best
Sweta Singh has been associated with the Aaj Tak group for nearly two decades and has worked across multiple genres of television journalism
e4m Staff Aug 21, 2026 11:33 AM
Bluetile and BestPlay founders and senior leadership to collectively invest Rs 733.5 crore in Nazara equity at Rs 306 per share
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, writes that the best marketing ideas often begin with simple human insights, not just data
Ganapathy Viswanathan Aug 5, 2026 8:40 AM
Stauffer joined Nazara after Bluetile and Bestplay became part of the gaming group's portfolio
The recent debate surrounding the Advertising Agencies Association of India's (AAAI) Lifetime Achievement Award has highlighted an important issue that goes well beyond any individual nominee
Dr Annurag Batra Aug 1, 2026 1:33 PM
From Tota's startup jargon to SRK's Hyundai homecoming, this week's ads prove substance still beats style, even when the style is dazzling
Aryendra Khan Jul 25, 2026 8:50 AM
Prior to her promotion, Beste Balki served as Global Strategy Manager
e4m Desk Jul 24, 2026 12:05 PM
Yesudas S Pillai has shared his observations on a front-page newspaper advertisement by The Leela Palace, reflecting on how brand messaging can influence consumer attention and interpretation
Has strategic silence become a reputational risk? Industry leaders weigh in on its impact, future challenges, common misconceptions and where communicators should draw the line
Ritika Upmanyu Jul 2, 2026 10:00 AM
Journeys are seamless for consumers, fragmented for brands. The gap lies in consistency, context, and what brands actually do with data
e4m Staff Jun 8, 2026 12:11 PM
Ashish Shelar, Cabinet Minister for Electronics, Information Technology, AI & Cultural Affairs, Govt of Maharashtra, will be the Chief Guest and will honour top CFOs on June 9
e4m Staff Jun 8, 2026 11:48 AM
Global enterprises are transforming India GCCs into AI, analytics and customer intelligence hubs, driving digital innovation and enterprise decision-making.
Brij Pahwa Jun 1, 2026 12:02 PM
Global enterprises are transforming India GCCs into AI, analytics and customer intelligence hubs, driving digital innovation and enterprise decision-making.
Brij Pahwa Jun 1, 2026 11:43 AM
The publication’s ‘Written By Journalists’ campaign has emerged as one of the most celebrated campaigns of the year
e4m Staff May 26, 2026 12:08 PM
Tajeshwar Singh was earlier with Tata Digital for nearly 4 years, with his last position being Business Head - Commerce Categories
e4m Staff Apr 27, 2026 2:43 PM
From UV-fading walls in Rajasthan to trolls meeting their celebrity targets, this week's ads prove Indian advertising is having a very good moment
Aryendra Khan Apr 18, 2026 8:39 AM
Here are five health insurance companies in India that offer wide coverage options, large hospital networks, and useful benefits
NATIVE CONTENT Apr 7, 2026 4:37 PM
From cultural metaphors to humorous dramatisations, this week's campaigns span categories but share one thread: storytelling that earns attention
Aryendra Khan Mar 21, 2026 8:39 AM
Nazara UK will initially acquire a 50% controlling equity stake in both Bluetile and BestPlay
e4m Staff Mar 19, 2026 10:31 AM
Shweta Dalal, Marketing Director at Nivea India, won in 'The CMO Digital Marketing Award' category
e4m Staff Mar 13, 2026 12:17 PM
Satish K Sahoo, Senior Director – Marketing at Cipla Health, won in the CMO Innovation Award category at the Laqshya Pitch Best CMO Awards 2026
e4m Staff Mar 13, 2026 11:50 AM
Prithvi Handa, Category Marketing Head – Teacher’s & Malt Scotch Whisky Portfolio at Beam Suntory, won in The CMO Innovation Award category
e4m Staff Mar 13, 2026 11:47 AM
Pooja Asar is the Head of Marketing, Tata Passenger Electric Mobility Limited
e4m Staff Mar 13, 2026 11:44 AM
Kedar Ravangave, Executive Vice President – Marketing at Kotak Mahindra Bank, received the award in 'Tech Forward CMO Award' category
e4m Staff Mar 13, 2026 11:40 AM
Here are some glimpses from the Pitch CMO Summit & Laqshya Pitch Best CMO Awards 2026
