community
At Culture Intelligence Summit 2026, hosted by ShareChat and Moj, industry leaders discussed how brands could participate in cultural nuances of a moment, while staying true to what it stands for
e4m Staff Aug 20, 2026 8:07 AM
A month-long celebration of the city featuring an archival exhibition, moonlight cinema, runs, heritage experiences, food, music, games and various online quizzes and contests
e4m Staff Aug 13, 2026 11:49 AM
Guest Column: Writer & Filmmaker Priyanshu Modi writes that a brand becomes interesting when it contributes something to a conversation rather than simply attaching its logo to one
Priyanshu Modi Aug 13, 2026 10:11 AM
With a content-first strategy, KFC partnered with PlayAce to take the product - Double Chicken Dynamite directly into authentic social settings
NATIVE CONTENT Jul 30, 2026 12:35 PM
The statement provides greater clarity on the government's transition strategy, an issue that has been closely watched by broadcasters after the publication of the draft rules
Imran Fazal Jul 22, 2026 12:26 PM
The family has announced the establishment of Shri Nand Kishore Goenka University in Agroha, Hisar with an investment of nearly Rs 100 crore
e4m Staff Jul 16, 2026 8:54 AM
New order supersedes May directive; adds CRS oversight, restructures leadership with dual MIB representation, corrects policy citation error
Imran Fazal Jul 15, 2026 9:59 PM
Across categories, the conversation has moved beyond manufacturing. It’s now about storytelling, community and earning the right to command a premium
Sandhi Sarun Jul 15, 2026 8:42 AM
A prayer meeting in memory of Narendra Kumar Verma will be held on 13 July
e4m Staff Jul 13, 2026 8:08 AM
The campaign is based on two concepts: the first version is based on ‘Legends of Onam’ and the second version is based on ‘Unspoken Onam Ritual’
Guest Column: Shantomoy Ray, Founder and Director of K Factor Communications, explores how genuine relationships are creating lasting customer loyalty beyond traditional advertising
Shantomoy Ray Jul 9, 2026 12:38 PM
The names include Sonal Chhajerh, National Creative Director at Leo Mumbai; Ashwini Deshpande, Co-founder, Director at Elephant Design; and Ashish Khazanchi, Managing Partner at Enormous Brands
Physical experiences are turning into user-created content, influencer collabs, consumer data and social media conversations, note market players
Sunidhi Vijay Jul 7, 2026 8:46 AM
MSOs are proposing the creation of a unified Platform Services advertising network that will allow brands to execute campaigns across multiple cable operators
Imran Fazal Jul 6, 2026 8:52 AM
Pankaj Srivastava recently stepped down as Vice President – IPs, Events & Special Projects at Zee Media
The renewal follows another year of strong digital engagement for the campaign, which has surpassed one million YouTube video views, generated over 8,200 hours of watch time
e4m Staff Jul 2, 2026 11:28 AM
Borgenbring will work across markets and functions, helping connect people, strengthen capabilities and support the communications community on a global scale
e4m Staff Jul 2, 2026 10:38 AM
Singh unveiled the new venture through his newsletter, Connectively, where he outlined his vision of creating a platform for thoughtful industry conversations
Stuart Bowden, President of Strategy and Capabilities for Global Clients, WPP, speaks to e4m on working differently with communities for engagement, distinction between paid and organic, and much more
Simran Sabherwal Jun 30, 2026 9:21 AM
Binda Dey, Global Chief Marketing Officer, Knight Riders Sports, shares her experience of judging the Entertainment Lions for Sports
Simran Sabherwal Jun 26, 2026 12:36 PM
‘Mothers of Courage – Shifting Societal Norms, One Conversation at a Time’ secures India’s only shortlist in the SDG category
Team Impact Jun 24, 2026 1:49 PM
Brands are increasingly participating through experiences, partnerships and cultural platforms but creators note that true representation cannot be restricted to a single month
Shalinee Mishra Jun 22, 2026 1:29 PM
Kirana Club will continue to operate independently within the Meesho group
e4m Staff Jun 19, 2026 10:14 AM
Industry stakeholders have until July 27 to submit comments on the draft framework
e4m Staff Jun 12, 2026 10:55 AM
Football fans can experience the tournament across cinemas, pubs, restaurants, clubs, hotels, airports, educational institutions and other venues
e4m Staff Jun 11, 2026 5:53 PM
Mygate to deploy funds towards expanding its gated community footprint and strengthening its integrated platform
e4m Staff Jun 10, 2026 11:40 AM
At the fifth edition of the conference, the panellists will share insights on the topic ‘The New Power Players: Community-Led Influence’
The app, however, continues to remain unavailable on both Google Play Store and Apple’s App Store in the country
Shalinee Mishra Aug 23, 2025 8:10 AM
The idea is simple yet powerful: give your consumers something to belong to, not just something to buy
Sunidhi Vijay Jul 24, 2025 9:16 AM
While replying to concerns raised by Kesineni Sivanath, Murugan mentioned that as of 27th March 2025, the Government has sanctioned 532 Community Radio Stations across the country
The government has approved a central sector scheme to promote growth of community radio
e4m Staff Sep 30, 2024 10:11 AM
As per stakeholders, the government's plan to expand into tier cities and towns lacks commercial feasibility; steep licence fee and lack of audience are other impediments
Chehneet Kaur Sep 25, 2024 9:05 AM
Guest Column: Ashiish V Patil explains why brands that create content that builds communities are in it for the long haul and drive long-term success
Ashiish V Patil Sep 24, 2024 6:45 PM
Moksh Chopra, General Manager, KFC India BMU, shares insights about initiatives to promote the speech and hearing-impaired (SHI) community, #SpeakSign campaign, and more
Ritika Raj Sep 24, 2024 9:16 AM
Industry experts share their hopes for community radio as a medium that will bridge communication gap and give a voice to local communities, shaping India’s media landscape in the years to come
Chehneet Kaur Sep 9, 2024 9:03 AM
Guest Column: Community Radio Stations have transformed into hubs of mobilization, communication and cultural celebration, writes Archana Kapoor, Founder Director of The Radio Festival
Zoya Hussain Feb 13, 2024 10:40 AM
The CEO and Co-Founder of Snap engaged in a fireside chat with Snap APAC President Ajit Mohan at the company’s inaugural APAC AR Day in Mumbai
Harmeet Singh, VP of Marketing E-commerce & Product, Asia South, The Body Shop, talks about how the Spark a Change campaign furthers the Community Fair Trade initiative
e4m Staff Oct 13, 2023 9:25 AM
The ‘Words of Pride’ campaign highlights the importance of choosing appropriate terminology when addressing the LGBTQIA+ community
exchange4media Staff Sep 6, 2023 6:55 PM
120 community radio stations added in the last 2 years, the Minister of Information and Broadcasting has said
Tanya Dwivedi Jul 24, 2023 3:42 PM
Black Out 2023, a new program by Cannes Lions in association with Black British Network, will secure attendance for up to 50 people from the Black community at this year’s festival
exchange4media Staff Mar 29, 2023 8:50 AM
TRAI has shared its recommendations on community radio with MIB
exchange4media Staff Mar 25, 2023 9:01 AM
As per MIB, these stations will lead in the dissemination of information relating to the community radio movement in India
exchange4media Staff Dec 14, 2022 8:09 AM
This novel annual event will induct outstanding communications professionals who have displayed exceptional mettle in their line of work into the prestigious club
exchange4media Staff Dec 1, 2022 9:52 AM