In a chat with e4m, Viraj Jit Singh, Head of Revenue at MX Player, gives us an insight into everything that makes the platform a great choice for the advertisers

Tasmayee Laha Roy Oct 29, 2020 9:14 AM

The platform has hyperlocal reach wherein viewers can not only watch Entertainment, news, movies, or listen to podcasts

exchange4media Staff Oct 28, 2020 3:42 PM

Vibhu Agarwal, CEO and Founder of the ULLU App, lets us in on the platform's 2.0 launch, growth during the lockdown, expansion plans and the reason behind its zany name

Sonam Saini Oct 26, 2020 9:25 AM

Nayak was speaking to Kailashnath Adhikari, MD, Governance Now, during a live webcast of ‘Masterminds’

exchange4media Staff Oct 19, 2020 9:03 AM

Thought leaders from the OTT industry shared their views on the changing role of OTT platforms in the new normal

exchange4media Staff Oct 1, 2020 8:47 AM

Watch industry leaders discuss the changing role of OTT in the new normal and need for quality content in the over-cluttered market

exchange4media Staff Sep 30, 2020 8:51 AM

The Bengali OTT brand also announces Carrier Billing – in the form of sache pricing where a user buy hoichoi subscription for a week or a month by paying with their mobile balance

exchange4media Staff Sep 18, 2020 7:33 PM

Panellists shared behind-the-scenes insights about writing for OTT and delved into the inevitable discussion of COVID impact on the streaming industry

exchange4media Staff Jul 31, 2020 9:11 AM

Access to the platform's premium content is available exclusively for users of Silver plan and above

exchange4media Staff Jun 24, 2020 1:58 PM

Platforms have been leveraging cutting-edge technologies like AI, machine learning and deep video analytics to ensure seamless streaming despite the unprecedented traffic

Tasmayee Laha Roy Jun 22, 2020 8:27 AM

The association will allow the Indian OTT platform’s diverse content to be promoted in North America

exchange4media Staff Jun 2, 2020 3:12 PM

Players say the Stay-At-Home traffic getting used to OTT options and the library of rich content will be key in keeping the numbers steady

Tasmayee Laha Roy Apr 28, 2020 9:04 AM

Ali Hussein, the CEO of Eros Now, speaks to e4m about his vision for the brand and how OTT platforms will maintain their momentum even after the corona crisis ends

Sonam Saini Apr 2, 2020 8:38 AM

These voluntary measures will be adopted immediately by all participants and will be in effect until April 14

exchange4media Staff Mar 25, 2020 12:52 PM

As part of the strategic partnership with NBCUniversal, all the content from Eros Now's Hollywood content partners will be presented to South Asian audiences under Eros Now Prime

exchange4media Staff Mar 24, 2020 9:13 AM

With most people being forced to stay indoors, industry players say there has been a jump in consumption on OTT platforms with viewers also likely to opt for multiple subscriptions

exchange4media Staff Mar 17, 2020 8:22 AM

Reports say that Prakash Javadekar, Minister of Information & Broadcasting, met the head honchos of almost every top OTT platform, asking them to set up an adjudicatory body

exchange4media Staff Mar 3, 2020 8:55 AM

With plans to go more local in three more countries by the end of the year, the OTT service provider decided to take off with a country closer to home

Tasmayee Laha Roy Feb 26, 2020 8:14 AM

The awards will honour the best in the digital video, audio content and OTT space

exchange4media Staff Feb 12, 2020 8:31 AM

The newly-slated council code clearly defines what constitutes prohibited content and how to classify content, apart from stressing on the need for better parental or access controls

Tasmayee Laha Roy Feb 7, 2020 8:03 AM