Dhruv Jha, General Manager, IPG Mediabrands, shares about FCB Ulka’s long association with the Mumbai Police department, doing their OOH campaigns and bolstering their image

Noel Dsouza Jan 15, 2020 9:26 AM

This association with Procam International will mark Bira 91’s debut into mass participation sports

exchange4media Staff Jan 7, 2020 4:08 PM

The multi-film campaign that highlights the efforts of the BMC’s departments is live across online and offline media

exchange4media Staff Dec 22, 2019 10:00 AM

The cause was launched by renowned actress Mouni Roy along with IDFC FIRST Bank’s representative Mr. Shreepad Shende

exchange4media Staff Dec 18, 2019 7:12 PM

Neeraj Joshi, Marketing Head, Zee Studios, talks to us about the reach and execution of the campaign 'Bharat Salam' for the movie Hotel Mumbai

Shreshtha Verma Dec 16, 2019 9:22 AM

Rishi will be reporting to Suraja Kishore, CEO - BBDO India

exchange4media Staff Dec 13, 2019 10:39 AM

Iconic five Bollywood movies namely Amar Akbar Anthony, Jab We Met, Ishqiya, Khakhee, Masti will now be available as comic books for Bollywood fans to read and experience the fun through words

exchange4media Staff Dec 10, 2019 4:19 PM

Iconic five Bollywood movies namely Amar Akbar Anthony, Jab We Met, Ishqiya, Khakhee, Masti will now be available as comic books for Bollywood fans to read and experience the fun through words

exchange4media Staff Dec 10, 2019 4:19 PM

Kashyap Kompella, CEO, rpa2ai Research, spoke about the right tools to achieve results based on three customer-centric trends

exchange4media Staff Nov 27, 2019 2:46 PM

We take a look at some of the interesting glimpses from the conference held on Tuesday at ITC Maratha, Mumbai

exchange4media Staff Nov 27, 2019 9:38 AM

Pratyush Kukreja, AVP Business Development, Haptik, shared valuable insights about the five ways in which AI will transform marketing in the next five years

exchange4media Staff Nov 27, 2019 8:37 AM

Taranjeet Singh, Chief Revenue Officer, and Business Head, ZEE5 India, on how the company is leveraging Martech and helping brands hyper personalise their offerings

exchange4media Staff Nov 27, 2019 8:37 AM

Industry experts shared their views on how virtual realities are transforming marketing and what it holds for the future

exchange4media Staff Nov 27, 2019 8:35 AM

Pawan Sarda, Group Head- Digital, Future Group and Aarti Samant, Lead Digital, e-Commerce & Content, Future Group, shared insights on how they are using Marketing Technology to amplify their brand

exchange4media Staff Nov 27, 2019 8:33 AM

Industry experts took part in a panel discussion and shared their views on how a brand can re-evaluate their ROI strategy

exchange4media Staff Nov 26, 2019 3:08 PM

Jay Bhuva, Director, Deloitte Digital, shared valuable insights on the topic - ‘Martech for paying down Experience Debt in 2020’

exchange4media Staff Nov 26, 2019 2:43 PM

The brand also chose to promote its innerwear range on the new digital array media at the Mumbai airport

exchange4media Staff Nov 12, 2019 11:49 AM

The exchange4media flagship event, with the theme - ‘Marketing Technologies for 2020 and Beyond’ - will be held on November 26, 2019, at ITC Maratha, Mumbai

exchange4media Staff Nov 8, 2019 8:35 AM

Times OOH leveraged on its network of over 200 digital screens at the airport; Diwali festival was sponsored by Amstrad, Amazon, Sony, Godrej Interio and Van Heusen

exchange4media Staff Nov 6, 2019 12:54 PM

The insurer in collaboration with the firefighters of Mumbai is communicating the message via a song sung by the real firefighters.

exchange4media Staff Oct 25, 2019 7:14 PM