Veena Muley joins Nivea India as Integrated Media and Marketing Expert
Veena Muley was earlier with WPP media as Client Leadership Manager for Unilever account
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Published: Oct 10, 2026 9:02 AM | 1 min read
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- Veena Muley has been appointed as Integrated Media and Marketing Expert at Nivea India after over four years at WPP Media.
- At WPP Media, she served as Client Leadership Manager for Unilever, focusing on integrated media planning across various platforms for multiple brands.
- Muley's responsibilities included managing media budgets, audience targeting, campaign execution, and performance analysis, collaborating with creative and research teams.
- She began her career at Star TV Network in ad sales, where she oversaw commercial bookings and managed a team for booking operations and revenue reporting.
Veena Muley has joined Nivea India as Integrated Media and Marketing Expert, moving from WPP Media, where she spent over four years working on media strategy and planning for Hindustan Unilever (HUL).
Muley most recently served as Client Leadership Manager for the Unilever account at WPP Media, overseeing integrated media planning across television, YouTube, Connected TV, OTT and social media for brands, including Dove, Pears, Closeup, Pepsodent and the deodorants portfolio.
During her tenure, she managed media budgets, audience targeting, campaign execution and performance analysis, while working with creative and research teams to align media strategies with brand objectives.
Before this, she was an Integrated Media Planner for the Unilever account, handling media plans for HUL’s oral care and deodorants businesses.
Muley began her career at Star TV Network, where she spent over two years in ad sales. Her responsibilities included commercial bookings, inventory and spot planning across channels such as Star Movies, Star Gold and National Geographic. She also managed a team handling booking operations and revenue reporting.
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