social-media-marketing
foxymoron?blur=25

The mandate entails building the brand's social presence and increasing its market penetration

exchange4media Staff May 27, 2020 11:32 AM

Sunil Kamath?blur=25

Sunil Kamath, CBO of ShareChat, discusses how the platform has been silently leading a social media revolution by exploring new and unconventional content genres

Tasmayee Laha Roy Apr 20, 2020 8:54 AM

Arvind Kejriwal?blur=25

Experts weigh in on the factors that made Brand Arvind Kejriwal a force to be reckoned with in Indian politics

Shreshtha Verma Feb 13, 2020 8:34 AM

KIA Motors Meerkat?blur=25

For the launch of the Seltos in India, Kia Motors extensively made use of social media to engage with consumers. Gopa Kumar –COO-Isobar India talks about the success of the campaign

Shikha Paliwal Feb 5, 2020 8:33 AM

Social media marketing?blur=25

With Snapchat creating brand filters and Instagram introducing in-app purchases, marketing has undergone a sea change thanks to social media. However, experts say we have only scratched the surface

Shreshtha Verma Jan 31, 2020 8:19 AM

Wave X?blur=25

Lodestar UM’s study Wave X Remix Culture analyses the four most influential shifts shaping the modern consumer - Resist, Retrograde, Recreate & Reglocalise

Shrikant Shenoy Jan 23, 2020 9:04 AM

Gemius Design Studio?blur=25

Gemius Design Studio will be responsible for formulating creative strategy, content creation & design across social media and digital platforms for Prag & Co

exchange4media Staff Jan 2, 2020 11:58 AM

Delhi Elections?blur=25

Experts say parties are raising digital promotion budget by around 10% and are creating content in form of infotainment to woo young voters

Tasmayee Laha Roy Dec 6, 2019 8:53 AM

facebook?blur=25

Some brand experts say the new feature backed by consumer data will help garner better engagement while others do not think it will create a drastic difference

Noel Dsouza Sep 4, 2019 8:56 AM

Socia Media Influencers?blur=25

Experts believe that unlike celebrities, these influencers are giving brands a greater reach at affordable rates

Shreshtha Verma Aug 12, 2019 8:43 AM

Influencer Marketing?blur=25

Experts to decode the dos and don’ts of Influencer Marketing at the event

exchange4media Staff Jun 10, 2019 5:59 PM

Mathewjob?blur=25

Mathew Job, CEO, Crompton Greaves Consumer Electrical Limited and Vice President of Marketing, Rohit Malkani speak about the new product, taking on the competition, celebrity influencers and more

Shweta Raaj Singh May 10, 2019 8:48 AM

Nishant Chaudhary Nikulsan?blur=25

Guest Column: Nishant Chaudhary, Co-Founder of Nikulsan explains how social media profiling makes it easy for businesses to reach their target and enlighten people about their services

Nishant Chaudhary Mar 1, 2019 8:38 AM

mumbai police?blur=25

Sunchika Pandey Group Director, Citizen Initiatives & Government division, Gozoop, tells us how she built the social profile for the Mumbai Police Department step by step

Venkata Susmita Biswas Dec 12, 2018 8:04 AM

OriflameVMLYR?blur=25

VMLY&R will be in charge of building a strategic approach for Oriflame India through social media channels

exchange4media Staff Oct 25, 2018 1:57 PM

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The agency will plan and implement 360-degree digital marketing for the company

exchange4media Staff Aug 29, 2018 4:30 PM

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According to CMO Keith Weed, as much as 40 per cent of influencers have been involved with buying followers at some point, sometimes accidentally

exchange4media Staff Jun 18, 2018 11:41 AM

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The agency has been tasked with the entire spread of digital communication, including remodelling the website, advanced social media operations including SEO and development of a brand strategy to create engaging and creative content.

exchange4media Staff Jun 13, 2018 4:25 PM

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The social media agency which will be hired by September, will be tasked with using social media to re-brand Delhi as a tourist friendly destination.

exchange4media Staff Jun 4, 2018 6:11 PM

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The mandate encapsulates digital communication and digital media creative duties.

exchange4media Staff May 21, 2018 1:05 PM