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PM Narendra Modi?blur=25

Dr. Annurag Batra examines how Narendra Modi’s leadership has shaped public perception, political longevity and India’s evolving global image

Dr Annurag Batra 15 hours ago

The Evolution of Loyalty Programs: From Rewards to Relationships?blur=25

Guest Column: Ganapathy Viswanathan writes consumers want to feel connected to brands in a more personal way and why reward points alone are no longer enough to create long-term loyalty

Ganapathy Viswanathan Jun 9, 2026 9:17 AM

WPP Restructures Grey and 82.5 with Ogilvy for Enhanced Collaboration?blur=25

WPP's latest move looks less like an internal reshuffle and more like a response to where the market is heading, decodes Dr. Annurag Batra, Chairman & Editor-in-Chief, e4m

Dr Annurag Batra Jun 8, 2026 1:07 PM

Brands Must Be Interesting to Thrive in the Attention Economy?blur=25

With insurance, mattresses, appliances and finance brands embracing creator-led, entertainment-first marketing, experts say brand personality now drives visibility, engagement and cultural relevance

Sunidhi Vijay Jun 8, 2026 8:32 AM

Ashish Sehgal: A Legacy of Leadership in Indian Media for 30 Years?blur=25

As the CEO of Times TV Network and Chief Growth Officer of Times Media & Entertainment, Ashish Sehgal stands at the helm of one of India's most influential media groups

e4m Staff Jun 6, 2026 9:34 AM

Haier India's N S Satish: CMOs Must Evolve to Become CEOs?blur=25

N S Satish, President, Haier Appliances India, took stage at e4m Pitch CMO Summit to decode modern CMO’s role and how marketing today is at the intersection of consumer insight & product innovation

e4m Staff Jun 5, 2026 1:29 PM

Celebrating evolution, harmony and happiness?blur=25

BW Wellbeing World of BW Businessworld is back with its annual conference, the 5th edition of the Festival of Wellbeing & Awards, to celebrate wellness, harmony, and evolution

e4m Staff May 23, 2026 3:53 PM

Goafest 2026: Dheeraj Sinha & Dr. Annurag Batra on Advertising's Future?blur=25

Dr. Annurag Batra, Chairman & Editor-in-Chief of BW Businessworld Group and e4m, spoke to Dheeraj Sinha, CEO-McCann Group, on key opportunities and challenges reshaping the Indian ad industry

e4m Staff May 21, 2026 3:21 PM

PR?blur=25

Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, writes how PR has evolved from a peripheral function to a strategic driver of reputation

Ganapathy Viswanathan Apr 21, 2026 6:08 PM

e4m RetailEX Conference 2026?blur=25

Retail media has evolved from a conversion tool into a seamless ecosystem shaping discovery, decision, and purchase in real time, share experts at e4m RetailEx Conference 2026

e4m Staff Apr 17, 2026 1:25 PM

book?blur=25

The book is authored by senior journalist, Padma Shri awardee and noted writer Alok Mehta

e4m Staff Feb 22, 2026 12:46 PM

Alok Mehta?blur=25

The launch event is expected to draw several prominent political and public figures

e4m Staff Feb 21, 2026 12:32 PM

NODWIN Gaming?blur=25

NODWIN Gaming will continue supporting EVO’s expansion across emerging markets

e4m Staff Feb 20, 2026 10:57 AM

Alok Mehta x Revolutionary Raj: Narendra Modi’s 25 Years?blur=25

Alok Mehta, veteran journalist, broadcaster and Padma Shri awardee, discusses his new book, ‘Revolutionary Raj: Narendra Modi’s 25 Years’, with e4m

Ruhail Amin Feb 19, 2026 5:08 PM

Alok Mehta’s ‘Revolutionary Raj’ on PM Modi wins praise from Karnataka Governor?blur=25

This coffee table book, published by Shubhi Publications, provides a detailed analysis of Prime Minister Modi's 25 years in public life and governance

e4m Staff Jan 15, 2026 3:37 PM

Clavell Santiago appointed VP Sales HoReCa and Marketing at Evocus?blur=25

Most recently, Clavell Santiago served as Head of Sales – HoReCa, leading Evocus’s entry into the HoReCa segment

e4m Staff Jan 14, 2026 12:36 PM

Amit Shah, Alok Mehta?blur=25

The book provides a detailed analysis of Prime Minister Narendra Modi’s 25 years in public life and governance

e4m Staff Jan 6, 2026 5:09 PM

Neeti Walia, Google India?blur=25

The e4m D2C Revolution Summit 2025 saw Neeti Walia, Head of Commerce, Mid-Market Sales at Google India, deliver a keynote session on rethinking marketing with Google and YouTube

e4m Staff Sep 9, 2025 5:46 PM

e4m D2C Revolution Summit?blur=25

A panel at the e4m D2C Revolution Summit explored how fashion and beauty brands in India are building loyalty in a cluttered market

e4m Staff Sep 8, 2025 2:27 PM

e4m D2C Revolution Summit?blur=25

At the e4m D2C Revolution Summit, brand leaders explored how influencers shape consumer decisions, the evolving role of vernacular content, and why AI is no longer optional but essential for brands

e4m Staff Sep 8, 2025 2:09 PM

Trevor Carr - Head of CSA of Havas Media Network?blur=25

Trevor Carr will continue to lead Noise, along with shaping the future of CSA

e4m Staff Sep 5, 2025 1:54 PM

Jacob George at e4m D2C Revolution Summit?blur=25

At D2C Revolution Summit, Duroflex’s Executive Director Jacob George shared how the company evolved from a small regional manufacturer into a technology-driven sleep solutions giant

