trends

The tweet saw other brands such as Amazon Prime Video, Mobikwik, The Viral Fever, YouTube India, Dabur Hajmola etc. all pitching in with their quirky version of Zomato’s Twitter advice

Shikha Paliwal 1 week ago

The ‘Trend Your Luck’ campaign will run through the month on Hotstar, YouTube and Trends’ social media channels

exchange4media Staff 08-June-2019

Brands like Bata, Ghadi, Max Fashion and Reliance Trends come up with campaigns highlighting brotherhood and camaraderie

exchange4media Staff 05-June-2019

The ad tells the narrative of a mother who takes every care to ensure that her daughter carries out her duties of fasting and giving to the poor, and how her kindness is returned through her daughter

exchange4media Staff 04-June-2019

As per data by Indraprastha Institute of Information Technology Delhi, total number of tweets during the 7 phases of polling stood at 1,327,019 retweets, 52,260 quotes, and 366,092 original tweets

Tasmayee Laha Roy 22-May-2019

A week of special coverage begins today with a 30-minute programme airing from March 23-25 

exchange4media Staff 18-March-2019

According to ESP Properties, GroupM’s sports and entertainment marketing agency, ad spends in sports and entertainment marketing are expected to grow and evolve in 2019

exchange4media Staff 26-February-2019

In its second edition, the report not only covers food trends but also focuses on restaurant trends, trends in kitchen designs, beverage and desserts as well

exchange4media Staff 30-January-2019

Guest Column: Juneja, AVP (Operations), WATConsult says 2019 will be a boon for the businesses who will be agile enough to adapt the digital transformation model

Manika Juneja 21-January-2019

Take a look at what industry experts think will define digital advertising in 2019

Venkata Susmita Biswas 03-January-2019

A roundup of the stories that made headlines this week

exchange4media Staff 22-December-2018

From the love for video to the return of creativity and evolving landscape of MarTech—experts share their take on the defining trends of the year

Misbaah Mansuri 18-December-2018

Ashish Trivedi, Country Head of FreakOut talks about how digital medium has been a major source of revenue for the global marketing technology firm in India

Apeksha Mishra 13-September-2018

Richard Ingleton, Group CEO, Kantar Insights, says it is not right to associate market research with just survey

Madhuwanti Saha 11-September-2018

Audience in south India consume maximum television throughout the year as visible from the high impressions in Total TV viewership

exchange4media Staff 27-June-2018

While presenting her annual Internet Trends Report 2018, Meeker said, "When you have rising monetization, rising growth and rising data collection, it drives a lot of regulatory scrutiny whether it’s related to data privacy, competition or safety in content."

exchange4media Staff 01-June-2018

exchange4media has tied up with international media intelligence company Meltwater to give weekly in-depth analysis of the online traction of the matches on social media along with insights and trends.

exchange4media Staff 11-April-2018

Criteo recently unveiled the Commerce & Digital Marketing Outlook 2018

exchange4media Staff 26-February-2018

The service will draw primarily on the extensive Warner Bros. library and the Criterion Collection library, as well as other global and local content partners.

exchange4media Staff 19-January-2018

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