ge
CCI?blur=25

The media cartel probe has another complication that makes the TAI precedent particularly relevant: the existence of contemporaneous digital communications

Imran Fazal 46 minutes ago

Vanshi Kotru Promoted to VP of Digital Acceptance at Mastercard EEMEA?blur=25

Kotru previously served as Director, Enablers and Digital Acceptance Partnerships - EEMEA

e4m Staff 49 minutes ago

India's Copyright Office Rules on AI-Generated Advertisements?blur=25

Legal voices say, in brand or agency workflows authorship may depend on prompting, iteration, selection and editing but the prompter cannot automatically be treated as the person who caused the work

Shantanu David 53 minutes ago

Building Brand Love: Insights from Pitch CMO Summit 2023?blur=25

Lavanya Nalli of Nalli Group, Manas Gupta of Lenovo Digital Commerce & Rishabh Shekhar, Pepper broke down how brands can remain relevant as consumer categories evolve

e4m Staff 1 hour ago

Amitabh Pande Discusses 5 Key Shifts in Brand Building at CMO Summit?blur=25

At Pitch CMO Summit 2026 in Bengaluru, Diageo India’s Chief Strategy Officer Amitabh Pande spoke in detail on how brands are built, measured and experienced

e4m Staff 1 hour ago

Shahad Anand on the Impact of Context in Advertising Success?blur=25

At Pitch CMO Summit 2026 in Bengaluru, Shahad Anand, Business Head, Skylight Mediakart, makes the case for combining contextual relevance with creativity to win attention

e4m Staff 16 hours ago

Abhishek Mehta Promoted to DGM of Digital Marketing at Dabur?blur=25

In his previous role with Dabur as Digital Marketing Lead, Mehta was leading Health Care, and Foods & Beverages verticals

e4m Desk 17 hours ago

Jonathan Rigg Takes Helm as CEO of BitOasis Amid Growth Plans?blur=25

Rigg most recently served as Vice President, Commercial at Fuze Finance

e4m Staff 17 hours ago

Gowthaman Ragothaman | Pitch CMO Summit 2026?blur=25

At the Pitch CMO Summit, Gowthaman Ragothaman said that as India moves towards stricter consent management, brands will increasingly need explicit permission to use personal data for marketing

e4m Staff 17 hours ago

Pushkar Jauhari Takes Helm as CEO of Kotak Alts Private Equity?blur=25

Pushkar Jauhari has nearly 25 years of experience in private equity, venture capital and public markets in India and Europe

e4m Staff 18 hours ago

How Astrology Predicts Advertising's 30-Year Reinventions?blur=25

Vikkramm Chandirramani, astrologer, psychic and Founder of Futurescopes, decodes some of advertising’s most important periods of reinvention and the astrological patterns behind them

Vikkramm Chandirramani 19 hours ago

Priya Chandni?blur=25

She held roles across leading organisations including IDFC FIRST Bank, Gitanjali Group, TBWA and Havas

e4m Staff 19 hours ago

Experts Discuss How AI is Transforming Brand Building Strategies?blur=25

At Pitch CMO Summit in Bengaluru, Pallavi Saxena, Chief Marketing and Revenue Officer, Cleartrip, and Nitin Khanna, CMO, ACKO, discussed what marketers need to retain and what they need to rethink

e4m Staff 19 hours ago

Mehernaz Dalal Appointed CFO of Wingify to Drive Growth Strategy?blur=25

Dalal’s experience spans M&A, integrations, capital allocation, and business transformation

e4m Staff 19 hours ago

Oliver Kaye Appointed COO of Boldfit to Drive Growth Strategy?blur=25

He has held senior roles with globally recognised names including Marks & Spencer, Tesco, Selfridges and others

e4m Staff 21 hours ago

Raid?blur=25

Around 20 Income Tax officials entered Dentsu’s Mumbai office on Tuesday, according to people familiar with the operation

