ogilvy
The campaign, conceptualised by Ogilvy & Mather, shows how 3-Minute Seviyan Upma seamlessly fits into the morning madness where the homemaker has to multitask to cater to her family’s needs
exchange4media Staff 19 minutes ago
Pandey spoke to Srabana Lahiri on the sidelines of the festival, candid as ever, and helped sum up the festival as he has traditionally done for us
Umesh Khandelwal, Business Manager, Wavemaker India, takes us through his experience at Cannes Lions 2019
exchange4media Staff 1 day ago
John Seifert, Worldwide CEO, Ogilvy, tells us why he picked Piyush Pandey for the global role, the progress on his ‘Next Chapter’ initiative and the global launch of the latest version of Ogilvy OS
According to industry experts, the ad that has been conceptualised by Ogilvy India breaks the mould, has an inspiring story and carries brand recall value but the execution could have been tad better
Developed by Ogilvy India and Singapore, the campaign will be across four key markets - India, Philippines, Thailand, and Indonesia from June 2019
exchange4media Staff 1 week ago
Works of Mindshare Mumbai, Lowe Lintas Mumbai, Leo Burnett Mumbai, Dentsu Webchutney Bangalore, Grey India, Cheil India, Ogilvy Mumbai and Google India have been shortlisted
exchange4media Staff 1 week ago
Conceptualized by Ogilvy, the ‘Apno ka Saath’ campaign highlights products across categories, convenience of shopping and reliable delivery in a subtle, non-intrusive style
exchange4media Staff 1 week ago
The campaign comprising a series of films for Digital and TV has been conceptualized by Ogilvy North
exchange4media Staff 1 week ago
According to a study by Nestaway, safety & housing are the top concerns for women (49%) and about 13% of women considered finding a house in a safe locality as their biggest concern
exchange4media Staff 11-June-2019
The account will be handled out of Brand David’s Bangalore office and entails building brand campaigns and strategy for the entire portfolio of Soulfull – Ragi Bites, Muesli and Smoothix
exchange4media Staff 08-June-2019
Neville Shah, Executive Creative Director, Ogilvy West, tells us more about the production and execution of the ad campaign
The agency's 'waterproof saree' campaign for HUL's Hamam soap has secured the shortlist
exchange4media Staff 05-June-2019
The campaign has been conceptualised by 82.5 Communications (Mumbai)
exchange4media Staff 01-June-2019
Apart from the digital film, Mondelez plans to roll out the campaign on OOH and other digital media
exchange4media Staff 31-May-2019
What was it about Narendra Modi’s advertising campaigns and media strategy this year that turned the tide overwhelmingly in his favour?
The brand, in its TVC, aims to kindle the urge to travel, through the Safari backpack itself
exchange4media Staff 25-May-2019
ChillOut: Chattopadhyay, Chairman, CCO, 82.5 Communication, rejuvenates by chasing the origin of English words, scripting and acting
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