The Ogilvy ad film will be the longest by Fevicol ever and will be aired on GECs, digital platforms and will be supported by radio and cinema

exchange4media Staff Aug 23, 2019 12:03 PM

Bharat Puri, Managing Director, Pidilite Industries, says the media spend for the new Fevicol campaign in the first round has been Rs 20 crore

Noel Dsouza Aug 20, 2019 8:30 AM

The campaign, conceptualised by Ogilvy & Mather India, will be promoted on TV, digital, print, over 1,000 movie halls and social media platforms

exchange4media Staff Aug 18, 2019 10:00 AM

Developed by Ogilvy India, the campaign is an endeavour to encourage women to wear their hair as they like

exchange4media Staff Aug 17, 2019 8:41 AM

The digital campaign by Ogilvy and Mather, featuring Mary Kom, is being promoted across ICICI Lombard’s social media assets

exchange4media Staff Aug 14, 2019 5:37 PM

Conceptualized by Ogilvy, the campaign will be rolled out across TV and digital media in seven languages

exchange4media Staff Aug 6, 2019 2:01 PM

The challenge, part of the telecom giant’s #LiveMore campaign with Asha & Bala, urges people to step out and explore their passions

exchange4media Staff Jul 27, 2019 8:15 AM

Gokarn’s previous role was with FCB Ulka; she has worked with Famous Innovations & Ogilvy too

exchange4media Staff Jul 17, 2019 7:05 PM

Conceptualised by Ogilvy, the campaign comprises a series of four TVCs highlighting ITC’s rich bouquet of world-class Indian brands

exchange4media Staff Jul 6, 2019 9:16 AM

Mani previously worked with Ogilvy Delhi as Group Creative Director

exchange4media Staff Jul 2, 2019 3:33 PM

Sharma joins the group from Ogilvy’s 82.5 Communications and this is his second stint at Rediffusion

exchange4media Staff Jul 1, 2019 4:51 PM

The campaign, conceptualised by Ogilvy and Mather, is currently on air

exchange4media Staff Jun 27, 2019 6:22 PM

The campaign, conceptualised by Ogilvy & Mather, shows how 3-Minute Seviyan Upma seamlessly fits into the morning madness where the homemaker has to multitask to cater to her family’s needs

exchange4media Staff Jun 26, 2019 3:09 PM

Pandey spoke to Srabana Lahiri on the sidelines of the festival, candid as ever, and helped sum up the festival as he has traditionally done for us

Srabana Lahiri Jun 25, 2019 8:09 AM

Umesh Khandelwal, Business Manager, Wavemaker India, takes us through his experience at Cannes Lions 2019

exchange4media Staff Jun 24, 2019 6:51 PM

John Seifert, Worldwide CEO, Ogilvy, tells us why he picked Piyush Pandey for the global role, the progress on his ‘Next Chapter’ initiative and the global launch of the latest version of Ogilvy OS 

Srabana Lahiri Jun 21, 2019 9:13 AM

According to industry experts, the ad that has been conceptualised by Ogilvy India breaks the mould, has an inspiring story and carries brand recall value but the execution could have been tad better

Noel Dsouza Jun 21, 2019 8:45 AM

Developed by Ogilvy India and Singapore, the campaign will be across four key markets - India, Philippines, Thailand, and Indonesia from June 2019

exchange4media Staff Jun 18, 2019 4:18 PM

Works of Mindshare Mumbai, Lowe Lintas Mumbai, Leo Burnett Mumbai, Dentsu Webchutney Bangalore, Grey India, Cheil India, Ogilvy Mumbai and Google India have been shortlisted

exchange4media Staff Jun 18, 2019 1:29 PM

Conceptualized by Ogilvy, the ‘Apno ka Saath’ campaign highlights products across categories, convenience of shopping and reliable delivery in a subtle, non-intrusive style

exchange4media Staff Jun 15, 2019 9:34 AM