Imran Fazal 21 hours ago

Raid?blur=25

Dr Annurag Batra writes that agency investigations underscore the need to protect trust through strong governance, transparency and clear communication

Annurag Batra 21 hours ago

Pizza Hut CEO Aaron Powell Steps Down Amid Major Leadership Shift?blur=25

Yum Brands, the parent company of Pizza Hut as well as KFC and Taco Bell, announced on September 1 that it had finalised the sale of the pizza business.

e4m Staff 22 hours ago

community?blur=25

New-age brand marketers say the next marketing battle may be less about reaching young consumers and more about earning a place in their culture

Sandhi Sarun 1 day ago

India's Ad Market Faces Measurement Crisis as Digital Dominates?blur=25

With IRS stalled, BARC ratings disrupted, no common OOH currency & radio seeking relevance, measurement gaps are making traditional media harder to justify - pushing ad dollars towards digital

Kanchan Srivastava 1 day ago

Purnima Lamba Appointed Chief Brand Officer at Mahindra Group?blur=25

Lamba joins Mahindra Group after a 25-year career at Unilever

e4m Staff 1 day ago

Ishmeet Saluja Promoted to Senior Brand Manager at Oral-B India?blur=25

Saluja was previously serving as Senior Brand Manager, Media at Procter & Gamble

e4m Staff 1 day ago

Adobe Expands AI Capabilities with Rilo Acquisition?blur=25

Rilo was founded by IIT Bombay alumni Dhruv Jaglan and Georgi Boby in September 2025

e4m Staff 1 day ago

Google Retains AdX After Court Rejects Breakup Proposal?blur=25

The court previously found that Google unlawfully tied its publisher ad server to AdX, pushing publishers towards using both products and restricting the ability of rival ad exchanges to compete

e4m Staff 1 day ago

MIB Unveils New Broadcasting Regulations to Streamline Industry Framework?blur=25

The draft Telecommunications (Television, Radio and Associated Services) Rules, 2026, notified on September 2, seek to consolidate regulations

Imran Fazal 1 day ago

Nikhil Singh Sumal?blur=25

In this e4m’s Corp Comm & PR ‘Too Young to Start?’, Nikhil Singh Sumal speaks about the gap he saw in the PR business, lessons he learned about the business of communications, and more

Ritika Upmanyu 1 day ago

Chandana Agarwal and Akashneel Dasgupta Join LOM Worldwide as Managing Partners?blur=25

Agarwal, a former Ogilvy leader, and Dasgupta, former CCO at BBDO and ADK Fortune, will spearhead the agency’s next phase of growth

e4m Staff 1 day ago

Karan Deep Singh Joins Bloomberg Originals as Producer/Editor?blur=25

In his new role, Singh will continue to work on documentaries and news coverage from India and South Asia

e4m Staff 1 day ago

Neha Lakhwara Joins Genefied as Head of Investor Relations and Strategy?blur=25

Neha Lakhwara brings experience across legal and investment roles

e4m Staff 1 day ago

Arnaud Belloni Takes Helm as CEO of FIAT, Abarth, and Lancia?blur=25

Belloni rejoins Stellantis from Renault Group, where he served as Global Chief Marketing Officer

e4m Staff 1 day ago

Shalabh Shrivastava Joins MediBuddy as Head of Operations?blur=25

Shrivastava brings over two decades of experience across consumer technology, e-commerce, retail and consulting

e4m Staff 1 day ago

Dinesh Shrinet Appointed Group Editor for Languages at Rekhta Foundation?blur=25

Dinesh Shrinet has three decades of experience across print and digital media

e4m Staff 1 day ago

Priyanka Shah Appointed Group Head at NDTV Network?blur=25

Prior to this, Priyanka Shah was with Zee Entertainment Enterprises Limited as Associate Director – Sales

