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NCLAT has directed that implementation of any resolutions shall remain in abeyance until final adjudication of the proceedings pending before NCLT
e4m Staff May 29, 2026 2:11 PM
According to the complaint, Perplexity has copied CNN articles, videos and images to generate content that is "identical or substantially similar" to the news publisher's original works
e4m Desk May 29, 2026 12:49 PM
Sitapati is currently Managing Director & Chief Executive Officer of Godrej Consumer Products
e4m Staff May 29, 2026 12:41 PM
While agencies are marketing AI as a differentiator, brands may be judging them on traditional metrics: strategic thinking, cultural understanding, creativity, responsiveness, and business impact
Shantanu David May 29, 2026 8:44 AM
A new study finds that the market's content intelligence gap actively suppresses budget confidence at every stage of the planning and trading cycle
Anuja Jain May 29, 2026 8:02 AM
BW Legal World’s latest issue explores the philosophy, governance, and leadership shaping the future of law beyond individual legacy and towards enduring institutions
e4m Staff May 28, 2026 6:36 PM
She brings decades of experience in corporate communications, sustainability, and stakeholder engagement across some of India’s largest conglomerates and multinational companies
e4m Staff May 28, 2026 1:23 PM
Harsh Deep Chhabra, Global Head – Media at Godrej Consumer Products, discusses how FMCG companies are adjusting media strategies amid supply-side disruptions and geopolitical tensions
Imran Fazal May 28, 2026 9:25 AM
Negotiations between Zee and Fédération Internationale de Football Association (FIFA) are still underway and an agreement is expected to be signed soon, sources said
e4m Staff May 27, 2026 10:33 AM
Guest Column: Dr. Sandeep Goyal writes on what Goafest can borrow from other global festivals of media and creativity
Sandeep Goyal May 27, 2026 8:26 AM
The ROI of Relatability! Why niche storytelling and hyper-local communities are driving deep engagement and brand loyalty in India’s 2026 creator economy
NATIVE CONTENT May 26, 2026 11:48 AM
Puneet Avasthi, Director, Kantar, speaks with Shripad Kulkarni on Media Compass — India’s first unified currency across traditional and digital media — and what it reveals about Indian media landscape
Shripad Kulkarni May 26, 2026 7:57 AM
The dispute arises from an alliance agreement under which JioStar had agreed to sublicense TV broadcasting rights for ICC
e4m Staff May 22, 2026 10:50 AM
Jitender Dabas, CEO of BBDO Group India, speaks to e4m on the impact of AI-led consolidation on the ad industry, effect of rising fuel prices on the broader economy & consumer spending, and much more
Imran Fazal May 22, 2026 8:42 AM
The funding also saw participation from Info Edge Ventures and angel investors including Gaurav Munjal, Roman Saini, Tanmay Bhatt, Varun Mayya, and Gaurav Kapoor
e4m Staff May 19, 2026 1:18 PM
This order is reportedly the first of a kind for Indian entrepreneurs
e4m Staff May 11, 2026 1:07 PM
The development comes as Jubilant FoodWorks has already decided not to renew its franchise agreement with Dunkin’, which is set to expire on 31 December 2026
e4m Staff Apr 24, 2026 2:05 PM
In a conversation with Dr. Annurag Batra, India's original media pioneer reflects on 33 years of Zee, the ₹43,000-crore debt he repaid, and why the best disruption from his house is still to come
e4m Staff Apr 10, 2026 9:11 AM
The media rights rate has been reduced from $100 million to $35 million
e4m Staff Apr 9, 2026 12:02 PM
As per the MPA report, the 2023–27 cycle alone saw values nearly triple in a single auction, a jump that was not driven by a threefold improvement in the league’s underlying commercial fundamentals
e4m Staff Mar 23, 2026 11:00 AM
With this acquisition, Bajaj Electricals will strengthen its multi-brand strategy, enabling investments in innovation, design, and goto-market execution
e4m Staff Mar 17, 2026 4:59 PM
According to the latest WARC Media Platform Insights report, Netflix’s advertising revenue surpassed $1.5 billion in 2025
e4m Staff Feb 24, 2026 7:58 PM
The suit seeks orders to remove content and stop unauthorised use of his identity, which Baba Ramdev says has been commercially exploited
e4m Staff Feb 18, 2026 6:38 PM
SPNI will have exclusive television broadcast rights for the ISL 2025-26 season in India and non-exclusive rights in Afghanistan, Bangladesh, Bhutan, Maldives, Nepal, and Sri Lanka
e4m Staff Feb 14, 2026 3:48 PM
The Union Budget points to a move from digital scale towards intelligence- and IP-led growth
Anuja Jain Feb 2, 2026 8:51 AM
Finance Minister Nirmala Sitharaman unveiling India's AI capacity-building roadmap has created a direct downstream impact on how agencies will hire, train, and create in the years ahead
Aryendra Khan Feb 2, 2026 8:38 AM
MeitY’s 2026–27 allocation is above last year’s Revised Estimates but falls short of the original 2025–26 Budget outlay
Chehneet Kaur Feb 2, 2026 8:29 AM
Leaders across TV, streaming, ad-tech & content creation say focus on digital infrastructure, AI capability, skilling lays groundwork for how content will be produced and distributed
Aditi Gupta Feb 2, 2026 8:12 AM
Guest Column: Shrenik Gandhi, Co-Founder and CEO, White Rivers Media, writes why India’s next growth chapter will be written by those who learn to work with intelligence, not just talk about it
Shrenik Gandhi Feb 1, 2026 4:27 PM
As part of the proposals, the budget mentions relief for exporters, enabling e-commerce players and small exporters to scale cross-border shipments
e4m Staff Feb 1, 2026 12:57 PM
Unified safe harbour norms, automated approvals and long-term incentives for data centres are intended to provide certainty and mobilise global capital
e4m Staff Feb 1, 2026 12:33 PM
Union Budget sharpens focus on workforce readiness and service-sector expansion
e4m Staff Feb 1, 2026 12:19 PM
Government to help Indian Institute of Creative Technologies (IICT) in setting up AVGC content creator labs in 15,000 secondary schools and 500 colleges all over the country
e4m Staff Feb 1, 2026 12:11 PM
From agentic AI streamlining workflows to contextual streaming TV ads that adapt in real-time, the future belongs to brands that embrace innovation while staying rooted in genuine customer insights
e4m Staff Jan 15, 2026 4:06 PM
The court did not issue an immediate ruling on the wider issue of Bhuvan Bam’s personality rights
Shalinee Mishra Jan 14, 2026 8:07 AM
Broadcasters say that even as Bangladeshi sports continue to be monetised in India, Indian TV channels and IPL remain inaccessible in Bangladesh, reflecting a cross-border media rights imbalance
Tasmayee Laha Roy Jan 8, 2026 8:38 AM
Neelu Khatri began her career as a Wing Commander in the Indian Air Force
e4m Staff Dec 16, 2025 3:25 PM
Both companies clarified that the existing contract, 2024-2027 cycle, remains fully in force, and JioStar continues as the ICC’s official media rights partner in the country
e4m Staff Dec 12, 2025 8:40 PM
Industry discussions indicate that several private players including Sony Pictures Networks India, Netflix, and Amazon Prime Video are among the potential contenders
e4m Staff Dec 12, 2025 2:48 PM








