The move to a new regional position follows six and a half years for Fox as CEO of Ogilvy Australia

exchange4media Staff Jan 20, 2021 12:07 PM

e4m Conclave: Kent Wertime, Co-CEO, Ogilvy Asia-Pacific, spells out how the Asian market will fulfill its growth velocity promise and the setbacks the region endured due to Covid

exchange4media Staff Jan 19, 2021 9:08 AM

BIG FM RJs will interview a talking Parrot who will respond to the RJ on the issue

exchange4media Staff Jan 14, 2021 5:41 PM

Nair comes with an experience of over 16 years working with agencies like Ogilvy, JWT, Publicis, Saatchi (Colombo), Percept, and TBWA

exchange4media Staff Jan 7, 2021 11:59 AM

From Ogilvy’s Sonal Dabral to Raj Gupta’s exit from Lowe Lintas, here is a look at some of the key people movements in advertising

Misbaah Mansuri Dec 31, 2020 8:45 AM

The campaign is rooted in its philosophy of ‘Fun is for life, and not just for kids’

exchange4media Staff Dec 26, 2020 8:17 AM

The campaign, devised for consumers in Tamil Nadu, Karnataka, Andhra Pradesh and Telangana, has a mix of TVC, trade, digital and social media assets

exchange4media Staff Dec 19, 2020 9:00 AM

An initiative crafted by Ogilvy India, the animated stunt font is crafted drawing inspiration from everyday thrills experienced by every Pulsar rider

exchange4media Staff Dec 16, 2020 1:36 PM

The brand campaign has been conceptualized by Ogilvy Gurgaon

exchange4media Staff Dec 16, 2020 11:34 AM

DAVID – Miami and INGO – Stockholm's The Moldy Whopper for Burger King king won for the best campaign. Geometry and MediaCom, VMLY&R were among the other winners

exchange4media Staff Dec 8, 2020 11:10 AM

Bulchandani is the second person of Indian origin who is among the top executives at the agency. Piyush Pandey is already the worldwide Chief Creative Officer

exchange4media Staff Nov 20, 2020 11:29 AM

e4m Screenage 2020: On the first day, David Dahan, Worldwide Managing Director, Ogilvy & Managing Director, WPP, spelt out how to navigate the world of anti-ad blocking

exchange4media Staff Nov 20, 2020 9:13 AM

Mondelez's Anil Viswanathan and Ogilvy India's Sukesh Nayak discuss Cadbury's 'most generous ad ever', which helped promote more than 1,800 local businesses

Neeta Nair Nov 11, 2020 9:01 AM

Conceptualised by Ogilvy, the campaign provides an advertising platform to local retailers, whose businesses would have been impacted by the pandemic

exchange4media Staff Nov 7, 2020 7:51 AM

#SawaalDeshKiSehatKa is an extension to the last-running campaign

exchange4media Staff Oct 28, 2020 12:33 PM

As part of the Power Sharing series, Azazul Haque, CCO, Mullen Lintas, says sharing the responsibility of leading an agency eases the pressure and helps manage time more efficiently

Neeta Nair Oct 26, 2020 8:56 AM

The ad film for the CARS24’s Unique Bidding System has been launched on television and on social media pages of the brand

exchange4media Staff Oct 24, 2020 8:52 AM

In e4m’s Power Sharing series, every week, we interview the joint heads of creative at ad agencies to understand the challenges for them

Neeta Nair Oct 21, 2020 9:04 AM

Through this campaign, executed by Ogilvy, the brand urges people to take a step towards role reversal and gender equality

exchange4media Staff Oct 20, 2020 3:06 PM

The campaign launched to mark Global Handwashing Day tells foot artist Swapna Augustine’s inspirational story to create awareness about hygiene

exchange4media Staff Oct 17, 2020 10:22 AM