e4m Desk 1 day ago

Subhash Chandra Challenges NCLT's Authority in Insolvency Case?blur=25

Appearing for Chandra, advocate Sasmit Patra said the intense public scrutiny surrounding the insolvency proceedings had effectively turned the legal dispute into a ‘media trial’

e4m Staff 1 day ago

Sunita Quadros Resigns as COO of ET Edge After 14 Years?blur=25

Sunita Quadros was associated with the The Times Group for 14 years

e4m Staff 1 day ago

C Praveen Retires as COO of Sun TV Network After 28 Years?blur=25

C Praveen was associated with the company since 1998

e4m Staff 1 day ago

FMCG Marketers Face Sugar Price Surge and Regulatory Challenges?blur=25

While sugar prices have surged 30%, rising cost of edible oil, wheat, cocoa adds to margin pressure; packaged food advertisers left to choose between cutting spends or protecting festive visibility

Kanchan Srivastava Sep 2, 2026 9:24 AM

Marc Dicko Appointed Chief Digital and Marketing Officer at L’Oréal SAPMENA?blur=25

Dicko will be based in Singapore and report to Vismay Sharma, president of L’Oréal SAPMENA

e4m Staff Sep 2, 2026 9:10 AM

digital media?blur=25

Industry executives say advertisers rarely know how much of their spend reaches actual media—or who profits from the rest

Imran Fazal Sep 2, 2026 8:44 AM

Taranjeet sing?blur=25

Guest Column: Senior business leader Taranjeet Singh writes that as AI makes sales execution faster, human judgment and the ability to build trust are becoming real differentiators

Taranjeet Singh Sep 2, 2026 8:41 AM

Federer, Tennis & Pickleball?blur=25

Wooster & Jeeves, an occasional companion to ‘Chronicles from Mehra World’ by Rajeev Beotra, offer a comic take on Federer, Djokovic, Agassi, Graf and the unlikely rise of pickleball

Rajeev Beotra Sep 2, 2026 8:37 AM

Instagram Limits Reach of AI-Generated Profiles Without Disclosure?blur=25

‘AI creator’ labels are being replaced with ‘AI-generated profile’ as brands increasingly experiment with synthetic creators and digital likenesses

Shalinee Mishra Sep 2, 2026 8:37 AM

Havas’ Conran Design Mumbai Welcomes Tazeen Shaikh and Jervin D’Souza?blur=25

Tazeen Shaikh has been appointed Associate Creative Director, while Jervin D'Souza has been named Client Partner

e4m Staff Sep 2, 2026 8:04 AM

William Sharp Takes the Helm as CEO of BeeMedia?blur=25

Sharp was earlier the GM-Entertainment Technology with stc

e4m Staff Sep 1, 2026 5:54 PM

Emparraa Takes Charge of PR for Café Demis' Brand Storytelling?blur=25

The partnership will focus on media relations, brand storytelling and strategic positioning for Café Demis, a venture by Demifoods, as it charts its expansion across India

e4m Staff Sep 1, 2026 5:06 PM

Girish Balachandran?blur=25

Balachandran has over two decades of experience across public relations and communications

e4m Staff Sep 1, 2026 4:09 PM

Stephanie Hartgrove?blur=25

Previously, she served as Global Vice President, MedTech Communication and Public Affairs at Johnson & Johnson

e4m Staff Sep 1, 2026 2:39 PM

Kinshuk Gupta?blur=25

He joined TCS in November 2025, moving from Bharti Airtel after more than three years

e4m Staff Sep 1, 2026 2:26 PM

Vikrant Mudaliar Joins Cruise Money as Co-Founder to Transform Investing?blur=25

Mudaliar will work closely with founders Vinay Bharathwaj and Ganesh KV

e4m Staff Sep 1, 2026 2:01 PM

Ronitaa Italia Takes Creative Lead at BCCL's 1838?blur=25

Prior to this, Ronitaa was Editor-in-Chief of GoodHomes and Home and Design Trends magazines at Worldwide Media

e4m Staff Sep 1, 2026 1:59 PM