e4m Staff Sep 4, 2025 4:02 PM

e4m D2C Revolution Summit 2025?blur=25

The session featured Bharat Sethi (Founder, Rage Coffee), Aman Jain (CEO, Doodhvale Farms), Ankur Bhatia (Founder, Jimmy’s Brand) and Sahil Dharia (Founder & CEO, Soothe Healthcare)

e4m Staff Sep 4, 2025 11:45 AM

Shubham Garg at e4m D2C Revolution Summit 2025?blur=25

At the e4m D2C Revolution Summit 2025, Garg emphasised omni-channel presence and sustainable growth metrics as key drivers for D2C success in India's consumption economy

e4m Staff Sep 3, 2025 1:05 PM

e4m D2C Revolution Summit & Awards?blur=25

The conference will be followed by the awards ceremony to celebrate creativity, excellence & marketing brilliance in the D2C space

e4m Desk Sep 3, 2025 8:22 AM

e4m D2C Revolution Summit and Awards 4.0?blur=25

The fourth edition of the conference and awards will be held on September 3 in Gurugram

e4m Desk Sep 2, 2025 8:47 AM

BW Security World?blur=25

This special edition features insightful contributions and interviews of renowned security stalwarts

e4m Staff Aug 30, 2025 7:08 PM

e4m D2C Revolution Summit 4.0 panel?blur=25

The panellists will share key insights on the topic ‘Fast, Fierce & Fashion-Forward: Thriving in the Speed-Obsessed Style Economy’

e4m Desk Aug 25, 2025 4:32 PM

e4m D2C Revolution Summit 4.0 Panel 2?blur=25

The panellists will share key insights on the topic ‘Quick Commerce: Speed, Scale & the Profitability’

e4m Desk Aug 22, 2025 5:35 PM

e4m D2C Revolution Summit?blur=25

The fourth edition of the conference will be held on September 3, 2025, in Gurugram

e4m Desk Aug 20, 2025 1:33 PM

Devon DeBlasio?blur=25

Prior to his elevation, Devon DeBlasio held the role of Vice President of Product

e4m Desk Aug 18, 2025 12:56 PM

e4m D2C Revolution Summit & Awards 4.0?blur=25

The fourth edition of the summit and awards will be held on September 3

e4m Desk Aug 8, 2025 11:58 AM

Revoult x Audi F1 Team?blur=25

As part of the agreement, Revolut Business will be fully integrated into the team’s financial operations

e4m Staff Jul 30, 2025 1:24 PM

evocus?blur=25

From building a category in the hydration segment to focusing on innovation, Sonam Pama, Head of Marketing, Evocus tells us how organic marketing and being seen at the right places has paid off

Simran Sabherwal Jun 16, 2025 5:28 PM

Krushi Devobhava?blur=25

Over 500 farmers from 20 districts gathered at The  Capitol Hotel, alongside ministers, agri-technocrats, researchers, and rural change makers

e4m Staff May 28, 2025 11:33 AM

young entrepreneurs?blur=25

Young entrepreneurs share their entrepreneurial journey, learning and challenges they learnt to tackle along the way at the 3rd edition of e4m’s D2C Revolution

e4m Staff Sep 24, 2024 11:30 AM

D2C summit?blur=25

At e4m D2C Revolution Summit 3.0, experts shared valuable insights on the challenges, strategies, and dynamics of growing a direct-to-consumer (D2C) brand in today’s fast-evolving market

e4m Staff Sep 21, 2024 9:48 AM

e4m D2C summit?blur=25

At e4m D2C Revolution Summit 3.0, Drishti Anand and Vidit Jain shared key insights on building and scaling successful D2C brands

e4m Staff Sep 21, 2024 9:05 AM

e4m D2C Revolution Summit 3.0?blur=25

At the e4m D2C Revolution Summit 3.0, industry leaders shared insights on mastering digital marketing for D2C success

e4m Staff Sep 20, 2024 1:29 PM

ONDC T Koshy e4m D2C Revolution Summit 2024?blur=25

Speaking at the e4m D2C Revolution Summit 2024, T Koshy, Managing Director and CEO of ONDC, addressed the open digital commerce ecosystem’s growth in Bharat's D2C landscape 

e4m Staff Sep 20, 2024 9:10 AM

VS Kannan Sitaram Fireside Ventures?blur=25

VS Kannan Sitaram, Co-founder and Partner, Fireside Ventures, engaged in an interesting conversation with Nawal Ahuja, Co-Founder of exchange4media, at the e4m D2C Revolution Summit 2024

e4m Staff Sep 20, 2024 8:34 AM

e4m D2C Revolution Summit & Awards 3.0?blur=25

The awards night will celebrate outstanding works done by brands and marketers in the direct-to-consumer ecosystem

e4m Desk Sep 18, 2024 9:22 AM

pradeep lamba?blur=25

Pradeep Lamba will lead the charge in devising and executing comprehensive marketing strategies aimed at enhancing the overall brand presence of Revolt Motors

e4m Staff Mar 19, 2024 3:25 PM

Anadi Sharma Revolt Motors?blur=25

Prior to this, Sharma was associated with CarDekho as Director, Strategy & Expansion

e4m Staff Nov 2, 2023 1:42 PM