e4m Desk Mar 13, 2026 11:31 AM
Sumeet Chunkhare, Chief Marketing and Communications Officer at Sobha Limited, was honoured with The CMO Growth Award at the Laqshya Pitch Best CMO Awards 2026
e4m Staff Mar 12, 2026 10:13 PM
Sunil Suresh, Group CMO, Air India was honoured in the ‘The CMO Leadership Award’ category at the Laqshya Pitch Best CMO Awards 2026
e4m Staff Mar 12, 2026 10:11 PM
Prashant Sarwade, Director, Marketing at Cargill Food Solutions South Asia, was honoured with The CMO Growth Award at the Laqshya Pitch Best CMO Awards 2026
e4m Staff Mar 12, 2026 10:10 PM
Amit Doshi, Group Chief Marketing Officer at PhonePe, was honoured at the Laqshya Pitch Best CMO Awards 2026
e4m Staff Mar 12, 2026 10:06 PM
Bishwajeet Samal, Head of Marketing and PR at Volkswagen India, was honoured at the Laqshya Pitch Best CMO Awards 2026
e4m Staff Mar 12, 2026 10:01 PM
Sodhi, Chief Marketing Officer, Wealth & Personal Banking at HSBC India, was honoured with The CMO Growth Award at the Laqshya Pitch Best CMO Awards 2026
e4m Staff Mar 12, 2026 10:00 PM
At the Laqshya Pitch Best CMO Awards 2026, Abhishek Kumar Srivastava, Vice President – Marketing at Piramal Consumer Healthcare, was honoured with The CMO Growth Award
e4m Staff Mar 12, 2026 9:55 PM
Swati Rathi, Head – Marketing at Godrej Enterprises Group – Appliances Business, won in 'The CMO Transformation Award' category
Pragya Bijalwan, Chief Marketing Officer at Voltas, was honoured at the Laqshya Pitch Best CMO Awards 2026
e4m Staff Mar 12, 2026 9:50 PM
The award ceremony celebrated game-changers in the marketing industry across 10 categories
Shwetal Basu is the Senior Vice President and Head of Brand and Marketing at Polycab India
e4m Staff Mar 12, 2026 8:58 PM
Mahesh Koppad is the Chief Marketing Officer India at Balkrishna Industries Ltd.
e4m Staff Mar 12, 2026 8:51 PM
Ashwin Moorthy is the Global Head of Category Direction and Head of Marketing India at Godrej Consumer Products
e4m Staff Mar 12, 2026 8:40 PM
The conference will be followed by the Laqshya Pitch Best CMO Awards 2026
The awards celebrate the best marketing professionals in India for their creativity, innovation and impact over the past year
e4m Desk Mar 10, 2026 11:18 AM
The awards aim to recognise organisations that demonstrate excellence in employee engagement, wellbeing, and workplace culture
e4m Staff Feb 20, 2026 2:10 PM
The managing directors have been appointed across company's core pillars – Events, Content, Brand and Commercial
e4m Staff Feb 12, 2026 4:23 PM
The Anupam Kher-directed film follows the journey of Tanvi a young woman on the autism spectrum who sets out to fulfil a deeply personal goal
Vaishnavi Deshpande Feb 6, 2026 4:25 PM
YouGov’s Best Brand Rankings 2026 reveal the brands with the strongest brand health among urban Indian consumers, based on how people actually experience and perceive them over time
NATIVE CONTENT Feb 4, 2026 11:32 AM
From a 'Bolo Ta Ra Ra' Christmas to a Santa gifting Polycab Green Wires, we bring you a wrap of the brand spots that caught our eye this year
Soumya Gawri Dec 25, 2025 9:22 AM
Whether its diamonds speaking of individuality, fried chicken giving a wink, or cars getting roasted online, it’s clear that holiday-era advertising has arrived early
Soumya Gawri Nov 29, 2025 8:45 AM
Among the other key winners across categories are MakeMyTrip, Hansa Customer Equity, Jagran New Media and Mediasmart
From fashion drops to FMCG staples, from OTT crossovers to sustainability pledges, this roundup examines which campaigns shine and which ones simply show up
Soumya Gawri Nov 15, 2025 8:07 AM
This week’s line-up reflects the spectrum of festive advertising: brands blending tradition with technology, humour with heart, and purpose with positioning
Soumya Gawri Oct 25, 2025 8:28 AM
The award recognises Balachandran's two-year tenure leading the brand's transformation, with a focus on digital marketing and strengthening its position as a gold loan specialist
e4m Staff Sep 24, 2025 5:44 PM