Jason Gaikowski & Saurabh Mathur of VMLY&R revealed that brands in the banking, auto and retail sectors are leading the CX Race these days 

Misbaah Mansuri 22 hours ago


This collaboration will help to build advertiser confidence in the value of in-game media by using the technologies they trust

exchange4media Staff Nov 18, 2020 7:51 PM


The move follows the successful combination of other WPP agencies to create Wunderman Thompson, VMLY&R and BCW

exchange4media Staff Nov 12, 2020 8:04 AM


A joint study by Google, Kantar and WPP says that both men and women are showing similar interests in the category and are buying an average of nine beauty products every month

exchange4media Staff Nov 3, 2020 4:28 PM


India features among WPP’s top five markets in terms of Q3 LFL revenue less pass-through costs

exchange4media Staff Oct 29, 2020 1:43 PM


Dr. Zhang is a technologist, scientist and entrepreneur, and prior to this was the President of Baidu Inc

exchange4media Staff Oct 26, 2020 12:58 PM

sandeep goyal?blur=25

Guest Column: Sandeep Goyal, Chairman of Mogae Group, recounts the industry's previous brushes with TRP tampering and shares his views on the recent controversy

Sandeep Goyal Oct 13, 2020 9:12 AM

john steedman?blur=25

Steedman steps down as executive director and chief operating officer with the holding company

exchange4media Staff Oct 12, 2020 1:20 PM


Mirum will also focus on lead generation and lead nurturing for the client

exchange4media Staff Oct 12, 2020 11:44 AM


Ilube is a technology entrepreneur and educational philanthropist, and the founder & CEO of AIM-listed Crossword Cybersecurity Plc

exchange4media Staff Oct 5, 2020 6:28 PM

David Roth?blur=25

Roth, CEO - The Store WPP, EMEA and Asia & Chairman of BrandZ, says investment in technology and a direct relationship with consumers will accelerate the businesses in next two years 

Naziya Alvi Rahman Sep 21, 2020 8:15 AM


The report released by WPP & Kantar said that the total value of the BrandZ India Top 75 fell by 6 per cent in 2020, shedding $13 billion in value for a total brand value of $215.608 billion

Dipali Banka Sep 18, 2020 5:38 PM


The global AOR led by VMLY&R and Mindshare will scale Zespri’s presence across 53 countries

exchange4media Staff Sep 3, 2020 12:41 PM


Laurent Ezekiel, Chief Marketing & Growth Officer, WPP, spoke about how brands need to constantly evolve and explore new opportunities outside their own sectors

exchange4media Staff Aug 29, 2020 9:59 AM

The English Nut?blur=25

Chattopadhyay is the Chairman and Chief Creative Officer of 82.5 Communications, a part of the Ogilvy Group and WPP.

exchange4media Staff Aug 28, 2020 3:03 PM


In India, WPP registered a 25.1% fall in LFL revenue less pass-through costs in Q2

exchange4media Staff Aug 27, 2020 12:10 PM


The fourth edition of the virtual conference and 11th edition of Indian Digital Marketing Virtual Awards ceremony - IDMA 2020 are set to take place today at 4.00 pm

exchange4media Staff Aug 27, 2020 8:37 AM

Laurent Ezekiel?blur=25

At the virtual conference, Ezekiel, Chief Marketing & Growth Officer, WPP, will share key learns from high growth sectors that will help brands adapt and build a bridge to the future

exchange4media Staff Aug 26, 2020 1:03 PM