sector in India is expected to cross Rs 2.4 trillion by 2022, at a CAGR of 10%, says the report

exchange4media Staff Mar 27, 2020 2:15 PM

Guest Column: Ashish Bhasin, CEO APAC and Chairman India, Dentsu Aegis Network, says while we are practising social distancing, we must practise virtual proximity

Ashish Bhasin Mar 27, 2020 12:49 PM

In a tweet, the Minister of Information and Broadcasting Prakash Javadekar informed two episodes of the mythological teleserial will be aired at 9 am and at 10 pm from Saturday, March 28

exchange4media Staff Mar 27, 2020 12:44 PM

The channel will telecast shows in genres ranging from comedy to mythology

exchange4media Staff Mar 27, 2020 12:29 PM

The resources under this fund will be channelised towards the protection & well-being of the ground forces

exchange4media Staff Mar 27, 2020 12:09 PM

As per the report, the Time Spent on smartphones in Week 1 of Covid disruption has increased by 1.5 hours

exchange4media Staff Mar 27, 2020 11:18 AM

Several brands have announced relief packages to help the nation in a state of lockdown due to the pandemic

Sanstuti Nath Mar 27, 2020 8:49 AM

The report also revealed that the news genre contributed to 9% of total viewership but accounted for 32% of ad volumes

exchange4media Staff Mar 27, 2020 8:45 AM

Mansi Shrivastav - Head, Content Acquisition, MX Player, says international content dubbed in local Indian languages is a category that MX Player is looking to further expand

Shikha Paliwal Mar 27, 2020 8:41 AM

Guest Column: Anand A, the Regional Head (South), Big Trunk Communications, outlines how brands can craft a diversified digital marketing strategy

Anand A Mar 27, 2020 8:35 AM