rga
diamirza?blur=25

The first campaign with Dia Mirza celebrating earth day commences on April 16

exchange4media Staff Apr 15, 2021 12:19 PM

asha?blur=25

Prior to this, Kharga was with Axis Bank as Executive Vice-President & Group Chief Marketing Officer

exchange4media Staff Apr 5, 2021 11:16 AM

reliance industries?blur=25

The conglomerate plans to sell stakes for Rs 853 crore and Rs 269 crore in Hathway and DEN respectively

exchange4media Staff Mar 26, 2021 11:14 AM

akila?blur=25

Before joining Organic India, she has worked with companies such as Titan, Britannia, and Godrej

exchange4media Staff Mar 3, 2021 6:24 PM

OTT?blur=25

OTTs with their regulated content and stringent quality checks have made them a favourite of advertisers. But lack of a common system of measurement has been hindering their ad potential, say experts

Javed Farooqui Jan 6, 2021 8:38 AM

white label sugar?blur=25

Beside the TVC, the brand's larger #InsideOutside campaign also comprises of a series of social media promotions

exchange4media Staff Dec 26, 2020 8:09 AM

dentsu international?blur=25

As dentsu international announces a restructuring plan, Anand Bhadkamkar, CEO, India, dentsu, shares how this will impact the Indian market

Noel Dsouza Dec 24, 2020 8:55 AM

digital media?blur=25

Experts note that the recovery in the digital ecosystem has been V-shaped, setting the stage for big gains in the next financial year

Javed Farooqui Dec 14, 2020 8:08 AM

Bata?blur=25

Kataria takes over from Alexis Nasard who is stepping down after almost five years in the role

exchange4media Staff Dec 3, 2020 3:47 PM

Tata Tea?blur=25

Puneet Das, Senior VP - Marketing, Packed Beverages - India, Tata Consumer Products tells us about the brand’s hyper-localized marketing campaign, emphasis on regional arts and the core strategy

Ritika Raj Nov 19, 2020 2:28 PM

TOI?blur=25

The initiative aims to empower parents, students and teachers overcome e-learning challenges

exchange4media Staff Nov 18, 2020 6:20 PM

Dentsu?blur=25

The Group has said it is tracking ahead of the targeted 7% cost reduction announced in May 2020

exchange4media Staff Nov 12, 2020 10:06 AM

ShareChat?blur=25

Satyajit Deb Roy, Director - Sales, ShareChat, on driving traffic from not just Tier 2 & 3 markets but also making a mark in Tier 1 cities

exchange4media Staff Nov 2, 2020 9:03 AM

Nihar Naturals?blur=25

Conceptualized by BBH India, this initiative saw Nihar Naturals partner with key pandals across Kolkata to set up a network of surveillance cameras disguised as Maa Durga’s #ThirdEye

exchange4media Staff Oct 31, 2020 8:23 AM

Puneet Das?blur=25

Das, SVP, Marketing – Beverages, Tata Consumer Products, talks about the latest Tata Tea Gold campaign focused largely on the West Bengal market, and more

Mitaksh Jain Oct 29, 2020 9:17 AM

Festive advertising?blur=25

From Lifestyle to Sunlight, we take a look at ads that have managed to create some noise with their festive communication

Misbaah Mansuri Oct 29, 2020 8:45 AM

ABP Ananda?blur=25

The channel’s three Durga Puja properties create original content for top brands

exchange4media Staff Oct 26, 2020 11:46 AM

Axis?blur=25

The latest campaign, conceptualised by AutumnGREY, is built around the bank’s brand philosophy of being ‘Dil Se Open’

exchange4media Staff Oct 24, 2020 8:43 AM